Content
May 2014, Volume XII, Issue 1
- 41-51 Celebrity Endorsements And Product Performance: A Study Of Nigerian Consumer Markets
by Omotayo OYENIYI - 52-66 A Content Analysis Of The Mission Statements Of Iran, Turkey, India And United States Pharmaceutical Companies
by Shahriar AZIZI & Vahid HOSSEINABADI - 67-74 Organizational Ambidexterity And Competitive Advantage: Toward A Research Model
by Gheorghe PREDA - 75-83 The Improvement In The Quality Of Learning In Europe’S Higher Education Institutions
by Madlena NEN - 84-90 Tourist Attractiveness Of The Urban Environment In Moldavia
by Roxana Valentina GÂRBEA - 91-102 Contracting Out The Pensions System In Romania
by Tatiana-Camelia DOGARU - 103-116 Ways Of Reducing The Impact Of Stress On Human Capital Performance
by Nicoleta Valentina FLOREA & Constanta POPESCU
November 2013, Volume XI, Issue 2
- 209-224 I Buy Your Product When I Feel I Know You: Using Blog Disclosure To Influence Consumers
by Christel de LASSUS & Maria MERCANTI-GUERIN - 225-236 An Empirical Investigation Of The Relationship Between Demographics And The Usage And Perceived Credibility Of Sources Of Information On Accommodation Providers
by Ovidiu I. MOISESCU - 237-247 The Construction Sector Chain Disaster Theory And A Case Study
by Amir S. GOHARDANI & Folke BJÖRK - 248-254 Team Selling And Customer Satisfaction In The Mission Critical Sector: A Case Study Of Eyp Mission Critical Facilities Inc
by Timothy J. CRADER & Stephen M. BROWN - 255-264 Trends In Human Resources Structure
by Claudiu George BOCEAN - 265-273 Monitoring And Assessing The Research On Corporate Social Responsibility Published In Romanian Economic Journals
by Mariana-Cristina GANESCU & Andreea-Daniela GANGONE - 274-290 Cost/Benefit Analysis – A Tool To Improve Recruitment, Selection And Employment In Organizations
by Nicoleta Valentina FLOREA - 291-302 A Study Regarding The Use Of E-Commerce By People From Resita
by Gabriel DINU & Loredana DINU - 303-310 Wine Tourism – A New Image Of Iasi County
by Mihaela MANILA & Florin Gabriel BARHALESCU - 311-321 The Perception Of Young Romanians On Experiential Marketing
by Corina Paula TARTA - 322-331 Analysis And Perspectives Of Private Postal And Courier Services In Romania During 2009-2015
by Silviu Dorin GEORGESCU & Adrian BUDICA
May 2013, Volume XI, Issue 1
- 7-28 The Role Of Marketing In Corporate Competitiveness: Marketing Practice Analysis Of Hungarian Companies
by Zsófia KENESEI & Tamás GYULAVÁRI & László SEER - 29-37 Trademark Vs Brand: A Conceptual Approach
by Tudor NISTORESCU & Catalin Mihail BARBU & Roxana DUMITRIU - 38-46 Scale Validity In Exploratory Stages Of Research
by Elena BERTEA & Adriana ZAIT - 47-57 Impact Of E-Recruitment And Job-Seekers Perception On Intention To Pursue The Jobs
by Naveed R. KHAN & Marinah AWANG & Arsalan Mujahid GHOURI - 58-70 The Online Communication Mix For Tourism Destinations Study Case On Romanian Tourism Destinations
by Adina Constantinescu & Tudor NISTORESCU - 71-90 Study On The Ethics Of The Coaches Of Public Sports Clubs In Romania
by Mihai Constantin Razvan BARBU - 91-103 Factors Affecting Overall Brand Equity: The Case Of Shahrvand Chain Store
by Shahriar AZIZI & Shahram Jamali KAPAK - 104-114 Study Of Customers’ Loyalty: Dimensions And Facets
