Determinants of the Willingness to Use Mobile Location-Based Services
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DOI: 10.1007/s12599-011-0176-2
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References listed on IDEAS
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Cited by:
- Stephanie Schwipper & Severine Peche & Gertrud Schmitz, 2020. "Mobile Location-Based Services’ Value-in-Use in Inner Cities: Do a Customer’s Shopping Patterns, Prior User Experience, and Sales Promotions Matter?," Schmalenbach Business Review, Springer;Schmalenbach-Gesellschaft, vol. 72(4), pages 511-564, October.
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Keywords
Adoption; Consumer behavior; Intention to use; Location-based services; Mobile communications services; Partial Least Squares;All these keywords.
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