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Content
2024, Volume 51, Issue 4
- 656-678 Conspiracy Beliefs and Consumption: The Role of Scientific Literacy
by Nathan Allred & Lisa E Bolton - 679-697 An Aversion to Intervention: How the Protestant Work Ethic Influences Preferences for Natural Healthcare
by Yimin Cheng & Anirban Mukhopadhyay - 698-718 The Market Dynamics of Collective Ignorance and Spiraling Risk
by Léna Pellandini-Simányi & Michelle Barnhart - 719-738 Consumer Work and Agency in the Analog Revival
by Michael B Beverland & Karen V Fernandez & Giana M Eckhardt - 739-760 How Does Rating Specific Features of an Experience Alter Consumers' Overall Evaluations of That Experience?
by Katie S Mehr & Joseph P Simmons - 761-774 Back to the Present: How Direction of Mental Time Travel Affects Similarity and Saving
by Katherine L Christensen & Hal E Hershfield & Sam J Maglio - 775-796 Why Online Consumption Communities Brutalize
by Olivier Sibai & Marius K Luedicke & Kristine de Valck - 797-819 Stigma Resistance through Body-in-Practice: Embodying Pride through Creative Mastery
by Rohan Venkatraman & Julie L Ozanne & Erica Coslor - 820-844 Competent or Sad Blue? Lively or Aggressive Red? Why, How, and When Background Color Shapes the Meanings of Logo Hues
by Franck Celhay & Jonathan Luffarelli - 845-865 Pre-Registered Interim Analysis Designs (PRIADs): Increasing the Cost-Effectiveness of Hypothesis Testing
by Quentin André & Nicholas Reinholtz
2024, Volume 51, Issue 3
- 451-454 Will We Be the Last Human Editors of JCR?
by Bernd Schmitt & June Cotte & Markus Giesler & Andrew T Stephen & Stacy Wood - 455-473 Is “4 for $16” Better than “4 for $15.30”? The Price Divisibility Effect in Multipack Purchases
by Hanyong Park & JaeHwan Kwon & Rajesh Bagchi - 474-496 Consuming Regardless of Preference: Consumers Overestimate the Impact of Liking on Consumption
by Heeyoung Yoon & Tom Meyvis - 497-519 When Learning Negative Brand Associations Leads to Positive Evaluations of Effectiveness
by Julian K Saint Clair & Marcus Cunha - 520-541 Class Conflict and Spatial Domination in the Neoliberal City
by Rodrigo B Castilhos - 542-551 Nudges Increase Choosing but Decrease Consuming: Longitudinal Studies of the Decoy, Default, and Compromise Effects
by Evan Polman & Sam J Maglio - 552-570 Curvy Digital Marketing Designs: Virtual Elements with Rounded Shapes Enhance Online Click-Through Rates
by Dipayan Biswas & Annika Abell & Roger Chacko - 571-594 Culture for Sale: Unpacking Consumer Perceptions of Cultural Appropriation
by Jason D Lin & Nicole You Jeung Kim & Esther Uduehi & Anat Keinan - 595-615 Easy to Be Selfish: When and Why Is One Individual as Influential as Multiple Individuals
by Zheshuai Yang & Yan Zhang - 616-633 Gift Giving in Enduring Dyadic Relationships: The Micropolitics of Mother–Daughter Gift Exchange
by Chihling Liu & Robert V Kozinets & Anthony Patterson & Xin Zhao - 634-653 When Language Matters
by Grant Packard & Yang Li & Jonah Berger
2024, Volume 51, Issue 2
- 212-237 How Do Consumers React to Production Waste?