by Claudia BOBALCA - 115-122 Shapes And Tourism Development Strategies Of Urban Area
by Carmen IORDACHE - 123-133 Quality Of Work Life The Power Of Insurance Company: Impact Of Personal Factors On The Quality Of Work Life Of The Officers
by G. Balachandar & N. Panchanatham & K. Subramanian - 134-140 Total Productive Maintenance, A Central Preoccupation Of The Managers
by Daniela POPESCU & Adriana SCRIOSTEANU & ANDREI POPESCU - 141-156 Empirical Study Of Different Factors Effects On Articles Publication Regarding Survey Interviewer Characteristics Using Multilevel Regression Model
by Alina MOROSANU - 157-172 Particularities Of Marketing Decisions For Innovative Companies From High-Tech Industry
by Lavinia DOVLEAC & Marius BALASESCU - 173-192 A Conceptual Disaster Risk Reduction Framework For Health And Safety Hazards In The Construction Industry
by Amir S. GOHARDANI & Folke BJÖRK - 193-201 Urban Tourism Between Content And Aspiration For Urban Development
by Roxana Valentina GÂRBEA
November 2012, Volume X, Issue 2
- 205-214 Interfirm Cooperation And Information Sharing Through Interlocking Directorates
by Mohammed Belal UDDIN - 215-222 Considerations On The Methodology For Identifying And Prioritizing Public Investment Projects In Romania
by Tudor NISTORESCU & Marilena BOGHEANU - 223-232 Link Of Satisfaction Commitment And Performance On Faculty Members’ Performance At Higher Education Institutions In Pakistan
by Arsalan SHOEBY & Faisal SALEEM & Ambreen RAZZAQ & Naveed R. KHAN - 233-248 Romanian Consumers’ Attitude Towards Tv Commercials
by Raluca BABUT COMIATI - 249-260 An Investigation On Relation And Prediction Of Perceived Organizational Support (Pos) According To 15 Fold Organizational Variables
by Hassan DARVISH & Mehdi ROOSTAEI & Hoda MOTEVALIAN - 261-272 Coordinates Of Postal Services Market In Romania
by Cristinel CONSTANTIN - 273-284 Hesitancy Towards Online Shopping, A Study Of Pakistani Consumers
by Usman YOUSAF & Mohsin ALTAF & Noman SARWAR & Syed Ali Hassan SHAH - 285-292 Human Resource Compensation In Time Of Crisis
by Claudiu George BOCEAN - 293-300 Identifying The Industry Business Cycle Using The Markov Switching Approach In Central And Eastern Europe
by Cristi SPULBAR & Mihai NITOI & Cristian STANCIU - 301-316 Moderating Role Of E-Marketing On The Consequences Of Market Orientation In Iranian Firms
by Mohammad RAOOFI - 317-324 Environmental Responsibility Model Based On Iso 14000 Management Systems
by Catalina SITNIKOV - 325-340 Was Luxury Little Researched? An Exploration Of Studies And Research Trends In The Area Of Marketing Of Luxury Goods, Before 2005
by Raluca CIORNEA & Marius D. POP & Mihai F. BACILA & Alexandra M. DRULE TIRCA - 341-351 Prado Museum - Successful Model For Raising Competitiveness In The Romanian Cultural Organizations In The Context Of Urban Development
by Razvan-Andrei CORBOS & Ruxandra-Irina POPESCU - 352-358 Impact Of Self Esteem & Support On Student Performance
by Akmal SHAHZAD & Tanvir AHMED & Syed Ibne - Ali JAFFARI & Bashir Ahmed KHILJI - 359-367 The Effects Of Socio-Demographic And Psychological Characteristics On Employee Income
by Alina MOROSANU - 368-380 Applicability Of Certain Public Marketing Instruments In The Promotion Of Public Policies
