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Katharina Petra Zeugner-Roth

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

  1. Katharina Petra Zeugner-Roth & Fabian Bartsch, 2020. "COO in print advertising: Developed versus developing market comparisons," Post-Print hal-02988156, HAL.

    Cited by:

    1. Suter, Mariana Bassi & Munjal, Surender & Borini, Felipe Mendes & Floriani, Dinora, 2021. "Conceptualizing country-of-origin image as a country-specific advantage: An insider perspective," Journal of Business Research, Elsevier, vol. 134(C), pages 415-427.
    2. Saptarshi Bhattacharya & Rajendra Prasad Sharma, 2022. "The Impact of Country of Origin, Trust, and Satisfaction on Online Purchase Intention in Emerging Markets: An Indian Perspective," Jindal Journal of Business Research, , vol. 11(1), pages 70-80, June.
    3. Mukherjee, Debmalya & Kumar, Satish & Mukherjee, Deepraj & Goyal, Kirti, 2022. "Mapping five decades of international business and management research on India: A bibliometric analysis and future directions," Journal of Business Research, Elsevier, vol. 145(C), pages 864-891.
    4. Jos Hornikx & Frank Meurs & Helene Tenzer, 2024. "Foreign languages in advertising: Theoretical implications for language-related IB research," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 55(2), pages 270-279, March.

  2. Katharina Petra Zeugner-Roth, 2017. "Country-of-Origin Effects," Post-Print hal-01810615, HAL.

    Cited by:

    1. Thøgersen, John, 2023. "How does origin labelling on food packaging influence consumer product evaluation and choices? A systematic literature review," Food Policy, Elsevier, vol. 119(C).
    2. Katharina Petra Zeugner-Roth & Fabian Bartsch, 2020. "COO in print advertising: Developed versus developing market comparisons," Post-Print hal-02988156, HAL.

  3. Peter M. Fischer & Katharina Petra Zeugner-Roth, 2016. "Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism," Post-Print hal-01562995, HAL.

    Cited by:

    1. Joon-ho Kim & Kwang-jin Kim & Bum-tae Park & Hyun-ju Choi, 2022. "The Phenomenon and Development of K-Pop: The Relationship between Success Factors of K-Pop and the National Image, Social Network Service Citizenship Behavior, and Tourist Behavioral Intention," Sustainability, MDPI, vol. 14(6), pages 1-30, March.
    2. Purevdorj Tuul & Silva Susana Costa e, 2018. "What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms," Studia Universitatis Babeș-Bolyai Oeconomica, Sciendo, vol. 63(1), pages 73-89, April.
    3. Katharina Petra Zeugner-Roth & Fabian Bartsch, 2020. "COO in print advertising: Developed versus developing market comparisons," Post-Print hal-02988156, HAL.
    4. Malhotra, Gunjan & Ramalingam, Mahesh, 2022. "Does impact of campaign and consumer guilt help in exploring the role of national identity and purchase decisions of consumers?," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    5. Alvaro Cuervo-Cazurra & C. Annique Un, 2023. "Beauty in the Eyes of the Beholders: How Government- and Consumer-Based Country-of-Origin Advantages and Disadvantages Drive Host Country Investment Dynamics," Management International Review, Springer, vol. 63(2), pages 285-312, April.
    6. Saeed Samiee & Brian R. Chabowski, 2021. "Knowledge structure in product- and brand origin–related research," Journal of the Academy of Marketing Science, Springer, vol. 49(5), pages 947-968, September.
    7. Yi Zhang & Hang Zhou & Jian Qin, 2022. "Research on the Driving Factors of Collective Nostalgia and the Impact of Collective Nostalgia on National Brand Consciousness," IJERPH, MDPI, vol. 19(24), pages 1-19, December.
    8. Nadine Waehning & Raffaele Filieri, 2022. "Consumer motives for buying regional products: the REGIOSCALE," Marketing Letters, Springer, vol. 33(2), pages 215-236, June.
    9. Peter Mathias Fischer & Katharina Petra Zeugner-Roth & Constantine S. Katsikeas & Mario Pandelaere, 2022. "Pride and prejudice: Unraveling and mitigating domestic country bias," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(3), pages 405-433, April.
    10. Yildiz, Hélène & Heitz-Spahn, Sandrine & Belaud, Lydie, 2018. "Do ethnocentric consumers really buy local products?," Journal of Retailing and Consumer Services, Elsevier, vol. 43(C), pages 139-148.
    11. Takumi Kato, 2024. "Effect of north, south, east, west on the attractiveness of products and services: extension of country of origin to cardinal directions," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-8, December.
    12. Trinh, Giang & Khan, Huda & Lockshin, Larry, 2020. "Purchasing behaviour of ethnicities: Are they different?," International Business Review, Elsevier, vol. 29(4).
    13. Sun, Yang & Gonzalez-Jimenez, Hector & Wang, Shenghui, 2021. "Examining the relationships between e-WOM, consumer ethnocentrism and brand equity," Journal of Business Research, Elsevier, vol. 130(C), pages 564-573.
    14. Marco Haid & Julia N. Albrecht & Pascal Tangl & Alexander Plaikner, 2024. "Regional Products and Sustainability," Sustainability, MDPI, vol. 16(2), pages 1-17, January.

  4. Katharina Petra Zeugner-Roth & Vesna Žabkar & Adamantios Diamantopoulos, 2015. "Consumer Ethnocentrism, National Identity, and Consumer Cosmopolitanism as Drivers of Consumer Behavior: A Social Identity Theory Perspective," Post-Print hal-01563043, HAL.

    Cited by:

