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Assessing measurement model quality in PLS-SEM using confirmatory composite analysis

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  • Hair, Joe F.
  • Howard, Matt C.
  • Nitzl, Christian

Abstract

Confirmatory factor analysis (CFA) has historically been used to develop and improve reflectively measured constructs based on the domain sampling model. Compared to CFA, confirmatory composite analysis (CCA) is a recently proposed alternative approach applied to confirm measurement models when using partial least squares structural equation modeling (PLS-SEM). CCA is a series of steps executed with PLS-SEM to confirm both reflective and formative measurement models of established measures that are being updated or adapted to a different context. CCA is also useful for developing new measures. Finally, CCA offers several advantages over other approaches for confirming measurement models consisting of linear composites.

Suggested Citation

  • Hair, Joe F. & Howard, Matt C. & Nitzl, Christian, 2020. "Assessing measurement model quality in PLS-SEM using confirmatory composite analysis," Journal of Business Research, Elsevier, vol. 109(C), pages 101-110.
    • Handle: RePEc:eee:jbrese:v:109:y:2020:i:c:p:101-110
    DOI: 10.1016/j.jbusres.2019.11.069
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    References listed on IDEAS

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