by Tatiana-Camelia DOGARU - 381-392 Software Retailers From Brasov And The Online Stores
by Axenia Bianca BOITOR - 393-400 The Export Of Furniture From Romania At Present
by Silvia PUIU & Bogdan Andrei BUDICA & Dalina OCHETAN & Adrian Florin BUDICA - 401-408 Mutations Of Automobile Industry In The European Union In The World Crisis Conditions
by Mircea Alexandru RADUTEANU - 409-417 A CLASICAL APPROACH TO HUMAN RESSOURCES IN ROMANIAN SMEs
by Alexandra Maria FIRA & Claudiu Traian Mircea OCHETAN - 418-428 The Study Regarding The Promotion Of The Touristic Area Iron Gates
by Loredana DINU & Gabriel DINU
May 2012, Volume X, Issue 1
- 7-19 Measuring Consumer-Based Brand Equity - Evidence From Albanian Banking Sector
by Shpëtim ÇERRI - 20-36 Customer Satisfaction In Mobile Phone Services In Bangladesh: A Survey Research
by Mohammed Belal Uddin & Bilkis Akhter - 37-52 Profile Analysis Of The Employees Of Commercial Banks In Romania
by Tudor NISTORESCU & Catalin Mihail BARBU & Valentin STANCIU - 53-58 Debating About Situational Leadership
by Carmen CÎRSTEA & Dumitru Constantinescu - 59-68 Considerations On Managerial Ethics In Sports Organizations
by Mihai Constantin Razvan BARBU & Liviu CRACIUN - 69-78 Employing Decentring To Assess Quality Of Services And Its Contribution Towards Satisfaction
by Usman YOUSAF & Mohsin ALTAF & Mohammad Majid Mehmood BAGRAM & Haroon HUSSAIN - 79-97 Csr Benchmarking In The Romanian Business And Academic Sector Of Cluj-Napoca Region
by Alexandra GOGOZAN & Marinela GHERES - 98-104 An Exploratory Study On Employee’S Perception Towards Lean Manufacturing Systems
by Rajesh Kumar MEHTA & Dharmendra MEHTA & Naveen K Mehta - 105-116 The Strategic Role Of Purchasing Management In The Knowledge Based Society
by Corina POP SITAR - 117-124 Prognosticators Of Job Satisfaction For Faculty In Universities
by Jawwad AHMAD & Mazhar HUSSAIN & Amer RAJPUT - 125-132 The Role Of Branding In Marketing Strategy
by Roxana DUMITRIU - 133-152 Perspectives On Professional Performance Growth In The Field Of Economics In The Higher Education Institutions
by Loredana HOBEANU VACARESCU - 153-164 CORPORATE SOCIAL RESPONSIBILITY- A NEW PERSPECTIVE FOR SMEs IN ROMANIA
by Oana POPA - 165-182 Change Management In National Security Institutions
by Laurentiu BARCAN - 183-197 Relationship Among Corporate Image, Intangible Perceived Quality, Choosing, Habit And Customer Loyalty
by Maryam REHMAN & Bilal AFSAR
November 2011, Volume IX, Issue 2
- 171-182 Corporate Management In Few Multinational Companies Represented In Romania
by Armenia ANDRONICEANU - 183-194 Considerations Regarding Behavior And Strategic Orientations Of Romanian Retailers During The Economic Crisis
by Tudor NISTORESCU & Silvia PUIU - 195-216 Marketing Mix Strategies Of Small Manufacturers Of India: Punjab Experience
by Raj Kumar GAUTAM & Raghbir SINGH - 217-224 Methods For Testing Discriminant Validity
by Adriana ZAIT & Patricea Elena BERTEA - 225-236 A Reprise Of Supply Chain Management In Consanguinity To The Industry Of Textile
by Amer RAJPUT & Abdul Hamid ABU BAKAR - 237-242 Bases Components Of Pareto Efficiency
by Daniela POPESCU & Adriana SCRIOSTEANU & Ludmila RAILEAN (PAUNESCU) - 243-254 E-Banking: A Case Study Of Askari Commercial Bank Pakistan