by Haiyue (Felix) Xu & Lisa E Bolton - 238-255 Refund Psychology
by Tianjiao Yu & Cynthia Cryder & Robyn A LeBoeuf - 256-275 How Traditional Production Shapes Perceptions of Product Quality
by Keith Wilcox & Sandra Laporte & Gabriel Ward - 276-297 Top Rated or Best Seller? Cultural Differences in Responses to Attitudinal versus Behavioral Consensus Cues
by Aaron J Barnes & Sharon Shavitt - 298-320 We Do What We Are: Representation of the Self-Concept and Identity-Based Choice
by Stephanie Y Chen & Oleg Urminsky & Jiaqi Yu - 321-341 It Looks Like “Theirs”: When and Why Human Presence in the Photo Lowers Viewers’ Liking and Preference for an Experience Venue
by Zoe Y Lu & Suyeon Jung & Joann Peck - 342-361 Unveiling the Mind of the Machine
by Melanie Clegg & Reto Hofstetter & Emanuel de Bellis & Bernd H Schmitt - 362-382 Post-Colonial Consumer Respect and the Framing of Neocolonial Consumption in Advertising
by Rohit Varman & Russell W Belk & Hari Sreekumar - 383-407 Epistemological Jangle and Jingle Fallacies in the Consumer–Brand Relationship Subfield: A Call to Action
by Noel Albert & Matthew Thomson - 408-427 Better Together: How Clustering Can Attenuate Hedonic Decline
by Jinjie Chen & Joseph P Redden - 428-438 Practical Relevance in Consumer Research
by Wayne D Hoyer & Echo Wen Wan & Keith Wilcox
2024, Volume 51, Issue 1
- 1-1 50 Years of JCR
by Bernd Schmitt & June Cotte & Markus Giesler & Andrew T Stephen & Stacy Wood - 2-6 Consumer Information Processing and Decision-Making: Origins, Findings, Applications, and Future Directions
by Bernd Schmitt - 7-18 Consumer Trust: Meta-Analysis of 50 Years of Empirical Research
by Mansur Khamitov & Koushyar Rajavi & Der-Wei Huang & Yuly Hong - 19-28 50 Years of Context Effects: Merging the Behavioral and Quantitative Perspectives
by Ioannis Evangelidis & Sudeep Bhatia & Jonathan Levav & Itamar Simonson - 29-41 The Science of Creating Brand Associations: A Continuous Trinity Model Linking Brand Associations to Learning Processes
by Christilene du Plessis & Serena D’Hooge & Steven Sweldens - 42-51 The Emergence and Evolution of Consumer Language Research
by Grant Packard & Jonah Berger - 52-55 Conversations on Society and Culture
by June Cotte - 56-65 Race in Consumer Research: Past, Present, and Future
by Sonya A Grier & David Crockett & Guillaume D Johnson & Kevin D Thomas & Tonya Williams Bradford - 66-78 Hidden Barriers to Marketplace Disability Accessibility: An Empirical Analysis of the Role of Perceived Trade-Offs
by Lauren Grewal & Helen Van Der Sluis - 79-90 After 50 Years, It Is Time to Talk about Value Hierarchy and Inequality
by Lez E Trujillo-Torres & Benét DeBerry-Spence & Sonya A Grier & Søren Askegaard - 91-103 People, Peace, Prosperity, and the Planet: A Journey toward Sustainable Development in Consumer Research
by Martin Mende & Abhishek Borah & Maura L Scott & Lisa E Bolton & Leonard Lee - 104-113 From Second-Hand to Third-Hand: Reuse and Resale Cycle
by Feifei Huang & Vincent Chi Wong - 114-118 Keeping Up and Staying Fresh: Reflections on Studying Emerging Topics in Consumer Research
by Andrew T Stephen - 119-128 Leveraging Digital Advertising Platforms for Consumer Research
by Michael Braun & Bart de Langhe & Stefano Puntoni & Eric M Schwartz - 129-139 The Genesis Effect: Digital Goods in the Metaverse
by Haiyang Yang - 140-150 Beyond Scarcity: A Social Value-Based Lens for NFT Pricing
by Reto Hofstetter & Martin P Fritze & Cait Lamberton - 151-156 The Future of Consumer Research Methods: Lessons of a Prospective Retrospective
by Stacy Wood - 157-168 Taking the Full Measure: Integrating Replication into Research Practice to Assess Generalizability
by XOleg Urminsky & Berkeley J Dietvorst - 169-179 Unraveling Impact: Exploring Effects of Novelty in Top Consumer Research Journals
by Xin (Shane) Wang & Jun Hyun (Joseph) Ryoo & Margaret C Campbell & J Jeffrey Inman - 180-190 How Much Have We Learned about Consumer Research? A Meta-Meta-Analysis
by Martin Eisend & Gratiana Pol & Dominika Niewiadomska & Joseph Riley & Rick Wedgeworth - 191-203 Benchmarking Scholarship in Consumer Research: The p-Index of Thought Leadership
by Michel Tuan Pham & Alisa Yinghao Wu & Danqi Wang - 204-209 Midrange, Differential, Meaningful, and Multidisciplinary: Reflections on JCR’s Epistemic Culture
by Markus Giesler
2024, Volume 50, Issue 6
- 1074-1096 Intergenerational Effects of Lay Beliefs: How Parents’ Unhealthy = Tasty Intuition Influences Their Children’s Food Consumption and Body Mass Index
by Barbara Briers & Young Eun Huh & Elaine Chan & Anirban Mukhopadhyay - 1117-1135 Dominance Effects in the Wild