    1. Evelyn Hendriana & Khairil Wahidin Awang & Raja Nerina Raja Yusof, 2023. "The interplay between country image and regional ethnocentrism to motivate students considering neighbouring countries," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(4), pages 426-441, December.
    2. Diamantopoulos, Adamantios & Matarazzo, Michela & Montanari, Maria Gabriela & Petrychenko, Anastasiya, 2021. "The “Pricing Footprint” of Country-of-Origin: Conceptualization and Empirical Assessment," Journal of Business Research, Elsevier, vol. 135(C), pages 749-757.
    3. Ghouri, Arsalan Mujahid & Akhtar, Pervaiz & Shahbaz, Muhammad & Shabbir, Haseeb, 2019. "Affective organizational commitment in global strategic partnerships: The role of individual-level microfoundations and social change," Technological Forecasting and Social Change, Elsevier, vol. 146(C), pages 320-330.
    4. Casado-Aranda, Luis-Alberto & Sánchez-Fernández, Juan & Ibáñez-Zapata, José-à ngel & Liébana-Cabanillas, F.J., 2020. "How consumer ethnocentrism modulates neural processing of domestic and foreign products: A neuroimaging study," Journal of Retailing and Consumer Services, Elsevier, vol. 53(C).
    5. Joon-ho Kim & Kwang-jin Kim & Bum-tae Park & Hyun-ju Choi, 2022. "The Phenomenon and Development of K-Pop: The Relationship between Success Factors of K-Pop and the National Image, Social Network Service Citizenship Behavior, and Tourist Behavioral Intention," Sustainability, MDPI, vol. 14(6), pages 1-30, March.
    6. Ákos Varga & Ildikó Kemény, 2016. "Examining Young People's Attitude toward Special Domestic Items in Hungary," European Journal of Business Science and Technology, Mendel University in Brno, Faculty of Business and Economics, vol. 2(2), pages 141-151.
    7. Fastoso, Fernando & González-Jiménez, Héctor, 2020. "Materialism, cosmopolitanism, and emotional brand attachment: The roles of ideal self-congruity and perceived brand globalness," Journal of Business Research, Elsevier, vol. 121(C), pages 429-437.
    8. Selvam V. & Ashok D. & Indra Devi Rajamanoharan & Rajalakshmi V. & K. Vidhya, 2022. "Impact of Ujjwala Yojana Scheme and Its Effect on Behavioural Changes Among Rural Women," International Journal of Asian Business and Information Management (IJABIM), IGI Global, vol. 13(1), pages 1-14, January.
    9. Diamantopoulos, Adamantios & Davydova, Olga & Arslanagic-Kalajdzic, Maja, 2019. "Modeling the role of consumer xenocentrism in impacting preferences for domestic and foreign brands: A mediation analysis," Journal of Business Research, Elsevier, vol. 104(C), pages 587-596.
    10. Halkias, Georgios & Micevski, Milena & Diamantopoulos, Adamantios & Milchram, Christine, 2017. "Exploring the effectiveness of foreign brand communication: Consumer culture ad imagery and brand schema incongruity," Journal of Business Research, Elsevier, vol. 80(C), pages 210-217.
    11. Katharina Petra Zeugner-Roth & Fabian Bartsch, 2020. "COO in print advertising: Developed versus developing market comparisons," Post-Print hal-02988156, HAL.
    12. Kipnis, Eva & Demangeot, Catherine & Pullig, Chris & Broderick, Amanda J., 2019. "Consumer Multicultural Identity Affiliation: Reassessing identity segmentation in multicultural markets," Journal of Business Research, Elsevier, vol. 98(C), pages 126-141.
    13. Amalia Polydoropoulou & Athena Tsirimpa & Ioannis Karakikes & Ioannis Tsouros & Ioanna Pagoni, 2022. "Mode Choice Modeling for Sustainable Last-Mile Delivery: The Greek Perspective," Sustainability, MDPI, vol. 14(15), pages 1-14, July.
    14. Nicholas Paparoidamis & Constantine Katsikeas & Ruben Chumpitaz, 2017. "The role of supplier performance in building customer trust and loyalty: A cross-country examination," Post-Print hal-01745331, HAL.
    15. Ruturaj Baber & Yogesh Upadhyay & Prerana Baber & Rahul Pratap Singh Kaurav, 2023. "Three Decades of Consumer Ethnocentrism Research: A Bibliometric Analysis," Business Perspectives and Research, , vol. 11(1), pages 137-158, January.
    16. Ma, Jieqiong & Hong, JungHwa & Yoo, Boonghee & Yang, Jie, 2021. "The effect of religious commitment and global identity on purchase intention of luxury fashion products: A cross-cultural study," Journal of Business Research, Elsevier, vol. 137(C), pages 244-254.
    17. Malhotra, Gunjan & Ramalingam, Mahesh, 2022. "Does impact of campaign and consumer guilt help in exploring the role of national identity and purchase decisions of consumers?," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    18. María del Mar Serrano-Arcos & Raquel Sánchez-Fernández & Juan Carlos Pérez-Mesa, 2021. "Analysis of Product-Country Image from Consumer’s Perspective: The Impact of Subjective Knowledge, Perceived Risk and Media Influence," Sustainability, MDPI, vol. 13(4), pages 1-25, February.
    19. Diamantopoulos, Adamantios & Arslanagic-Kalajdzic, Maja & Moschik, Nicole, 2020. "Are consumers' minds or hearts guiding country of origin effects? Conditioning roles of need for cognition and need for affect," Journal of Business Research, Elsevier, vol. 108(C), pages 487-495.
    20. Hoang, Hung Trong & Bich Ho, Khanh Ngoc & Tran, Trang P. & Le, Truc Quang, 2022. "The extension of animosity model of foreign product purchase: Does country of origin matter?," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    21. Boris Bartikowski & Fernando Fastoso & Heribert Gierl, 2021. "How Nationalistic Appeals Affect Foreign Luxury Brand Reputation: A Study of Ambivalent Effects," Journal of Business Ethics, Springer, vol. 169(2), pages 261-277, March.
    22. El Banna, Alia & Papadopoulos, Nicolas & Murphy, Steven A. & Rod, Michel & Rojas-Méndez, José I., 2018. "Ethnic identity, consumer ethnocentrism, and purchase intentions among bi-cultural ethnic consumers: “Divided loyalties” or “dual allegiance”?," Journal of Business Research, Elsevier, vol. 82(C), pages 310-319.
    23. Cleveland, Mark & Bartikowski, Boris, 2023. "Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad," Journal of Business Research, Elsevier, vol. 155(PB).
    24. Salomão, Miriam Taís & Strehlau, Vivian Iara & Silva, Susana C., 2022. "Consumer dispositions: Meanings and non-meanings of outgroup favourability," International Business Review, Elsevier, vol. 31(3).
    25. Tajdini, Saeed, 2021. "The effects of the subjective-experiential knowledge gap on consumers’ information search behavior and perceptions of consumption risk," Journal of Business Research, Elsevier, vol. 135(C), pages 66-77.
    26. Nadine Waehning & Raffaele Filieri, 2022. "Consumer motives for buying regional products: the REGIOSCALE," Marketing Letters, Springer, vol. 33(2), pages 215-236, June.
    27. Srðan Šapiæ & Milan Kociæ & Jovana Filipoviæ, 2018. "Brand and consumer characteristics as drivers of behaviour towards global and local brands," Zbornik radova Ekonomskog fakulteta u Rijeci/Proceedings of Rijeka Faculty of Economics, University of Rijeka, Faculty of Economics and Business, vol. 36(2), pages 619-645.
    28. Ozturk, Ayse & Cavusgil, S. Tamer, 2019. "Global convergence of consumer spending: Conceptualization and propositions," International Business Review, Elsevier, vol. 28(2), pages 294-304.
    29. Vita Petek & Črtomir Rozman & Jasna Potočnik Topler, 2021. "When the Customer and the Wine Shelf Meet: Factors of Ethnocentrism When Selecting a Bottle of Wine," Sustainability, MDPI, vol. 13(21), pages 1-16, November.
    30. Tran, Trang P. & Mai, Enping Shirley & Taylor, Erik C., 2021. "Enhancing brand equity of branded mobile apps via motivations: A service-dominant logic perspective," Journal of Business Research, Elsevier, vol. 125(C), pages 239-251.
    31. Peter Mathias Fischer & Katharina Petra Zeugner-Roth & Constantine S. Katsikeas & Mario Pandelaere, 2022. "Pride and prejudice: Unraveling and mitigating domestic country bias," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(3), pages 405-433, April.
    32. Subhadip Roy & Abhijit Guha & Abhijit Biswas & Dhruv Grewal, 2019. "Celebrity endorsements in emerging markets: Align endorsers with brands or with consumers?," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 50(3), pages 295-317, April.
    33. Edgar J. Sabina del Castillo & Ricardo J. Díaz Armas & Desiderio Gutiérrez Taño, 2023. "Are Local Product Consumption Habits Influenced by Extreme Situations? A Case Study of Wine During the COVID-19 Pandemic," SAGE Open, , vol. 13(3), pages 21582440231, August.
    34. Denni Arli & Felix Septianto & Rafi M. M. I. Chowdhury, 2021. "Religious But Not Ethical: The Effects of Extrinsic Religiosity, Ethnocentrism and Self-righteousness on Consumers’ Ethical Judgments," Journal of Business Ethics, Springer, vol. 171(2), pages 295-316, June.
    35. Ecaterina CHIȚU, 2019. "Specificity Of Employer Branding In The Romanian Economy," Network Intelligence Studies, Romanian Foundation for Business Intelligence, Editorial Department, issue 14, pages 89-94, December.
    36. Peter M. Fischer & Katharina Petra Zeugner-Roth, 2016. "Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism," Post-Print hal-01562995, HAL.
    37. Meghna Verma & B. R. Naveen, 2021. "COVID-19 Impact on Buying Behaviour," Vikalpa: The Journal for Decision Makers, , vol. 46(1), pages 27-40, March.
    38. Rašković, Matevž & Ding, Zhonghui & Hirose, Morikazu & Žabkar, Vesna & Fam, Kim-Shyan, 2020. "Segmenting young-adult consumers in East Asia and Central and Eastern Europe – The role of consumer ethnocentrism and decision-making styles," Journal of Business Research, Elsevier, vol. 108(C), pages 496-507.
    39. Marcello M. Mariani & Michela Matarazzo, 2021. "Does cultural distance affect online review ratings? Measuring international customers’ satisfaction with services leveraging digital platforms and big data," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 25(4), pages 1057-1078, December.
    40. Yang, Song & Ding, Shiqing & D’Alessandro, Steven, 2018. "Are all Chinese shoppers the same? Evidence of differences in values, decision making and shopping motivations between the Han majority and other minorities in China," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 24-34.
    41. Eva Hageman & Vikas Kumar & Linh Duong & Archana Kumari & Eileen McAuliffe, 2024. "Do fast fashion sustainable business strategies influence attitude, awareness and behaviours of female consumers?," Business Strategy and the Environment, Wiley Blackwell, vol. 33(2), pages 1081-1098, February.
    42. Adamantios Diamantopoulos & Arnd Florack & Georgios Halkias & Johanna Palcu, 2017. "Explicit versus implicit country stereotypes as predictors of product preferences: Insights from the stereotype content model," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 48(8), pages 1023-1036, October.
    43. Haiyang Lu & Keya Zeng & Zhonggen Mao, 2023. "Perceptions of corporate social responsibilities and stakeholder engagement in the context of a disaster: A moderated mediation analysis from the perspective of consumer responses," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(6), pages 2873-2884, November.
    44. Carvalho, Sergio W. & Luna, David & Goldsmith, Emily, 2019. "The role of national identity in consumption: An integrative framework," Journal of Business Research, Elsevier, vol. 103(C), pages 310-318.
    45. Galina Timokhina & Urkmez Taylan & Ralf Wagner, 2018. "Cross-Cultural Variations in Consumer Behavior: A Literature Review of International Studies," South East European Journal of Economics and Business, Sciendo, vol. 13(2), pages 49-71, December.
    46. Micevski, Milena & Halkias, Georgios & Herz, Marc, 2019. "Multiple consumer identities and the crossover effect of the EU identity in predicting domestic and foreign product preferences," Journal of Business Research, Elsevier, vol. 104(C), pages 622-631.
    47. Grappi, Silvia & Romani, Simona & Bagozzi, Richard P., 2018. "Reshoring from a demand-side perspective: Consumer reshoring sentiment and its market effects," Journal of World Business, Elsevier, vol. 53(2), pages 194-208.
    48. Silvia Grappi & Simona Romani & Richard P. Bagozzi, 2020. "Consumer Reshoring Sentiment and Animosity: Expanding Our Understanding of Market Responses to Reshoring," Management International Review, Springer, vol. 60(1), pages 69-95, February.
    49. Pillai, Kishore Gopalakrishna & Nair, Smitha R., 2021. "The effect of social comparison orientation on luxury purchase intentions," Journal of Business Research, Elsevier, vol. 134(C), pages 89-100.
    50. Marija Čutura, 2020. "Consumer Ethnocentrism and Social Identity: Theoretical Backgrounds and Empirical Studies Overview," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 32(SI), pages 131-146.
    51. Hector Gonzalez-Jimenez, 2017. "The self-concept life cycle and brand perceptions: An interdisciplinary perspective," AMS Review, Springer;Academy of Marketing Science, vol. 7(1), pages 67-84, June.
    52. Makri, Katerina & Papadas, Karolos & Schlegelmilch, Bodo B., 2021. "Global social networking sites and global identity: A three-country study," Journal of Business Research, Elsevier, vol. 130(C), pages 482-492.
    53. Navneet Gera & Swati Rohatgi & Jorge A. Wise, 2022. "Consumer Ethnocentrism in Indian Air-Conditioner Market: A Social Identity Theory Perspective," International Journal of Global Business and Competitiveness, Springer, vol. 17(2), pages 192-202, December.
    54. Han, Jeong Hugh, 2023. "Does ‘born digital’ mean ‘being global’ in characterizing millennial consumers in a less developed country context? – An empirical study in Myanmar," Technological Forecasting and Social Change, Elsevier, vol. 195(C).
    55. Nils Christian Hoffmann & Juelin Yin & Stefan Hoffmann, 2020. "Chain of Blame: A Multi-country Study of Consumer Reactions Towards Supplier Hypocrisy in Global Supply Chains," Management International Review, Springer, vol. 60(2), pages 247-286, April.
    56. Mishra, Sita & Shukla, Yupal & Malhotra, Gunjan & Arora, Vibha, 2023. "Investigating the impact of consumers’ patriotism and ethnocentrism on purchase intention: Moderating role of consumer guilt and animosity," International Business Review, Elsevier, vol. 32(4).