by Muhammad Shakil AHMAD & Shahid RASHID & Muhammad Tahir MASOOD & Ehtesham UL MUJEEB - 255-264 Determining Consumers’ Propensity To Buy Romanian Products
by Liviu CRACIUN & Catalin Mihail BARBU - 265-273 Project Based Organization - An Integrated Approach
by Claudiu George BOCEAN - 274-282 Non-Functional Shopping Motives Among Iranian Consumers
by Shahriar AZIZI & Amir SHARIFFAR - 283-297 Using Branding To Attract, Recruit, And Retain Talented Staff
by Nicoleta Valentina FLOREA - 298-302 Study Of Wines Positioning On The Romanian Market
by Alex GAVRILESCU - 303-314 Museums, Marketing, Tourism And Urban Development. The British Museum – A Successful Model For Romanian Museums
by Razvan-Andrei CORBOS & Ruxandra Irina POPESCU - 315-322 On The Development Of The Albanian Informal Economy
by Majlinda BELLO & Frederik ÇUÇLLARI & Mirela CINI - 323-330 Brand Loyalty Of Female Consumers - Study Carried In Sfântu Gheorghe And The Surrounding Areas
by Erika KULCSÁR & Szende BARTIS - 331-342 Studying Of Safety Climate Assessment: A Case Study At Steel Industry
by Hassan DARVISH & Mehdi ROOSTAEI & Saeed AZIZI - 343-355 Impact Of Service Quality On Customer Satisfaction: Evidences From The Restaurant Industry In Pakistan
by Ubedullah Amjad Ali SHAIKH & Naveed Ur Rehman KHAN - 356-364 The Main Reasons Underlying Personal Investment In Education
by Emanuela Maria AVRAM & Raluca EFTIMIE
May 2011, Volume IX, Issue 1
- 5-18 A Consolidated Model Of Analysis Of The Relations Between Politics And Management Within Public Organizations
by Catalina Maria GEORGESCU & Tudor NISTORESCU - 19-31 Proposal For A Step Of Selection Support Of Best Practices For The Piloting Of The E-Marketing Projects
by Sébastien BRUYÈRE & Richard SOLER & Luc QUONIAM - 32-42 Perceived Risk, Price And Online Travel Agencies: Does Price Always Matter?
by Patricea Elena BERTEA & Ovidiu I. MOISESCU - 43-52 Consumer Panacea Over Internet Usage In Pakistan
by Bilal AFSAR & Jawaria Andleeb QURESHI & Asim REHMAN & Rehmat Ullah BANGASH - 53-66 Does Brand Extension Impact Parent Brand: A Case Of Johnson, Uk
by Muhammad Shakil AHMAD & Ehtesham ul MUJEEB & Amir RAJPUT - 67-76 Strategic Influence Of Promotional Mix On Organisation Sale Turnover In The Face Of Strong Competitors
by Adebisi SUNDAY & Babatunde BAYODE - 77-88 Performance Based Pay As A Determinant Of Job Satisfaction: A Study In Malaysia Giatmara Centers
by Azman ISMAIL & Nurhana M RAFIUDDIN & Mohd Hamran MOHAMAD & Norashikin Sahol HAMID & Aniza WAMIN & Nurzawani ZAKARIA - 89-104 Investigating The Level Of Burnout And Influencing Factors On It Among The Workers: Case Study The Petrochemical Industries National Company
by Hassan DARVISH & Ahmad ZARE & Hamid Hosseinzadeh NEKOIE - 105-110 Cultural Adaptation Of Products
by Catalin Mihail BARBU - 111-125 Assessing Students’ Satisfaction With Quality Of Service Of Students Information System
by Suleiman AL KHATTAB & FARES FRAIJ - 126-148 Improving Bank Quality Dimensions To Increase Customer Satisfaction
by Lacramioara RADOMIR & Alan WILSON & Andrei Mircea Scridon - 149-158 Launching Efforts Needed For A High-Tech Product
by Lavinia DOVLEAC - 159-164 The 5-D Model Analysis Of Brd & Bt Financial Institutions In Terms Of The Characters That Appear In Advertisements