by Ariel Fridman & On Amir & Karsten T Hansen - 1136-1156 Appearance for Females, Functionality for Males? The False Lay Belief about Gender Difference in Product Preference
by Xianchi Dai & Yu (Anna) Lin & Jianping Liang & Chen Yang - 1172-1197 How Does Time Pressure Influence Risk Preferences? Answers from a Meta-Analysis
by Alex Belli & François A Carrillat & Natalina Zlatevska & Elizabeth Cowley - 1198-1220 Transnational Market Navigation: Living and Consuming across Borders
by Zahra Sharifonnasabi & Laetitia Mimoun & Fleura Bardhi - 1221-1242 Crowdfunding as a Market-Fostering Gift System
by Andre F Maciel & Michelle F Weinberger - 1243-1264 Liquid Consumer Security
by Aleksandrina Atanasova & Giana M Eckhardt & Katharina C Husemann
2024, Volume 50, Issue 5
- 865-886 Intel Inside: The Linguistic Properties of Effective Slogans
by Brady T Hodges & Zachary Estes & Caleb Warren - 887-906 Dominance versus Prestige Hierarchies: How Social Hierarchy Base Shapes Conspicuous Consumption
by Perrine Desmichel & Derek D Rucker - 907-922 When Connection Turns to Anger: How Consumer–Brand Relationship and Crisis Type Moderate Language on Social Media
by Buffy Mosley & David A Schweidel & Kunpeng Zhang - 923-944 “Want” versus “Need”: How Linguistic Framing Influences Responses to Crowdfunding Appeals
by Lei Su & Jaideep Sengupta & Yiwei Li & Fangyuan Chen - 945-961 The One-Away Effect: The Pursuit of Mere Completion
by Bowen Ruan & Evan Polman & Robin J Tanner - 962-984 Between Cultural Appreciation and Cultural Appropriation: Self-Authorizing the Consumption of Cultural Difference
by Angela Gracia B Cruz & Yuri Seo & Daiane Scaraboto - 985-1007 Consumer-Driven Memorialization
by Stephanie Anderson & Kathy Hamilton - 1008-1030 Morality Appraisals in Consumer Responsibilization
by Michelle Barnhart & Aimee Dinnín Huff & Inara Scott - 1031-1051 Dominated Cosmopolitanism: Consumer Habitus Dynamics among Low-Resource Migrants
by Zuzana Chytkova & Dannie Kjeldgaard - 1052-1069 When Fields Are Destabilized: Mobilizing Gendered Capital to Resolve Hysteresis
by Sunaina R Velagaleti & Amber M Epp
2023, Volume 50, Issue 4
- 663-682 Does Cash Really Mean Trash? An Empirical Investigation into the Effect of Retailer Price Promotions on Household Food Waste
by Arjen van Lin & Aylin Aydinli & Marco Bertini & Erica van Herpen & Julia von Schuckmann & Bernd H Schmitt & Manoj Thomas - 683-703 I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties
by Jaeyeon (Jae) Chung & Yu Ding & Ajay Kalra & Amna Kirmani & Andrew T Stephen & Sarah G Moore - 704-721 Common Cents: Bank Account Structure and Couples’ Relationship Dynamics
by Jenny G Olson & Scott I Rick & Deborah A Small & Eli J Finkel & June Cotte & Rebecca K Ratner - 722-741 Cyclical Time Is Greener: The Impact of Temporal Perspective on Pro-Environmental Behavior
by Lan Xu & Shuangshuang Zhao & June Cotte & Nan Cui & J Jeffrey Inman & Ajay Kalra - 742-764 Machine Talk: How Verbal Embodiment in Conversational AI Shapes Consumer–Brand Relationships
by Anouk S Bergner & Christian Hildebrand & Gerald Häubl & J Jeffrey Inman & Richard J Lutz & Ellie J Kyung - 765-786 Loan Amount versus Monthly Payments: The Effect of Loan Application Formats on Consumer Borrowing Decisions
by Alicia M Johnson & Daniel Villanova & Ronn J Smith & Amna Kirmani & Stacy Wood & Amar Cheema - 787-809 Cross-Period Impatience: Subjective Financial Periods Explain Time-Inconsistent Choices
by Minkwang Jang & Oleg Urminsky & June Cotte & Stephen A Spiller - 810-825 How Sensory Language Shapes Influencer’s Impact
by Giovanni Luca Cascio Rizzo & Jonah Berger & Matteo De Angelis & Rumen Pozharliev & Andrew T Stephen & Jacob Goldenberg - 826-847 Consumer Desires and the Fluctuating Balance between Liquid and Solid Consumption: The Case of Finnish Clothing Libraries
by Laura M Rosenberg & Henri A Weijo & Iina Kerkelä & Linda L Price & Markus Giesler & Zeynep Arsel - 848-863 Understanding and Improving Consumer Reactions to Service Bots
by Noah Castelo & Johannes Boegershausen & Christian Hildebrand & Alexander P Henkel & June Cotte & Klaus Wertenbroch
2023, Volume 50, Issue 3
- 447-467 Not Just about Price: How Benefit Focus Determines Consumers’ Retailer Pricing Strategy Preference
by Chris Hydock & Luc Wathieu & Andrew T Stephen & Brent McFerran - 468-491 Paper Meets Plastic: The Perceived Environmental Friendliness of Product Packaging
by Tatiana Sokolova & Aradhna Krishna & Tim Döring & Markus Giesler & Oleg Urminsky - 492-509 The Upscaling Effect: How the Decision Context Influences Tradeoffs between Desirability and Feasibility
by Ioannis Evangelidis & Jonathan Levav & Itamar Simonson & J Jeffrey Inman & June Cotte & Gerald Häubl - 510-532 How Do Consumers Read and Encode a Price?