  5. K. Zeugner-Roth & A. Diamantopoulos, 2010. "Advancing the country image construct: reply to Samiee's (2009) commentary," Post-Print hal-00787396, HAL.

    Cited by:

    1. Dmitry V. Zhukov & Miraj Ahmed Bhuiyan & Asad Ullah, 2015. "Utilization of the country of origin effect in product-harm crisis management: an overview of literature and a conceptual model proposition," International Journal of Management Science and Business Administration, Inovatus Services Ltd., vol. 1(2), pages 54-70, January.
    2. Spielmann, Nathalie, 2016. "Is it all or nothing? Testing schema congruity and typicality for products with country origin," Journal of Business Research, Elsevier, vol. 69(3), pages 1130-1137.
    3. Katharina Petra Zeugner-Roth & Fabian Bartsch, 2020. "COO in print advertising: Developed versus developing market comparisons," Post-Print hal-02988156, HAL.
    4. Lucio Cappelli & Fabrizio D’Ascenzo & Luisa Natale & Francesca Rossetti & Roberto Ruggieri & Domenico Vistocco, 2017. "Are Consumers Willing to Pay More for a “Made in” Product? An Empirical Investigation on “Made in Italy”," Sustainability, MDPI, vol. 9(4), pages 1-17, April.
    5. Brijs, Kris & Bloemer, Josée & Kasper, Hans, 2011. "Country-image discourse model: Unraveling meaning, structure, and function of country images," Journal of Business Research, Elsevier, vol. 64(12), pages 1259-1269.
    6. Hamzaoui-Essoussi, Leila & Merunka, Dwight & Bartikowski, Boris, 2011. "Brand origin and country of manufacture influences on brand equity and the moderating role of brand typicality," Journal of Business Research, Elsevier, vol. 64(9), pages 973-978, September.
    7. Zeugner-Roth, Katharina Petra & Žabkar, Vesna, 2015. "Bridging the gap between country and destination image: Assessing common facets and their predictive validity," Journal of Business Research, Elsevier, vol. 68(9), pages 1844-1853.
    8. Maria Gabriela Montanari & Jonny Mateus Rodrigues & Janaina de Moura Engracia Giraldi & Marcos Fava Neves, 2018. "Country of origin effect: a study with Brazilian consumers in the luxury market," Brazilian Business Review, Fucape Business School, vol. 15(4), pages 348-362, July.

  6. A. Baldauf & A. Diamantopoulos & K.S. Cravens & K. Zeugner-Roth, 2009. "The impact of product-country image and marketing efforts on retailer-perceived brand equity: an empirical analysis," Post-Print hal-00787401, HAL.

    Cited by:

    1. Anan Hu & Houqi Li & Jinyuan Pang & Huanfei Zhang, 2023. "A Study on the Intention of Shanghai Residents to Travel Abroad in the Post-Pandemic Era Based on the Theory of Planned Behavior," Sustainability, MDPI, vol. 15(15), pages 1-15, August.
    2. Giovanardi, Massimo & Lucarelli, Andrea, 2018. "Sailing through marketing: A critical assessment of spatiality in marketing literature," Journal of Business Research, Elsevier, vol. 82(C), pages 149-159.
    3. Pappu, Ravi & Quester, Pascale, 2021. "A commentary on “conceptualising and measuring Consumer-Based Brand–Retailer–Channel Equityâ€," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    4. Li Jiang & Thomas Eck & Soyoung An, 2022. "A Study on the Effect of Emotional Solidarity on Memorable Tourism Experience and Destination Loyalty in Volunteer Tourism," SAGE Open, , vol. 12(1), pages 21582440221, March.
    5. Anselmsson, Johan & Burt, Steve & Tunca, Burak, 2017. "An integrated retailer image and brand equity framework: Re-examining, extending, and restructuring retailer brand equity," Journal of Retailing and Consumer Services, Elsevier, vol. 38(C), pages 194-203.
    6. Beatriz Moliner-Velázquez & María Fuentes-Blasco & Irene Gil-Saura, 2019. "Effects of value and innovation on brand equity in retailing," Journal of Brand Management, Palgrave Macmillan, vol. 26(6), pages 658-674, November.
    7. Mehran REZVANI & Seyed Hamid Khodadad HOSEINI & Mohammad Mehdi SAMADZADEH, 2012. "Investigating the Role of Word of Mouth on Consumer Based Brand Equity Creation in Iran’s Cell-Phone Market," Journal of Knowledge Management, Economics and Information Technology, ScientificPapers.org, vol. 2(1), pages 1-3, February.
    8. Schmidt, Holger J. & Mason, Roger & Steenkamp, Pieter & Mugobo, Virimai, 2017. "Does brand orientation contribute to retailers’ success? An empirical study in the South African market," Journal of Retailing and Consumer Services, Elsevier, vol. 38(C), pages 210-222.
    9. Buil, Isabel & de Chernatony, Leslie & Martínez, Eva, 2013. "Examining the role of advertising and sales promotions in brand equity creation," Journal of Business Research, Elsevier, vol. 66(1), pages 115-122.
    10. Massara, Francesco & Scarpi, Daniele & Melara, Robert D. & Porcheddu, Daniele, 2018. "Affect transfer from national brands to store brands in multi-brand stores," Journal of Retailing and Consumer Services, Elsevier, vol. 45(C), pages 103-110.
    11. de Oliveira, Marta Olivia Rovedder & Silveira, Cleo Schmitt & Luce, Fernando Bins, 2015. "Brand equity estimation model," Journal of Business Research, Elsevier, vol. 68(12), pages 2560-2568.
    12. Bruno Schivinski & Dariusz Dabrowski, 2013. "The Impact of Brand Communication on Brand Equity Dimensions and Brand Purchase Intention Through Facebook," GUT FME Working Paper Series A 4, Faculty of Management and Economics, Gdansk University of Technology.
    13. Ahmed Y. Ebeid & Hesham F. Gadelrab, 2014. "A Structural Equation Modeling Approach to Investigate Negative Word of Mouth Impact on Customer-Based Brand Equity: Does Attribution Matter?," International Journal of Business and Social Research, LAR Center Press, vol. 4(9), pages 1-13, September.
    14. Ngobo, Paul-Valentin & Jean, Sylvie, 2012. "Does store image influence demand for organic store brands?," Journal of Retailing and Consumer Services, Elsevier, vol. 19(6), pages 621-628.
    15. Londoño, Juan Carlos & Elms, Jonathan & Davies, Keri, 2016. "Conceptualising and measuring consumer-based brand–retailer–channel equity," Journal of Retailing and Consumer Services, Elsevier, vol. 29(C), pages 70-81.
    16. Moon, Sangkil & Song, Reo, 2015. "The Roles of Cultural Elements in International Retailing of Cultural Products: An Application to the Motion Picture Industry," Journal of Retailing, Elsevier, vol. 91(1), pages 154-170.
    17. Grace, Debra & Weaven, Scott, 2011. "An Empirical Analysis of Franchisee Value-in-Use, Investment Risk and Relational Satisfaction," Journal of Retailing, Elsevier, vol. 87(3), pages 366-380.
    18. Jin, Zhongqi & Lynch, Richard & Attia, Samaa & Chansarkar, Bal & Gülsoy, Tanses & Lapoule, Paul & Liu, Xueyuan & Newburry, William & Nooraini, Mohamad Sheriff & Parente, Ronaldo & Purani, Keyoor & Ung, 2015. "The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers: The moderating role of country development status," International Business Review, Elsevier, vol. 24(3), pages 380-393.
    19. Rudkowski, Janice, 2024. "Measuring employee-consumer integrated retailer brand equity," Journal of Retailing and Consumer Services, Elsevier, vol. 76(C).
    20. Ahmed Y. Ebeid & Hesham F. Gadelrab, 2014. "A Structural Equation Modeling Approach to Investigate Negative Word of Mouth Impact on Customer-Based Brand Equity: Does Attribution Matter?," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, vol. 4(9), pages 1-13, September.
    21. Mohr, Alex & Batsakis, Georgios, 2018. "Firm resources, cultural distance and simultaneous international expansion in the retail sector," International Business Review, Elsevier, vol. 27(1), pages 113-124.
    22. Remeikiene Rita, 2015. "Evaluation of Self-Employment Development Factors: Latvian Case," Acta Universitatis Sapientiae, Economics and Business, Sciendo, vol. 27(1), pages 5-11, December.
    23. Francesca Checchinato & Lala Hu & Tiziano Vescovi, 2013. "The communication of foreign products in China through the store: an empirical analysis," The International Journal of Economic Behavior - IJEB, Faculty of Business and Administration, University of Bucharest, vol. 3(1), pages 41-57, December.
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    226. Ziyi Zhao & Yulu Yan, 2023. "The Role of Organizational Unlearning in Manufacturing Firms’ Sustainable Digital Innovation: The Mechanism of Strategic Flexibility and Organizational Slack," Sustainability, MDPI, vol. 15(13), pages 1-23, June.
    227. Yusep Suparman & Henk Folmer & Johan Oud, 2014. "Hedonic price models with omitted variables and measurement errors: a constrained autoregression–structural equation modeling approach with application to urban Indonesia," Journal of Geographical Systems, Springer, vol. 16(1), pages 49-70, January.
    228. Wymer, Walter & Casidy, Riza, 2019. "Exploring brand strength's nomological net and its dimensional dynamics," Journal of Retailing and Consumer Services, Elsevier, vol. 49(C), pages 11-22.
    229. Knoppen, Desirée & Saris, Willem & Moncagatta, Paolo, 2022. "Absorptive capacity dimensions and the measurement of cumulativeness," Journal of Business Research, Elsevier, vol. 139(C), pages 312-324.
    230. Kuppelwieser, Volker G. & Sarstedt, Marko & Tuzovic, Sven, 2014. "The role of context and motivation variables in mobile commerce usage — A further perspective on Chong (2013)," Technological Forecasting and Social Change, Elsevier, vol. 88(C), pages 156-161.
    231. Dietfried Globocnik & Romana Rauter & Rupert J. Baumgartner, 2019. "Synergy Or Conflict? The Relationships Among Organisational Culture, Sustainability-Related Innovation Performance, And Economic Innovation Performance," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 24(01), pages 1-38, January.
    232. Grace, Debra & Ross, Mitchell & King, Ceridwyn, 2020. "Brand fidelity: Scale development and validation," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).

  8. K. Zeugner-Roth & A. Diamantopoulos & M. Angeles Montesinos, 2008. "Country image, country brand equity and consumer's product preferences: an empirical study," Post-Print hal-00787424, HAL.

    Cited by:

    1. Jitka Veselá & Robert Zich, 2015. "The Country-of-Origin Effect and its Influence on Consumer's Purchasing Decision," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 63(2), pages 667-673.
    2. Sally Baalbaki & Francisco Guzmán, 2016. "A consumer-perceived consumer-based brand equity scale," Journal of Brand Management, Palgrave Macmillan, vol. 23(3), pages 229-251, May.
    3. Robert Williams & Collins Osei & Maktoba Omar, 2012. "Higher Education Institution branding as a component of country branding in Ghana: Renaming Kwame Nkrumah University of Science and Technology," Journal of Marketing for Higher Education, Taylor & Francis Journals, vol. 22(1), pages 71-81, June.
    4. Purevdorj Tuul & Silva Susana Costa e, 2018. "What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms," Studia Universitatis Babeș-Bolyai Oeconomica, Sciendo, vol. 63(1), pages 73-89, April.
    5. Madan Angela, 2024. "Country Brand as an Important Phenomenon of Modern Society," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 18(1), pages 367-377.
    6. Pappu, Ravi & Quester, Pascale, 2010. "Country equity: Conceptualization and empirical evidence," International Business Review, Elsevier, vol. 19(3), pages 276-291, June.
    7. Zhang, Jianhong & Zhou, Chaohong & van Gorp, Désirée M. & van Witteloostuijn, Arjen, 2020. "Willingness to work for multinational enterprises from emerging countries: The case of Chinese multinational enterprises in the Netherlands," International Business Review, Elsevier, vol. 29(5).
    8. Carneiro, Jorge & Faria, Flávio, 2016. "Quest for purposefully designed conceptualization of the country-of-origin image construct," Journal of Business Research, Elsevier, vol. 69(10), pages 4411-4420.
    9. Tavoletti, Ernesto & Stephens, Robert D. & Taras, Vas & Dong, Longzhu, 2022. "Nationality biases in peer evaluations: The country-of-origin effect in global virtual teams," International Business Review, Elsevier, vol. 31(2).
    10. Arup Barua & Alexandra Ioanid, 2020. "Country Brand Equity: The Decision Making of Corporate Brand Architecture in Cross-Border Mergers and Acquisitions," Sustainability, MDPI, vol. 12(18), pages 1-24, September.
    11. Jia-Wei Tang & Ming-Lun Chen & Tsai-Hsin Chiu, 2018. "An Exploratory Study on Local Brand Value Development for Outlying Island Agriculture: Local Food System and Actor–Network Theory Perspectives," Sustainability, MDPI, vol. 10(11), pages 1-21, November.
    12. Saeed Samiee & Brian R. Chabowski, 2021. "Knowledge structure in product- and brand origin–related research," Journal of the Academy of Marketing Science, Springer, vol. 49(5), pages 947-968, September.
    13. Debmalya Mukherjee & Satish Kumar & Naveen Donthu & Nitesh Pandey, 2021. "Research Published in Management International Review from 2006 to 2020: A Bibliometric Analysis and Future Directions," Management International Review, Springer, vol. 61(5), pages 599-642, October.
    14. Paul, Justin, 2019. "Masstige model and measure for brand management," European Management Journal, Elsevier, vol. 37(3), pages 299-312.
    15. Tengku Ezni Balqiah, 2018. "Green CSR and Brand Attitude: The Role of Stereotype Content Model," European Research Studies Journal, European Research Studies Journal, vol. 0(1), pages 230-249.
    16. Lance Eliot Brouthers & Edward O’Donnell & Dawn L. Keig, 2013. "Isomorphic Pressures, Peripheral Product Attributes and Emerging Market Firm Export Performance," Management International Review, Springer, vol. 53(5), pages 687-710, October.
    17. K. Zeugner-Roth & A. Diamantopoulos, 2010. "Advancing the country image construct: reply to Samiee's (2009) commentary," Post-Print hal-00787396, HAL.
    18. Costa, Camila & Carneiro, Jorge & Goldszmidt, Rafael, 2016. "A contingent approach to country-of-origin effects on foreign products evaluation: Interaction of facets of country image with product classes," International Business Review, Elsevier, vol. 25(5), pages 1066-1075.
    19. Hamzaoui-Essoussi, Leila & Merunka, Dwight & Bartikowski, Boris, 2011. "Brand origin and country of manufacture influences on brand equity and the moderating role of brand typicality," Journal of Business Research, Elsevier, vol. 64(9), pages 973-978, September.
    20. Jin, Zhongqi & Lynch, Richard & Attia, Samaa & Chansarkar, Bal & Gülsoy, Tanses & Lapoule, Paul & Liu, Xueyuan & Newburry, William & Nooraini, Mohamad Sheriff & Parente, Ronaldo & Purani, Keyoor & Ung, 2015. "The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers: The moderating role of country development status," International Business Review, Elsevier, vol. 24(3), pages 380-393.
    21. Luis-Alberto, Casado-Aranda & Angelika, Dimoka & Juan, Sánchez-Fernández, 2021. "Looking at the brain: Neural effects of “made in†labeling on product value and choice," Journal of Retailing and Consumer Services, Elsevier, vol. 60(C).
    22. Bastian Atzger & Elisabete S. Sá & Joaquim Silva, 2020. "Exploring sources of voter-based political human brand equity," Journal of Brand Management, Palgrave Macmillan, vol. 27(4), pages 481-494, July.
    23. Gyeongcheol Cho & Christopher Schlaegel & Heungsun Hwang & Younyoung Choi & Marko Sarstedt & Christian M. Ringle, 2022. "Integrated Generalized Structured Component Analysis: On the Use of Model Fit Criteria in International Management Research," Management International Review, Springer, vol. 62(4), pages 569-609, August.
    24. Michel, Géraldine & Stathopoulou, Anastasia & Valette-Florence, Pierre, 2022. "Luxury is still alive and well: A spotlight on its multifaceted components," Journal of Business Research, Elsevier, vol. 153(C), pages 276-284.
    25. Chiara Rinaldi, 2017. "Food and Gastronomy for Sustainable Place Development: A Multidisciplinary Analysis of Different Theoretical Approaches," Sustainability, MDPI, vol. 9(10), pages 1-25, September.

Articles

  1. Peter Mathias Fischer & Katharina Petra Zeugner-Roth & Constantine S. Katsikeas & Mario Pandelaere, 2022. "Pride and prejudice: Unraveling and mitigating domestic country bias," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(3), pages 405-433, April.

    Cited by:

    1. Alvaro Cuervo-Cazurra & C. Annique Un, 2023. "Beauty in the Eyes of the Beholders: How Government- and Consumer-Based Country-of-Origin Advantages and Disadvantages Drive Host Country Investment Dynamics," Management International Review, Springer, vol. 63(2), pages 285-312, April.
    2. Jesper Edman & Ilya R. P. Cuypers & Gokhan Ertug & Ruth V. Aguilera, 2024. "Nationalist sentiments and the multinational enterprise: insights from organizational sociology," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 55(7), pages 825-839, September.

  2. Fabian Bartsch & Katharina Petra Zeugner-Roth & Constantine S. Katsikeas, 2022. "Consumer authenticity seeking: conceptualization, measurement, and contingent effects," Journal of the Academy of Marketing Science, Springer, vol. 50(2), pages 296-323, March.

    Cited by:

    1. Papadopoulou, Christina & Vardarsuyu, Merve & Oghazi, Pejvak, 2023. "Examining the relationships between brand authenticity, perceived value, and brand forgiveness: The role of cross-cultural happiness," Journal of Business Research, Elsevier, vol. 167(C).
    2. Orazi, Davide C. & Yi Mah, Kit & Derksen, Tim & Murray, Kyle B., 2023. "Consumer escapism: Scale development, validation, and physiological associations," Journal of Business Research, Elsevier, vol. 160(C).
    3. Aleena Amir & Muhammad Usman, 2024. "Understanding the Influence of Perceived Authenticity of Femvertising on Consumer Buycott Intentions: A Moderated Mediation Model of Consumers’ Extrinsic Attributions and Power Distance," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 13(3), pages 273-281.

  3. Zeugner-Roth, Katharina Petra & Bartsch, Fabian, 2020. "COO in print advertising: Developed versus developing market comparisons," Journal of Business Research, Elsevier, vol. 120(C), pages 364-378.
    See citations under working paper version above.
  4. Peter M. Fischer & Katharina P. Zeugner-Roth, 2017. "Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism," Marketing Letters, Springer, vol. 28(2), pages 189-204, June.
    See citations under working paper version above.
  5. Zeugner-Roth, Katharina Petra & Žabkar, Vesna, 2015. "Bridging the gap between country and destination image: Assessing common facets and their predictive validity," Journal of Business Research, Elsevier, vol. 68(9), pages 1844-1853.

    Cited by:

    1. Evelyn Hendriana & Khairil Wahidin Awang & Raja Nerina Raja Yusof, 2023. "The interplay between country image and regional ethnocentrism to motivate students considering neighbouring countries," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(4), pages 426-441, December.
    2. Gupta, Shashwat & Foroudi, Mohammad M. & Väätänen, Juha & Gupta, Suraksha & Tiu Wright, Len, 2020. "Nations as brands: Cinema's place in the branding role," Journal of Business Research, Elsevier, vol. 116(C), pages 721-733.
    3. Wang, Fatima & Lopez, Carmen, 2020. "Does communicating safety matter?," Annals of Tourism Research, Elsevier, vol. 80(C).
    4. Elliot, Statia & Papadopoulos, Nicolas, 2016. "Of products and tourism destinations: An integrative, cross-national study of place image," Journal of Business Research, Elsevier, vol. 69(3), pages 1157-1165.
    5. Vo Viet Hung & Sandeep Kumar Dey & Zuzana Vaculcikova & Le Trieu Hoang Anh, 2021. "The Influence of Tourists’ Experience on Destination Loyalty: A Case Study of Hue City, Vietnam," Sustainability, MDPI, vol. 13(16), pages 1-16, August.
    6. Suter, Mariana Bassi & Munjal, Surender & Borini, Felipe Mendes & Floriani, Dinora, 2021. "Conceptualizing country-of-origin image as a country-specific advantage: An insider perspective," Journal of Business Research, Elsevier, vol. 134(C), pages 415-427.
    7. Shaohua Yang & Salmi Mohd Isa & T. Ramayah, 2022. "How Are Destination Image and Travel Intention Influenced by Misleading Media Coverage? Consequences of COVID-19 Outbreak in China," Vision, , vol. 26(1), pages 80-89, March.
    8. Katharina Petra Zeugner-Roth & Fabian Bartsch, 2020. "COO in print advertising: Developed versus developing market comparisons," Post-Print hal-02988156, HAL.
    9. Hattingh, Marie & Dhir, Amandeep & Ractham, Peter & Ferraris, Alberto & Yahiaoui, Dorra, 2022. "Factors mediating social media-induced fear of missing out (FoMO) and social media fatigue: A comparative study among Instagram and Snapchat users," Technological Forecasting and Social Change, Elsevier, vol. 185(C).
    10. Sung-Bum Kim & Ki-Joon Kwon, 2018. "Examining the Relationships of Image and Attitude on Visit Intention to Korea among Tanzanian College Students: The Moderating Effect of Familiarity," Sustainability, MDPI, vol. 10(2), pages 1-15, January.
    11. Esfandiar, Kourosh & Sharifi-Tehrani, Mohamad & Pratt, Stephen & Altinay, Levent, 2019. "Understanding entrepreneurial intentions: A developed integrated structural model approach," Journal of Business Research, Elsevier, vol. 94(C), pages 172-182.
    12. Maria Rosaria Napolitano & Alessandro De Nisco, 2017. "Cultural heritage: the missing “link” in the place marketing literature “chain”," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 13(2), pages 101-106, May.
    13. Mohammad Rashed Hasan Polas & Ratul Kumar Saha & Mosab I. Tabash, 2022. "How does tourist perception lead to tourist hesitation? Empirical evidence from Bangladesh," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 24(3), pages 3659-3686, March.
    14. Wu, Chih-Wen, 2016. "Destination loyalty modeling of the global tourism," Journal of Business Research, Elsevier, vol. 69(6), pages 2213-2219.
    15. Talwar, Shalini & Dhir, Amandeep & Khalil, Ashraf & Mohan, Geetha & Islam, A.K.M. Najmul, 2020. "Point of adoption and beyond. Initial trust and mobile-payment continuation intention," Journal of Retailing and Consumer Services, Elsevier, vol. 55(C).
    16. Peter M. Fischer & Katharina Petra Zeugner-Roth, 2016. "Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism," Post-Print hal-01562995, HAL.
    17. Fidel Martínez-Roget & Emilia Vázquez Rozas & Eddy A. Castillo-Montesdeoca, 2020. "How Visitors’ Perceived Destination Ethics Impacts their Behavioural Intentions," Tourism and Hospitality Management, University of Rijeka, Faculty of Tourism and Hospitality Management, vol. 26(2), pages 291-310, December.
    18. Prados Peña, M.ª Belén, 2022. "Efecto moderador del ajuste de la extensión y la implicación en la relación entre la actitud hacia una marca padre patrimonial y la lealtad de la extensión. Aplicación al conjunto monumental de la Alh," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
    19. Yisitie Xing & Chang-Hyun Jin, 2023. "The Impact of Cultural Values on Attitude Formation toward Cultural Products: Mediating Effects of Country Image," Sustainability, MDPI, vol. 15(14), pages 1-19, July.
    20. M. Belén Prados-Peña & M. Lourdes Gutiérrez-Carrillo & Salvador Del Barrio-García, 2019. "The Development of Loyalty to Earthen Defensive Heritage as a Key Factor in Sustainable Preventive Conservation," Sustainability, MDPI, vol. 11(13), pages 1-19, June.

  6. Zeugner-Roth, Katharina P. & Diamantopoulos, Adamantios, 2010. "Advancing the country image construct: Reply to Samiee's (2009) commentary," Journal of Business Research, Elsevier, vol. 63(4), pages 446-449, April.
    See citations under working paper version above.
  7. Baldauf, Artur & Cravens, Karen S. & Diamantopoulos, Adamantios & Zeugner-Roth, Katharina Petra, 2009. "The Impact of Product-Country Image and Marketing Efforts on Retailer-Perceived Brand Equity: An Empirical Analysis," Journal of Retailing, Elsevier, vol. 85(4), pages 437-452.
    See citations under working paper version above.
  8. Roth, Katharina P. & Diamantopoulos, Adamantios, 2009. "Advancing the country image construct," Journal of Business Research, Elsevier, vol. 62(7), pages 726-740, July.

    Cited by:

    1. Lu, Irene R.R. & Kwan, Ernest & Heslop, Louise A. & Thomas, D. Roland & Cedzynski, Marzena, 2019. "The ivory tower and the street: How researchers defined country image over four decades and what consumers think it means," Journal of Business Research, Elsevier, vol. 105(C), pages 80-97.
    2. Leonidas C. Leonidou & Bilge Aykol & Saeed Samiee & Nikolaos Korfiatis, 2022. "A Meta-analysis of the Antecedents and Outcomes of Consumer Foreign Country Image Perceptions: The Moderating Role of Macro-level Country Differences," Management International Review, Springer, vol. 62(5), pages 741-784, October.
    3. Evelyn Hendriana & Khairil Wahidin Awang & Raja Nerina Raja Yusof, 2023. "The interplay between country image and regional ethnocentrism to motivate students considering neighbouring countries," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(4), pages 426-441, December.
    4. Varsha Jain & Chakshu Bhandari & Ganesh B.E., 2017. "Discovering the Interpersonal Relationship Between Luxury Perfume Brands and Consumers," Transnational Marketing Journal, Oxbridge Publishing House, UK, vol. 5(2), pages 85-108, October.
    5. Martin, Drew & Palakshappa, Nitha & Woodside, Arch, 2019. "Consumer metaphoria: Uncovering the automaticity of animal, product/brand, and country meanings," Australasian marketing journal, Elsevier, vol. 27(2), pages 113-125.
    6. Fabiana Gondim Mariutti & Vivian Iara Strehlau & John James Loomis & Eliana Herrero, 2024. "When place brand and place logo matches: VRIO applied to place branding," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(3), pages 335-349, September.
    7. Dmitry V. Zhukov & Miraj Ahmed Bhuiyan & Asad Ullah, 2015. "Utilization of the country of origin effect in product-harm crisis management: an overview of literature and a conceptual model proposition," International Journal of Management Science and Business Administration, Inovatus Services Ltd., vol. 1(2), pages 54-70, January.
    8. Giana Eckhardt & Luming Wang, 2015. "The Multidimensional Nature of Product Perceptions within Asia," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 2(4), pages 290-301, December.
    9. Blankson, Charles & Iyer, Pramod & Owusu-Frimpong, Nana & Nwankwo, Sonny & Hinson, Robert, 2020. "Positioning strategies of foreign and indigenous firms in an African cultural milieu," Journal of Business Research, Elsevier, vol. 119(C), pages 627-638.
    10. Chaykina, Taisiya & Guerreiro, Manuela & Mendes, Júlio, 2014. "Destination Brand Personality of Portugal for the Russian-Speaking Market," Journal of Tourism, Sustainability and Well-being, Cinturs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, vol. 2(1), pages 23-40.
    11. Jinsoo Hwang & Kyuhyeon Joo & Insin Kim, 2023. "Identifying Chinese Tourists’ Shopping Values and Their Consequences in the Context of a Duty-Free Shop: The Moderating Role of Country Image," Sustainability, MDPI, vol. 15(6), pages 1-15, March.
    12. Thomas Aichner & Paolo Coletti & Frank Jacob & Robert Wilken, 2021. "Did the Volkswagen Emissions Scandal Harm the “Made in Germany” Image? A Cross-Cultural, Cross-Products, Cross-Time Study," Corporate Reputation Review, Palgrave Macmillan, vol. 24(4), pages 179-190, November.
    13. Suh, YongGu & Hur, JungYun & Davies, Gary, 2016. "Cultural appropriation and the country of origin effect," Journal of Business Research, Elsevier, vol. 69(8), pages 2721-2730.
    14. Pyper, Keith & Doherty, Anne Marie, 2022. "Employing brand governance mechanisms with export channel partners: What are the performance consequences and contingent effects?," International Business Review, Elsevier, vol. 31(5).
    15. Hayiel Hino & Israel D. Nebenzahl, 2021. "Applying information integration theory to the study of boycott–spillover to linked regions," Quality & Quantity: International Journal of Methodology, Springer, vol. 55(5), pages 1889-1915, October.
    16. Estela Marine-Roig, 2019. "Destination Image Analytics Through Traveller-Generated Content," Sustainability, MDPI, vol. 11(12), pages 1-23, June.
    17. Lu, Lu & Gregory, Gary & Ngo, Liem, 2020. "Service offshoring fit from consumers’ perspective," Australasian marketing journal, Elsevier, vol. 28(2), pages 100-109.
    18. Serrano-Arcos, Mª Mar & Sánchez-Fernández, Raquel & Pérez-Mesa, Juan Carlos & Riefler, Petra, 2022. "A Review of Consumer Affinity Research: Recent Advances and Future Directions," MPRA Paper 119881, University Library of Munich, Germany.
    19. Linlan Xu & Chunying Wen, 2024. "Bringing multidisciplinary perspectives of country image: factors influencing the perceptions of Chinese youth toward the images of Russia and Ukraine," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(3), pages 306-321, September.
    20. Simon Fauser & David Agola, 2021. "The influence of regional Italian images on consumer behaviour: a study of consumers in Germany," Italian Journal of Marketing, Springer, vol. 2021(1), pages 129-158, June.
    21. Spielmann, Nathalie, 2016. "Is it all or nothing? Testing schema congruity and typicality for products with country origin," Journal of Business Research, Elsevier, vol. 69(3), pages 1130-1137.
    22. Laurent Didier, 2019. "Soft power and exporters behavior in international trade," Economics Bulletin, AccessEcon, vol. 39(4), pages 2595-2614.
    23. Zhang, Jianhong & van Gorp, Désirée & Ebbers, Haico & Zhou, Chaohong & Kievit, Henk, 2022. "Organizational legitimacy of emerging multinational enterprises: An individual perspective," International Business Review, Elsevier, vol. 31(6).
    24. Mariana Bassi Suter & Janaina Moura Engracia Giraldi & Felipe Mendes Borini & Maria Laura Ferranty MacLennan & Edson Crescitelli & Edison Fernandes Polo, 2018. "In search of tools for the use of country image (CI) in the brand," Journal of Brand Management, Palgrave Macmillan, vol. 25(2), pages 119-132, March.
    25. Oliver Parts, 2013. "The Effects of Cosmopolitanism on Consumer Ethnocentrism, Brand Origin Identification and Foreign Product Purchases," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, vol. 3(11), pages 30-44, November.
    26. Suter, Mariana Bassi & Borini, Felipe Mendes & Floriani, Dinorá Eliete & da Silva, Dirceu & Polo, Edison, 2018. "Country-of-origin image (COI) as a country-specific advantage (CSA): Scale development and validation of COI as a resource within the firm perspective," Journal of Business Research, Elsevier, vol. 84(C), pages 46-58.
    27. Suter, Mariana Bassi & Munjal, Surender & Borini, Felipe Mendes & Floriani, Dinora, 2021. "Conceptualizing country-of-origin image as a country-specific advantage: An insider perspective," Journal of Business Research, Elsevier, vol. 134(C), pages 415-427.
    28. Julia Cage & Dorothée Rouzet, 2015. "Improving “National Brands”: Reputation for Quality and Export Promotion Strategies," SciencePo Working papers Main hal-01167909, HAL.
    29. Shaohua Yang & Salmi Mohd Isa & T. Ramayah, 2022. "How Are Destination Image and Travel Intention Influenced by Misleading Media Coverage? Consequences of COVID-19 Outbreak in China," Vision, , vol. 26(1), pages 80-89, March.
    30. Juan Jose Blazquez-Resino & Santiago Gutierrez-Broncano & Pedro Jimenez-Estevez & Israel Roberto Perez-Jimenez, 2021. "The Effect of Ethnocentrism on Product Evaluation and Purchase Intention: The Case of Extra Virgin Olive Oil (EVOO)," Sustainability, MDPI, vol. 13(9), pages 1-24, April.
    31. Katharina Petra Zeugner-Roth & Fabian Bartsch, 2020. "COO in print advertising: Developed versus developing market comparisons," Post-Print hal-02988156, HAL.
    32. Mainolfi, Giada & Marino, Vittoria, 2020. "Destination beliefs, event satisfaction and post-visit product receptivity in event marketing. Results from a tourism experience," Journal of Business Research, Elsevier, vol. 116(C), pages 699-710.
    33. Wei, Shuqin & Ang, Tyson & Liou, Ru-Shiun, 2020. "Does the global vs. local scope matter? Contingencies of cause-related marketing in a developed market," Journal of Business Research, Elsevier, vol. 108(C), pages 201-212.
    34. Lucio Cappelli & Fabrizio D’Ascenzo & Luisa Natale & Francesca Rossetti & Roberto Ruggieri & Domenico Vistocco, 2017. "Are Consumers Willing to Pay More for a “Made in” Product? An Empirical Investigation on “Made in Italy”," Sustainability, MDPI, vol. 9(4), pages 1-17, April.
    35. You-Kyung Lee, 2020. "The Relationship between Green Country Image, Green Trust, and Purchase Intention of Korean Products: Focusing on Vietnamese Gen Z Consumers," Sustainability, MDPI, vol. 12(12), pages 1-15, June.
    36. Zhang, Jianhong & Zhou, Chaohong & van Gorp, Désirée M. & van Witteloostuijn, Arjen, 2020. "Willingness to work for multinational enterprises from emerging countries: The case of Chinese multinational enterprises in the Netherlands," International Business Review, Elsevier, vol. 29(5).
    37. Septianto, Felix & Chiew, Tung Moi & Thai, Nguyen T., 2020. "The congruence effect between product emotional appeal and country-based emotion: The moderating role of country-of-origin," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
    38. Carneiro, Jorge & Faria, Flávio, 2016. "Quest for purposefully designed conceptualization of the country-of-origin image construct," Journal of Business Research, Elsevier, vol. 69(10), pages 4411-4420.
    39. Sergio Carvalho & Etayankara Muralidharan & Hari Bapuji, 2015. "Corporate Social ‘Irresponsibility’: Are Consumers’ Biases in Attribution of Blame Helping Companies in Product–Harm Crises Involving Hybrid Products?," Journal of Business Ethics, Springer, vol. 130(3), pages 651-663, September.
    40. Samiee, Saeed, 2010. "Advancing the country image construct -- A commentary essay," Journal of Business Research, Elsevier, vol. 63(4), pages 442-445, April.
    41. Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Priscilla Chan & Hyunjoo Oh & Rahul Singh & Irina Skorobogatykh & Junji Tsuchiya & Bart Weitz, 2012. "Brand and country-of-origin effect on consumers' decision to purchase luxury products," Post-Print hal-00822005, HAL.
    42. Tore Kristensen & Gorm Gabrielsen & Eugene D. Jaffe, 2014. "Is Familiarity a Moderator of Brand/Country Alliances? One More Look," Transnational Marketing Journal, Oxbridge Publishing House, UK, vol. 2(2), pages 61-77, October.
    43. Suh-hee Choi & Liping A. Cai, 2016. "Dimensionality and associations of country and destination images and visitor intention," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 12(4), pages 268-284, November.
    44. Malhotra, Gunjan & Ramalingam, Mahesh, 2022. "Does impact of campaign and consumer guilt help in exploring the role of national identity and purchase decisions of consumers?," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    45. María del Mar Serrano-Arcos & Raquel Sánchez-Fernández & Juan Carlos Pérez-Mesa, 2021. "Analysis of Product-Country Image from Consumer’s Perspective: The Impact of Subjective Knowledge, Perceived Risk and Media Influence," Sustainability, MDPI, vol. 13(4), pages 1-25, February.
    46. Oliver Parts, 2013. "The Effects of Cosmopolitanism on Consumer Ethnocentrism, Brand Origin Identification and Foreign Product Purchases," International Journal of Business and Social Research, LAR Center Press, vol. 3(11), pages 30-44, November.
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  9. Katharina Petra Zeugner Roth & Adamantios Diamantopoulos & Mª Ángeles Montesinos, 2008. "Home Country Image, Country Brand Equity and Consumers’ Product Preferences: An Empirical Study," Management International Review, Springer, vol. 48(5), pages 577-602, November.