by Paula Cristina BRUJ & Daniel CAZAN
June 2010, Volume VIII, Issue S1
- 5-16 Managing The Visitor Experience On Romanian Religious Sites: Monasteries Abbots’ Perceptions
by Alexandra-Maria TÎRCA & Gabriela Cecilia STANCIULESCU & Alexandru CHIS & Mihai Florin BACILA - 17-30 Environmental Benchmarking For Local Authorities
by Marinela GHERES & Alexandra GOGOZAN - 31-38 Branding In Small Business
by Catalin Mihail BARBU & Radu Florin OGARCA & Mihai Razvan Constantin BARBU - 39-42 Urban Marketing And Its Impact Over The Competition Between Cities
by Lidia Elena ALEXA - 43-47 Job Satisfaction And Employees’ Work Performance: A Case Study Of People’S Bank In Jaffna Peninsula, Sri Lanka
by Balasundaram NIMALATHASAN & Valeriu BRABETE - 48-67 The Implications Of The Improvement Of Marketing Activity On The Performance Of Central University Library In Bucharest
by Ruxandra Irina POPESCU & Razvan-Andrei CORBOS - 68-80 Itc Solutions To Achieve Performance And Efficiency Of Health Services:Online Virtual Clinic
by Adina BALAN - 81-92 Scales For Measuring Perceived Risk In E-Commerce - Testing Influences On Reliability
by Patricea Elena BERTEA - 93-107 A Profile Of The Employees Of “Success” Within The Distribution Firms – An Exploratory Study
by Claudia – Mihalea NICOLAU - 109-114 The Border Between Business Intelligence And Psychology- Segmentation Based On Customer Behavior
by Codrin POPA & Iulia BERTEA - 115-122 Evolution Of The Main Retailers On The Romanian Market
by Silvia PUIU - 123-132 Sources Of Conflicts Within Organizations And Methods Of Conflict Resolution
by Iuliana TALMACIU & Mihaela MARACINE - 133-155 Master Of The Ship, Manager And Instructor
by Florin IORDANOAIA - 156-169 The Bankrupt Risk In Feed Distribution Branch In Dolj District – Fdr Model
by Ovidiu CAPRARIU
November 2010, Volume VIII, Issue 2
- 165-179 Strategic Approaches With Effects On Competitiveness And Profitability Of Textile Market In Iraq
by Thamir Hadi Abod AL-GENABI & Tudor NISTORESCU & Sorina GÎRBOVEANU - 180-191 Polysemy Of Organizations And Organization Of Polysemy: A French Approach
by Miguel DELATTRE & Rodolphe OCLER - 192-210 Determinants Of Consumer Preferences In Addis Ababa Restaurants
by Dejene Mamo BEKANA - 211-220 Responsibilities In Management Of Tourist Destinations
by Mirela MAZILU & Catalina SITNIKOV - 221-228 A Conceptual Perspective Regarding Product Liability
by Daniela POPESCU & Adriana SCRIOSTEANU - 229-246 Consumer Decision-Making Styles And Young-Adult Consumers: An Indian Exploration
by Anubhav Anand MISHRA - 247-257 Comparative Aspects Regarding Consumption And Consumers In European Countries
by Cristina LEOVARIDIS - 258-272 A Study On Customer Relationship Management In Consumer Markets: Grandiosity/ Reality?
by Ashish GUPTA - 273-286 The Role Of Tourism Marketing In The Strategic Development Of The Town Of Rovaniemi
by Ruxandra Irina POPESCU & Razvan-Andrei CORBOS - 287-294 Particularities Of Quality Evaluation In A Software Company
by Catalin AFRASINEI - 295-307 The Relation Of High-Performance Work Systems With Employee Involvement
by Bilal AFSAR - 308-316 Factors Influencing The Evolution Of Youth Travel
by Claudia MOISA - 317-322 Is There Any Difference Between The Attitude Of Romanian Tourists As Compared To The Foreign Ones?