by Gilles Laurent & Marc Vanhuele & Amna Kirmani & June Cotte & Manoj Thomas - 533-553 Vocalizing Search: How Voice Technologies Alter Consumer Search Processes and Satisfaction
by Shiri Melumad & Andrew T Stephen & David Dubois - 554-575 Undermining Desire: Reducing Unhealthy Choices by Highlighting Short-Term (vs. Long-Term) Costs
by Paul E Stillman & Kaitlin Woolley & Stacy Wood & Szu-chi Huang - 576-596 Divergent Effects of Budgeting for Gifts versus Personal Purchases
by Yuna Choe & Christina Kan & Evan Polman & Amna Kirmani & Bernd H Schmitt & Amar Cheema - 597-616 The Preference for Spontaneity in Entertainment
by Jacqueline R Rifkin & Katherine M Du & Keisha M Cutright & June Cotte & Anat Keinan - 617-644 How Social Media Influencers Impact Consumer Collectives: An Embeddedness Perspective
by Rebecca Mardon & Hayley Cocker & Kate Daunt & Linda L Price & Markus Giesler & Giana Eckhardt - 645-660 How Verb Tense Shapes Persuasion
by Grant Packard & Jonah Berger & Reihane Boghrati & Andrew T Stephen & David Dubois
2023, Volume 50, Issue 2
- 236-254 Power and Need-for-Justification: Asymmetrical Effects on Senders and Receivers in Marketing Communications
by Linying (Sophie) Fan & Derek D Rucker & Yuwei Jiang & J Jeffrey Inman & Stacy Wood & Ajay Kalra - 255-281 “Kind of Mine, Kind of Not”: Digital Possessions and Affordance Misalignment
by Rebecca Mardon & Janice Denegri-Knott & Mike Molesworth & Eileen Fischer & Markus Giesler & Craig J Thompson & Giana Eckhardt - 282-302 Doing Family over Time: The Multilayered and Multitemporal Nature of Intergenerational Caring through Consumption
by Anne Kastarinen & Elina Närvänen & Anu Valtonen & Linda L Price & June Cotte & Zeynep Arsel - 303-321 The Mate Screening Motive: How Women Use Luxury Consumption to Signal to Men
by Qihui Chen & Yajin Wang & Nailya Ordabayeva & Bernd H Schmitt & Echo Wen Wan - 322-342 Distance and Alternative Signals of Status: A Unifying Framework
by Silvia Bellezza & Margaret C Campbell & June Cotte & Sankar Sen - 343-362 No Bandwidth to Self-Gift: How Feeling Constrained Discourages Self-Gifting
by Jacqueline R Rifkin & Kelley Gullo Wight & Keisha M Cutright & Margaret C Campbell & Bernd H Schmitt & Leonard Lee - 363-381 Rejections Are More Contagious than Choices: How Another’s Decisions Shape Our Own
by Lana Xianglan Nan & Sang Kyu Park & Yang Yang & Amna Kirmani & June Cotte & Brent McFerran - 382-404 A Turn of the Tables: Psychological Contracts and Word of Mouth about Sharing Economy Platforms When Consumers Get Reviewed
by Laura Schrier Rifkin & Colleen P Kirk & Canan Corus & J Jeffrey Inman & Andrew T Stephen & Sarah G Moore - 405-425 Been There, Done That: How Episodic and Semantic Memory Affects the Language of Authentic and Fictitious Reviews
by Ann Kronrod & Ivan Gordeliy & Jeffrey K Lee & J Jeffrey Inman & Andrew T Stephen & Andrew T Stephen - 426-446 The One-Man Show: The Effect of Joint Decision-Making on Investor Overconfidence
by Dominik M Piehlmaier & J Jeffrey Inman & Andrew T Stephen & Andrew T Stephen
2023, Volume 50, Issue 1
- 2-24 More Gamer, Less Girl: Gendered Boundaries, Tokenism, and the Cultural Persistence of Masculine Dominance
by Jenna Drenten & Robert L Harrison & Nicholas J Pendarvis - 25-47 Misperception of Multiple Risks in Medical Decision-Making
by Mehdi Mourali & Zhiyong Yang - 48-69 On Breaking Functional Fixedness: How the Aha! Moment Enhances Perceived Product Creativity and Product Appeal