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    2. Sally Baalbaki & Francisco Guzmán, 2016. "A consumer-perceived consumer-based brand equity scale," Journal of Brand Management, Palgrave Macmillan, vol. 23(3), pages 229-251, May.
    3. Robert Williams & Collins Osei & Maktoba Omar, 2012. "Higher Education Institution branding as a component of country branding in Ghana: Renaming Kwame Nkrumah University of Science and Technology," Journal of Marketing for Higher Education, Taylor & Francis Journals, vol. 22(1), pages 71-81, June.
    4. Pappu, Ravi & Quester, Pascale, 2021. "A commentary on “conceptualising and measuring Consumer-Based Brand–Retailer–Channel Equityâ€," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    5. Kumar, Ajay & Paul, Justin, 2018. "Mass prestige value and competition between American versus Asian laptop brands in an emerging market—Theory and evidence," International Business Review, Elsevier, vol. 27(5), pages 969-981.
    6. Suter, Mariana Bassi & Munjal, Surender & Borini, Felipe Mendes & Floriani, Dinora, 2021. "Conceptualizing country-of-origin image as a country-specific advantage: An insider perspective," Journal of Business Research, Elsevier, vol. 134(C), pages 415-427.
    7. Purevdorj Tuul & Silva Susana Costa e, 2018. "What Mongolia Produces that the World Should Know About? Consumers’ Information Processing Mechanisms," Studia Universitatis Babeș-Bolyai Oeconomica, Sciendo, vol. 63(1), pages 73-89, April.
    8. Madan Angela, 2024. "Country Brand as an Important Phenomenon of Modern Society," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 18(1), pages 367-377.
    9. Pappu, Ravi & Quester, Pascale, 2010. "Country equity: Conceptualization and empirical evidence," International Business Review, Elsevier, vol. 19(3), pages 276-291, June.
    10. Zhang, Jianhong & Zhou, Chaohong & van Gorp, Désirée M. & van Witteloostuijn, Arjen, 2020. "Willingness to work for multinational enterprises from emerging countries: The case of Chinese multinational enterprises in the Netherlands," International Business Review, Elsevier, vol. 29(5).
    11. Chandon, Jean-Louis & Laurent, Gilles & Lambert-Pandraud, Raphaëlle, 2022. "Battling for consumer memory: Assessing brand exclusiveness and brand dominance from citation-list," Journal of Business Research, Elsevier, vol. 145(C), pages 468-481.
    12. Carneiro, Jorge & Faria, Flávio, 2016. "Quest for purposefully designed conceptualization of the country-of-origin image construct," Journal of Business Research, Elsevier, vol. 69(10), pages 4411-4420.
    13. Tavoletti, Ernesto & Stephens, Robert D. & Taras, Vas & Dong, Longzhu, 2022. "Nationality biases in peer evaluations: The country-of-origin effect in global virtual teams," International Business Review, Elsevier, vol. 31(2).
    14. Arup Barua & Alexandra Ioanid, 2020. "Country Brand Equity: The Decision Making of Corporate Brand Architecture in Cross-Border Mergers and Acquisitions," Sustainability, MDPI, vol. 12(18), pages 1-24, September.
    15. Jia-Wei Tang & Ming-Lun Chen & Tsai-Hsin Chiu, 2018. "An Exploratory Study on Local Brand Value Development for Outlying Island Agriculture: Local Food System and Actor–Network Theory Perspectives," Sustainability, MDPI, vol. 10(11), pages 1-21, November.
    16. Saeed Samiee & Brian R. Chabowski, 2021. "Knowledge structure in product- and brand origin–related research," Journal of the Academy of Marketing Science, Springer, vol. 49(5), pages 947-968, September.
    17. Debmalya Mukherjee & Satish Kumar & Naveen Donthu & Nitesh Pandey, 2021. "Research Published in Management International Review from 2006 to 2020: A Bibliometric Analysis and Future Directions," Management International Review, Springer, vol. 61(5), pages 599-642, October.
    18. Sheng Yang CHIU, 2015. "Local vs. Global Brands: Country-of-Origin’s Effect on Consumer-based Brand Equity among Status-Seekers," Journal of Economics and Behavioral Studies, AMH International, vol. 7(3), pages 6-13.
    19. Paul, Justin, 2019. "Masstige model and measure for brand management," European Management Journal, Elsevier, vol. 37(3), pages 299-312.
    20. Tengku Ezni Balqiah, 2018. "Green CSR and Brand Attitude: The Role of Stereotype Content Model," European Research Studies Journal, European Research Studies Journal, vol. 0(1), pages 230-249.
    21. Lance Eliot Brouthers & Edward O’Donnell & Dawn L. Keig, 2013. "Isomorphic Pressures, Peripheral Product Attributes and Emerging Market Firm Export Performance," Management International Review, Springer, vol. 53(5), pages 687-710, October.
    22. Baldauf, Artur & Cravens, Karen S. & Diamantopoulos, Adamantios & Zeugner-Roth, Katharina Petra, 2009. "The Impact of Product-Country Image and Marketing Efforts on Retailer-Perceived Brand Equity: An Empirical Analysis," Journal of Retailing, Elsevier, vol. 85(4), pages 437-452.
    23. Costa, Camila & Carneiro, Jorge & Goldszmidt, Rafael, 2016. "A contingent approach to country-of-origin effects on foreign products evaluation: Interaction of facets of country image with product classes," International Business Review, Elsevier, vol. 25(5), pages 1066-1075.
    24. Londoño, Juan Carlos & Elms, Jonathan & Davies, Keri, 2016. "Conceptualising and measuring consumer-based brand–retailer–channel equity," Journal of Retailing and Consumer Services, Elsevier, vol. 29(C), pages 70-81.
    25. Yuri de Souza Odaguiri Enes & Gisela Demo & Rafael Barreiros Porto & Thaiyan Sun Zulato, 2024. "What Is Next for Consumer-Based Brand Equity in Digital Brands? Research Itineraries and New Challenges," Sustainability, MDPI, vol. 16(13), pages 1-19, June.
    26. Jin, Zhongqi & Lynch, Richard & Attia, Samaa & Chansarkar, Bal & Gülsoy, Tanses & Lapoule, Paul & Liu, Xueyuan & Newburry, William & Nooraini, Mohamad Sheriff & Parente, Ronaldo & Purani, Keyoor & Ung, 2015. "The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers: The moderating role of country development status," International Business Review, Elsevier, vol. 24(3), pages 380-393.
    27. Asli D. A. Tasci, 2020. "Exploring the analytics for linking consumer-based brand equity (CBBE) and financial-based brand equity (FBBE) of destination or place brands," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 16(1), pages 36-59, March.
    28. Luis-Alberto, Casado-Aranda & Angelika, Dimoka & Juan, Sánchez-Fernández, 2021. "Looking at the brain: Neural effects of “made in†labeling on product value and choice," Journal of Retailing and Consumer Services, Elsevier, vol. 60(C).
    29. Bastian Atzger & Elisabete S. Sá & Joaquim Silva, 2020. "Exploring sources of voter-based political human brand equity," Journal of Brand Management, Palgrave Macmillan, vol. 27(4), pages 481-494, July.
    30. Gyeongcheol Cho & Christopher Schlaegel & Heungsun Hwang & Younyoung Choi & Marko Sarstedt & Christian M. Ringle, 2022. "Integrated Generalized Structured Component Analysis: On the Use of Model Fit Criteria in International Management Research," Management International Review, Springer, vol. 62(4), pages 569-609, August.
    31. Vincenzo Vignieri, 2019. "Framing the Sources of Image of a Local Area through Outcome-Based Dynamic Performance Management," Public Organization Review, Springer, vol. 19(2), pages 249-271, June.
    32. Michel, Géraldine & Stathopoulou, Anastasia & Valette-Florence, Pierre, 2022. "Luxury is still alive and well: A spotlight on its multifaceted components," Journal of Business Research, Elsevier, vol. 153(C), pages 276-284.
    33. Chiara Rinaldi, 2017. "Food and Gastronomy for Sustainable Place Development: A Multidisciplinary Analysis of Different Theoretical Approaches," Sustainability, MDPI, vol. 9(10), pages 1-25, September.
    34. Liesbeth Colen & George Chryssochoidis & Pavel Ciaian & Federica Di Marcantonio, 2020. "Differences in composition of seemingly identical branded products: Impact on consumer purchase decisions and welfare," JRC Research Reports JRC118149, Joint Research Centre.
    35. Seljan, Sanja & Starešinić, Berislava & Horvat, Sara, 2021. "National Brand Identity: Pilot Study on Perception of Croatian Student Population," Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (2021), Hybrid Conference, Zagreb, Croatia, in: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Hybrid Conference, Zagreb, Croatia, 9-10 September 2021, pages 217-232, IRENET - Society for Advancing Innovation and Research in Economy, Zagreb.
    36. Angela Madan & Mihai-Ioan Roșca & Adrian Apostol, 2022. "A Holistic Concept based on Modern Influential Techniques of Integrated Marketing Communication: A Country Image Model," Journal of Emerging Trends in Marketing and Management, The Bucharest University of Economic Studies, vol. 1(1), pages 71-90, November.

  10. Diamantopoulos, Adamantios & Riefler, Petra & Roth, Katharina P., 2008. "Advancing formative measurement models," Journal of Business Research, Elsevier, vol. 61(12), pages 1203-1218, December.
    See citations under working paper version above.
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