by Erika KULCSÁR - 323-333 The Forms Of Unconventional Advertising – A Theoretical Approach
by Maria Alina JURCA - 334-342 A Managerial Approach Of Customer Satisfaction Drivers In The Clothing Industry
by Sunhilde CUC - 343-351 Reasoning Disparities Between Hk And Us Managers
by Isola OLUWABUSUYI - 352-364 Linking Marketing And Human Resources Recruitment To Obtain Organizational Efficiency
by Nicoleta Valentina FLOREA - 365-372 Celebrity Endorsement In Advertising
by Vlad ROSCA - 373-384 Explanatory Methods Of Marketing Data Analysis – Theoretical And Methodological Considerations
by Manuela Rozalia GABOR - 385-390 Individual Career In The Current Economic Crisis
by Florin Alexandru LUCA & Corina Ana-Maria IOAN - 391-398 Corporate Governance Regulation In Emerging Countries. Case Of Romania
by Claudiu George BOCEAN - 399-403 Competitiveness And Monetary Management In Romania – A Crisis Overview
by Anca TANASIE & Laurentiu Constantin DRAGOMIR - 404-410 Inflation And Competitiveness, A Var Modelling Approach
by Cosmin FRATOSTITEANU - 411-416 The Role Of The Aesthetics In The Making Of A Brand
by Meda Roxana OLAHUT & Raluca COMIATI
May 2010, Volume VIII, Issue 1
- 5-14 Proximity Management In Crisis Conditions
by Dumitru CONSTANTINESCU & Corina Ana BORCOSI & Ion Dorin BUMBENECI - 15-24 The Role Of Database Marketing In The Operationalization Of The Services Relationship Marketing
by Luigi DUMITRESCU & Mircea FUCIU - 25-36 Impact Of Economic And Financial Crisis In The Construction Industry
by Tudor NISTORESCU & Cristina PLOSCARU - 37-48 The Impact Of Endorsers’ Characteristics On Consumers’ Reaction To The Ads
by Raluca COMIATI & Ioan PLAIAS - 49-56 The Internationalization Of Business As An Option In The Marketing Strategy Of The Entrepreneur
by Eugen BURDUS & Cristina ALPOPI - 57-64 Sustainable Development Of Highly Touristic Region Of Istria
by Jasmina GRZINIC - 65-72 The Relationship Between Financial Crisis, Corruption, And Corporate Social Responsibility In Romania
by Adriana SCHIOPOIU BURLEA & Carmen RADU & Liviu CRACIUN & Costel IONASCU & Marius MITRACHE & Radu LOLESCU - 73-90 Determinants Of Customer Loyalty And Proposing A Customer Loyalty Model For The Banking Sector Of Pakistan
by Afsar BILAL - 91-104 Effect Of Market Orientation On Small Business Perormance In Small Town In Malaysia: An Emprical Study On Malaysian Small Firms
by Muhammad Masroor ALAM - 105-114 New Patterns In Scheduling Working Time
by Claudiu George BOCEAN & Catalina Soriana SITNIKOV - 115-120 The Training Of International Managers – Success Factor In International Business
by Ion BOTESCU - 121-136 Helsinki Corridors – Ways Of European Expansion And Development
by Ion STANCU & Sanda TREANTA & Laurentiu-Ionut DUMITRU - 137-145 A Comparative Study Of The Relationship Between Brand Loyalty And Market Share Among Durable And Non-Durable Products
by Ovidiu I. MOISESCU & Andrej BERTONCELJ - 146-152 Discriminant Analysis In Marketing Research
by Erika KULCSÁR - 153-160 Information Documents – Primordial Instruments In Tourist Communication
by Maria Carmen IORDACHE & Ionela RIZEA & Denisa PARPANDEL
November 2009, Volume VII, Issue 1
- 5-12 Application Of The Eu-Principles In Romania And Hungary Concerning The Boards Of Listed Companies
by Gabriella Keczer - 13-28 Corporate Social Responsibility – Corporate Branding Relationship: An Empirical Comparative Study
by Bistra Vassileva - 29-35 The Condition Of Waste Management In Romania
by Lucia-Monica Scortar & Ioan Lazar & Diana Zagan Zelter - 36-58 Modeling the determinants of exports and imports: assessment of the Macedonian competitive performances
by Goce Petreski & Olivera Kostoska - 59-68 Supervisor Communication In Training Program: An Empirical Study In Malaysia
by Azman ISMAIL & Sofiah BONGOGOH & Sheela Chitra Chandra SEGARAN & Rodney Gavin & Rabaah TUDIN - 69-74 A Evaluation Of Consumer’S Preferences In The Cluj-Napoca Retail Market Based On A Multinomial Logit Model
by Ciprian Marcel POP & Andrei Mircea SCRIDON & Dan Cristian DABIJA - 75-88 Information and Small and Medium sized Enterprises: the convergence of Shared-Time Work and Information and Communication Technologies