by Sara Caprioli & Christoph Fuchs & Bram Van den Bergh - 70-92 Market Work and the Formation of the Omnivorous Consumer Subject
by Anissa Pomiès & Zeynep Arsel - 93-115 Tensions in the Enactment of Neoliberal Consumer Responsibilization for Waste
by Hélène Cherrier & Meltem Türe - 116-141 Is Your Sample Truly Mediating? Bayesian Analysis of Heterogeneous Mediation (BAHM)
by Tatiana L Dyachenko & Greg M Allenby - 142-166 Stars versus Bars: How the Aesthetics of Product Ratings “Shape” Product Preference
by He (Michael) Jia & Echo Wen Wan & Wanyi Zheng - 167-189 Days-of-the-Week Effect in Temporal Judgments
by Tatiana Sokolova - 190-210 Giving Suggestions: Using Quantity Requests to Increase Donations
by Alice Moon & Eric M VanEpps - 211-232 Beyond Numbers: An Ambiguity–Accessibility–Applicability Framework to Explain the Attraction Effect
by Sharlene He & Brian Sternthal
2022, Volume 49, Issue 4
- 543-560 When Is HILO Low? Price Image Formation Based on Frequency versus Depth Pricing Strategies
[The Influence of Prior Beliefs, Frequency Cues, and Magnitude Cues on Consumers’ Perceptions of Comparative Price Data]
by Daniel Sheehan & Ryan Hamilton & Ramnath K Chellappa - 561-573 The Off by 100% Bias: The Effects of Percentage Changes Greater than 100% on Magnitude Judgments and Consumer Choice
[Numerosity and Consumer Behavior]
by Matthew Fisher & Milica Mormann - 574-594 Experiential and Analytical Price Evaluations: How Experiential Product Description Affects Prices
[The Utility of an Information Processing Approach for Behavioral Price Research]
by Arnaud Monnier & Manoj Thomas - 595-615 Offline Context Affects Online Reviews: The Effect of Post-Consumption Weather
[Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness]
by Leif Brandes & Yaniv Dover - 616-633 Social-Jetlagged Consumers and Decreased Conspicuous Consumption
[Circadian Typology: A Comprehensive Review]
by Yunlu Yin & Zhongqiang (Tak) Huang - 634-656 Work-to-Unlock Rewards: Leveraging Goals in Reward Systems to Increase Consumer Persistence
[Naiveté, Projection Bias, and Habit Formation in Gym Attendance]
by Marissa A Sharif & Kaitlin Woolley - 657-677 Money, Sacrificial Work, and Poor Consumers
[The Low Literate Consumer]
by Rohit Varman & Hari Sreekumar & Russell W Belk - 678-696 Why Are Donors More Generous with Time Than Money? The Role of Perceived Control over Donations on Charitable Giving
[Appraisals of Control and Predictability in Adapting to a Chronic Disease]
by John P Costello & Selin A Malkoc
2022, Volume 49, Issue 3
- 373-388 Spending and Happiness: The Role of Perceived Financial Constraints
[Does Spending Money on Others Promote Happiness?: A Registered Replication Report]
by Rodrigo S Dias & Eesha Sharma & Gavan J Fitzsimons - 389-408 Expression Modalities: How Speaking Versus Writing Shapes Word of Mouth
[Affective and Semantic Components in Political Person Perception]
by Jonah Berger & Matthew D Rocklage & Grant Packard - 409-429 Almost Equal: Consumption under Fragmented Stigma
[“The Low Literate Consumer]
by Christian A Eichert & Marius K Luedicke - 430-449 Let Me Show You What I Did versus What I Have: Sharing Experiential versus Material Purchases Alters Authenticity and Liking of Social Media Users
[How Extraverted Is Honey.bunny77@Hotmail.de? Inferring Personality from E-Mail Addresses]
by Francesca Valsesia & Kristin Diehl - 450-472 Tangential Immersion: Increasing Persistence in Boring Consumer Behaviors
[“What Does Doodling Do?]
