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Coordinates Of Postal Services Market In Romania

Author

Listed:
  • Cristinel CONSTANTIN

    (Transilvania University of Brasov)

Abstract

This paper contains a research regarding the actual status of Romanian postal services market both from legislative and economic point of view in the context of EU integration. The main objectives of this research were to identify the position of Romanian postal services among the EU member countries and to analyse the competitive environment on the local market in order to find future development strategies for the local companies. The outcomes of our research show a wrong position of Romanian postal sector both regarding the number of permanent offices and financial results of local competitors. The lateness of structural reforms could be a barrier for the future market liberalisation with serious consequences from the social point of view. In this context, a high implication of authorities is expected in order to ensure the adoption of EU regulation with a minimum of negative effects both for population and service providers.

Suggested Citation

  • Cristinel CONSTANTIN, 2012. "Coordinates Of Postal Services Market In Romania," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(2), pages 261-272, November.
  • Handle: RePEc:aio:manmar:v:x:y:2012:i:2:p:261-272
    as

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    File URL: http://www.mnmk.ro/documents/2012-secondpart/6-15-2-12-FFF.pdf
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    References listed on IDEAS

    as
    1. Risseeuw, Peter & Masurel, Enno, 1994. "The Role of Planning in Small Firms: Empirical Evidence from a Service Industry," Small Business Economics, Springer, vol. 6(4), pages 313-322, August.
    2. Liviu CRACIUN & Catalin Mihail BARBU, 2011. "Determining Consumers’ Propensity To Buy Romanian Products," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(2), pages 255-264, November.
    3. Calzada, Joan, 2009. "Universal service obligations in the postal sector: The relationship between quality and coverage," Information Economics and Policy, Elsevier, vol. 21(1), pages 10-20, February.
    4. Tudor NISTORESCU & Silvia PUIU, 2011. "Considerations Regarding Behavior And Strategic Orientations Of Romanian Retailers During The Economic Crisis," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(2), pages 183-194, November.
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    Cited by:

    1. Cristian BUSU & Alexandra Cătălina NEDELCU, 2015. "Specific Features Of Postal Service Market Liberalization," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 8, pages 291-295, June.

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    More about this item

    Keywords

    marketing and management strategies; postal service market; service liberalisation; EU regulation; socio-economic policies;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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