by Marc-André VILETTE - 89-95 The assimilation of marketing concept by retail companies in Romania
by Marius Balasescu - 96-102 The Role Of Relationship Marketing On Insurance Market During The Crisis Periods
by Cristinel Constantin - 103-110 The Importance Of Brand Awareness In Consumers’ Buying Decision And Perceived Risk Assessment
by Ovidiu I. MOISESCU - 111-120 Optimising processes of IT organisation through software products’ configuration management
by Ion Buligiu & Sorin Popa & Liviu Ion Ciora - 121-136 Information and knowledge management – a strategy for performing medical services in the informational era
by Adina Balan - 137-143 Senior Employees On The Job Market Of European Union
by Laszlo Gulyás - 144-150 MANAGERIAL Culture – “Mental EquipmenT” at the Employees Disposal in the Tourism Units
by Constanta Enea - 151-156 The brand – an increasing factor of a tourist destination’s competitiveness
by Maria Carmen Iordache & Iuliana Cebuc & Laura Panoiu - 157-167 Human resources management in advertising agency
by Cristina Leovaridis
November 2008, Volume 6, Issue 1
- 5-10 Modern marketing,determinant concept in the reappraisal of business and organizational professions and of training professionals in the new economy
by Valerica Olteanu - 11-17 Retail store design and environment as branding support in the services marketing
by Tudor Nistorescu & Catalin M. BARBU - 18-26 Improvement strategies of the Romanian tourism management
by Ilie BUDICA - 27-36 Competitive Advantage By Integrated E-Business In Supply Chains: A Strategic Approach
by Gheorghe MILITARU & Daniel SERBANICA - 37-42 The Corporate Social Responsibility In Oltenia Region
by Adriana Schiopoiu Burlea & Carmen Radu & Costel Ionascu & Liviu Craciun & Radu Lolescu - 43-50 Disaster Management CYCLE – a theoretical approach
by Himayatullah Khan & Laura Giurca Vasilescu & Asmatullah Khan - 51-58 DEVELOPMENT approaches AND STRATEGIC MOVEMENTS WITHIN THE MOBILE TELECOMMUNICATION FIELD
by Gheorghe MEGHISAN - 59-68 Human Resource Practices In The Euro-Mediterranean Region: Typology
by Aline Scouarnec & François Silva - 69-73 Conflicts prevention in team-work
by Jean de Person - 74-82 Weaknesses of the Management System of Traditional Hungarian Universities
by Gabriella Keczer - 83-88 The Business Value
by Luigi Dumitrescu & Camelia Apostu - 89-104 Old Obstacles and New Opportunities in Regional Cooperation of Local Governments
by Ferenc Szabó - 105-114 Competitiveness In Hospitality Industry: Romanian Style
by Claudia-Elena Þuclea & Ana-Mihaela Pãdurean - 115-121 THE CHARACTERISTICS OF PART-TIME EMPLOYMENT, REGARDING THE DUTCh AND HUNGARIAN LABOUR MARKETS
by Laszlo Gulyás - 122-128 Trends in croatian hotel industry
by Jasmina GRZINIC - 129-138 Mapping A COMPLEX DECISIONAL SITUATION
by Radu Florin OGARCA & Marius MITRACHE - 139-144 The influence of product value during the process of purchase decision
by Nicoleta Cristache & Irina Susanu & Sofia David - 145-148 Aspect Regarding The Dynamics Of Innovation In Romania
by Dan Virgil AMZA & Constantin BRÃTIANU - 149-160 The Changes On The Field Of Logistic Activities
by Ion Stancu - 161-168 Research On Obtaining And Using Marketing Information In Commerce Companies
by Simona BALASESCU & Marius BALASESCU - 169-174 The evolution of retail in Romania
by Sorin Prada - 175-184 Understanding Customers - Profiling And Segmentation
by Mircea Andrei SCRIDON - 185-191 Strategic Management In Nonprofit And Public Organizations
by Ioan Nicolae
November 2007, Volume 5, Issue 1
- 5-14 Knowledge cycle and strategic knowledge within company
by Ovidiu Nicolescu - 15-30 The Dynamics Of The Matrics Structure
by Dumitru CONSTANTINESCU - 31-38 Quality Management Principles – An Approach In Healthcare Institutions
by Kristina Zgodavova & Sofia Elena Colesca - 39-54 U.S. Beer Flows & the Impact of NAFTA
by Richard A. McGowan & John F. Mahon - 55-63 Patterns And Strategies Of Interpersonal Conflicts Mediation During The Projects
by Tudor Nistorescu & Ovidiu CAPRARIU - 64-71 The planning of a Customer Relationship Management project: requirements and opportunities
by Adriana Olaru & Alexandru Capatina