by Alicea Lieberman & Andrea C Morales & O N Amir - 473-495 Tweets We Like Aren’t Alike: Time of Day Affects Engagement with Vice and Virtue Tweets
[Specious Reward: A Behavioral Theory of Impulsiveness and Impulse Control]
by Ozum Zor & Kihyun Hannah Kim & Ashwani Monga - 496-519 Chronic Consumer Liminality: Being Flexible in Precarious Times
[Understanding Difficult Consumer Transitions: The in/Dividual Consumer in Permanent Liminality]
by Laetitia Mimoun & Fleura Bardhi - 520-542 Moving, Fast or Slow: How Perceived Speed Influences Mental Representation and Decision Making
[Seeing the Big Picture: The Effect of Height on the Level of Construal]
by Yael Shani-Feinstein & Ellie J Kyung & Jacob Goldenberg
2022, Volume 49, Issue 2
- 177-201 It’s Good to Be Different: How Diversity Impacts Judgments of Moral Behavior
[Nonprofits Are Seen as Warm and For-Profits as Competent: Firm Stereotypes Matter]
by Uzma Khan & Ajay Kalra - 202-228 Mapping Consumers’ Context-Dependent Consumption Preferences: A Multidimensional Unfolding Approach
[An Empirical Comparison of Logit Choice Models with Discrete versus Continuous Representations of Heterogeneity]
by Junghyun Park & Minki Kim & Pradeep K Chintagunta - 229-251 Repair, Consumption, and Sustainability: Fixing Fragile Objects and Maintaining Consumer Practices
[Matter in or out of Place? Bicycle Parking Strategies and Their Effects on People, Practices and Places]
by D Matthew Godfrey & Linda L Price & Robert F Lusch - 252-267 Sizes Are Gendered: The Effect of Size Cues in Brand Names on Brand Stereotyping
[Consumer Evaluations of Brand Extensions]
by Kuangjie Zhang & Shaobo (Kevin) Li & Sharon Ng - 268-287 Really Rewarding Rewards: Strategic Licensing in Long-Term Healthy Food Consumption
[The Club Store Effect: Impact of Shopping in Warehouse Club Stores on Consumers’ Packaged Food Purchases]
by Rishika Rishika & Sven Feurer & Kelly L Haws - 288-311 Egocentric Processing: The Advantages of Person-Related Features in Consumers’ Product Decisions
[Dimensions of Brand Personality]
by Liad Weiss - 312-335 Courtesy Stigma Management: Social Identity Work among China’s “Leftover Women”
[The Low Literate Consumer]
by Chihling Liu & Robert V Kozinets - 336-358 Banking Happiness
[Nostalgia: Retreat or Support in Difficult Times?]
by Ali Faraji-Rad & Leonard Lee - 359-372 Promoting Data Richness in Consumer Research: How to Develop and Evaluate Articles with Multiple Data Sources
[The Critical Role of Methodological Pluralism for Policy-Relevant Empirical Marketing Research]
by Simon J Blanchard & Jacob Goldenberg & Koen Pauwels & David A Schweidel
2022, Volume 49, Issue 1
- 1-24 Racial Oppression and Racial Projects in Consumer Markets: A Racial Formation Theory Approach
[The Ghetto Marketing Life Cycle: A Case of Underachievement]
by David Crockett - 25-45 Influencer-Generated Reference Groups
[Nonprofits Are Seen as Warm and For-Profits as Competent: Firm Stereotypes Matter]
by Jeffrey K Lee & Enric Junqué de Fortuny - 46-73 A Liberating-Engagement Theory of Consumer Fun
[Pleasure Principles: A Review of Research on Hedonic Consumption]
by Travis Tae Oh & Michel Tuan Pham - 74-95 Consumption Ideology
[Ideology and Terror: A Novel Form of Government]
by Bernd Schmitt & J Joško Brakus & Alessandro Biraglia - 96-111 Consumer Timework
[Understanding Difficult Consumer Transitions: The In/Dividual Consumer in Permanent Liminality]
by Thomas Derek Robinson & Ela Veresiu & Ana Babić Rosario - 112-131 Your Cheatin' Heart: How Emotional Intelligence and Selfishness Impact the Incidence of Consumer Fraud
[Consumers’ Trust in Feelings as Information]
by Jonathan Hasford & Blair Kidwell & David M Hardesty & Adam Farmer - 132-153 Consumers Believe That Products Work Better for Others
[Age-Related Decline in Executive Function Predicts Better Advice-Giving in Uncomfortable Social Contexts]
by Evan Polman & Ignazio Ziano & Kaiyang Wu & Anneleen Van Kerckhove - 154-174 Loved As-Is: How God Salience Lowers Interest in Self-Improvement Products
