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Is There Any Difference Between The Attitude Of Romanian Tourists As Compared To The Foreign Ones?

Author

Listed:
  • Erika KULCSÁR

    ("Babes Bolyai" University of Cluj Napoca)

Abstract

This paper ranks within the field of marketing research, being primarily aimed at identifying differences between the attitude of Romanian tourists as compared to that of foreign tourists with respect to hotel room arrangement - in which they were housed during their staying – respectively the assessment of culinary preparations of the location (the restaurant) where they most often served meals. This paper also presents those aspects they were satisfied with, they are not satisfied with and that the respondents would change or improve in the Centre Development Region. The quantitative marketing research took place in the Centre Development Region between 15.05.2009-17.10.2009. A total of 410 questionnaires have been included in this marketing research.

Suggested Citation

  • Erika KULCSÁR, 2010. "Is There Any Difference Between The Attitude Of Romanian Tourists As Compared To The Foreign Ones?," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(2), pages 317-322, November.
    • Handle: RePEc:aio:manmar:v:viii:y:2010:i:2:p:317-322
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    More about this item

    Keywords

    attitude; research; variable; total variant;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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