[Cross-Domain Effects of Guilt on Desire for Self-Improvement Products]
by Lauren Grewal & Eugenia C Wu & Keisha M Cutright
2022, Volume 48, Issue 6
- 939-969 Practice Diffusion
[Value Creation in Consumption Journeys: Recursive Reflexivity and Practice Continuity]
by Melissa Archpru Akaka & Hope Jensen Schau & Stephen L Vargo - 970-990 Consumers Value Effort over Ease When Caring for Close Others
[Inclusion of Other in the Self Scale and the Structure of Interpersonal Closeness]
by Ximena Garcia-Rada & Mary Steffel & Elanor F Williams & Michael I Norton - 991-1009 The Impact of Payment Frequency on Consumer Spending and Subjective Wealth Perceptions
[Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions]
by Wendy De La Rosa & Stephanie M Tully - 1010-1031 Consumers as Naive Physicists: How Visual Entropy Cues Shift Temporal Focus and Influence Product Evaluations
[Context in Emotion Perception]
by Gunes Biliciler & Rajagopal Raghunathan & Adrian F Ward - 1032-1049 Hiding in the Crowd: Secrecy Compels Consumer Conformity
[Manipulating Personal Salience: The Effects of Performance Expectations on Physical Positioning]
by Dongjin He & Yuwei Jiang & Gerald J Gorn - 1050-1072 In the Eye of the Beholder: The Interplay of Numeracy and Fluency in Consumer Response to 99-Ending Prices
[Conditioning Prices on Purchase History]
by Brady T Hodges & Haipeng (Allan) Chen - 1073-1095 Social Emotions and the Legitimation of the Fertility Technology Market
[The Role of Emotions in Marketing]
by Laetitia Mimoun & Lez Trujillo-Torres & Francesca Sobande - 1096-1112 The Threshold-Crossing Effect: Just-Below Pricing Discourages Consumers to Upgrade
[The Influence of Prior Beliefs, Frequency Cues, and Magnitude Cues on Consumers' Perceptions of Comparative Price Data]
by Junha Kim & Selin A Malkoc & Joseph K Goodman
2022, Volume 48, Issue 5
- 753-755 Relevance—Reloaded and Recoded
[From the Editors-Elect: Meaningful Consumer Research]
by Bernd H Schmitt & June Cotte & Markus Giesler & Andrew T Stephen & Stacy Wood - 756-774 Can Consumers Learn Price Dispersion? Evidence for Dispersion Spillover across Categories
[Representing Multiple Objects as an Ensemble Enhances Visual Cognition]
by Quentin André & Nicholas Reinholtz & Bart De Langhe - 775-795 Social Class Shapes Donation Allocation Preferences
[Similarity and Empathy: The Experience of Rape]
by Yan Vieites & Rafael Goldszmidt & Eduardo B Andrade - 796-816 Consumer Minimalism
[Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach]
by Anne V Wilson & Silvia Bellezza - 817-838 Mining Consumer Minds: Downstream Consequences of Host Motivations for Home-Sharing Platforms
[Counting Your Customers’ One by One: A Hierarchical Bayes Extension to the Pareto/NBD Model]
by Jaeyeon (Jae) Chung & Gita Venkataramani Johar & Yanyan Li & Oded Netzer & Matthew Pearson - 839-857 Obligatory Publicity IncreasesCharitable Acts
[Prosocial Spending and Well-Being: Cross-Cultural Evidence for a Psychological Universal]
by Adelle X Yang & Christopher K Hsee - 858-884 Becoming Through Contiguity and Lines of Flight: The Four Faces of Celebrity-Proximate Assemblages
[River Magic: Extraordinary Experience and the Extended Service Encounter]
by Michal J Carrington & Julie L Ozanne - 885-903 Syntax and the Illusion of Fit: How Grammatical Subject Influences Persuasion
[$29 for 70 Items or 70 Items for $29? How Presentation Order Affects Package Perceptions]
by Massimiliano Ostinelli & David Luna - 904-919 How Resource Scarcity Influences the Preference for Counterhedonic Consumption
[On the Consumption of Negative Feelings]
by Haiyang Yang & Kuangjie Zhang - 920-933 Diversity, Equity, and Inclusion (DEI) in the Journal of Consumer Research: A Curation and Research Agenda
[When Feeling Younger Depends on Others: The Effects of Social Cues on Older Consumers]
by Zeynep Arsel & David Crockett & Maura L Scott
2021, Volume 48, Issue 4
- 517-526 Three Themes for the Future of Brands in a Changing Consumer Marketplace
by Margaret C Campbell & Linda L Price - 527-540 The Future of Brands and Branding: An Essay on Multiplicity, Heterogeneity, and Integration
by Kevin Lane Keller - 541-561 Exposure to Brands Makes Preferential Decisions Easier
by Ryan Rahinel & Ashley S Otto & Daniel M Grossman & Joshua J Clarkson & Margaret C Campbell & Kevin Lane Keller - 562-585 From Mix-and-Match to Head-to-Toe: How Brand Combinations Affect Observer Trust
by Isabelle Engeler & Kate Barasz & Margaret C Campbell & Kevin Lane Keller - 586-609 How Brands Craft National Identity
by Michael B Beverland & Giana M Eckhardt & Sean Sands & Avi Shankar & Eileen Fischer & Linda L Price & Robert V Kozinets - 610-632 Doing Relationship Work: A Theory of Change in Consumer–Brand Relationships
by Claudio Alvarez & Danielle J Brick & Susan Fournier & Linda L Price & Hope Jensen Schau - 633-650 Building Brands for the Emerging Bicultural Market: The Appeal of Paradox Brands
by Maria A Rodas & Deborah Roedder John & Carlos J Torelli & Margaret C Campbell & Stefano Puntoni - 651-681 One Brand, Many Trajectories: Narrative Navigation in Transmedia
by Stephanie Feiereisen & Dina Rasolofoarison & Cristel Antonia Russell & Hope Jensen Schau & Eileen Fischer & Margaret C Campbell & Ashlee Humphreys - 682-708 A Framework of Brand Contestation: Toward Brand Antifragility
by Daniel Dietrich & Cristel Antonia Russell & Linda L Price & Zeynep Arsel - 709-730 The Curse of the Original: How and When Heritage Branding Reduces Consumer Evaluations of Enhanced Products
by Minju Han & George E Newman & Rosanna K Smith & Ravi Dhar & Margaret C Campbell & Kevin Lane Keller - 731-751 Charismatic Entrainment: How Brand Leaders and Consumers Co-Create Charismatic Authority in the Marketplace
by Verena E Wieser & Marius K Luedicke & Andrea Hemetsberger & Linda L Price & Julie L Ozanne
2021, Volume 48, Issue 3
- 355-373 Emotionally Numb: Expertise Dulls Consumer Experience
by Matthew D Rocklage & Derek D Rucker & Loran F Nordgren & J Jeffrey Inman & Chris Janiszewski - 374-393 Online Advertising Suppresses Visual Competition during Planned Purchases
by Ralf van der Lans & Rik Pieters & Michel Wedel & Vicki G Morwitz & J Jeffrey Inman & Olivier Toubia - 394-414 Wordify: A Tool for Discovering and Differentiating Consumer Vocabularies
by Dirk Hovy & Shiri Melumad & J Jeffrey Inman & Richard J Lutz & Charles F Hofacker - 415-427 The Impact of a Two-Step Choice Process on Trade-Off Decisions
by Jing Lei & Ying Zhang & Vicki G Morwitz & Amna Kirmani & Kristin Diehl - 428-455 How Do Platforms Empower Consumers? Insights from the Affordances and Constraints of Reclame Aqui
by Robert V Kozinets & Daniela Abrantes Ferreira & Paula Chimenti & Linda L Price & Christina Goulding - 456-473 Multitasking as Consumer Compensatory Control
by Jerry J Han & Susan M Broniarczyk & Leonard Lee - 474-491 Safe Together, Vulnerable Apart: How Interstitial Space in Text Logos Impacts Brand Attitudes in Tight versus Loose Cultures
by Tanvi Gupta & Henrik Hagtvedt & Margaret C Campbell & Chris Janiszewski - 492-512 Creating Responsible Subjects: The Role of Mediated Affective Encounters
by Domen Bajde & Pilar Rojas-Gaviria & Eileen Fischer & Linda L Price & Ashlee Humphreys - 514-514 Erratum: On My Own: The Aversion to Being Observed during the Preference-Construction Stage
by Yonat Zwebner & Rom Y Schrift
2021, Volume 48, Issue 2
- 189-211 Audio Mining: The Role of Vocal Tone in Persuasion
by Xin (Shane) Wang & Shijie Lu & X I Li & Mansur Khamitov & Neil Bendle & J. Jeffrey Inman & Andrew T Stephen - 212-234 The Embodiment of Consumer Knowledge
by Nick Llewellyn & Linda L Pricer & Zeynep Arsel - 235-250 What Makes Content Engaging? How Emotional Dynamics Shape Success
by Jonah Berger & Yoon Duk Kim & Robert Meyer & J. Jeffrey Inman & Andrew T Stephen - 251-269 How and Why Our Eating Decisions Neglect Infrequently Consumed Foods
by Abigail B Sussman & Anna Paley & Adam L Alter & Margaret C Campbell & Susan M Broniarczyk - 270-288 Hoping for the Worst? A Paradoxical Preference for Bad News
by Kate Barasz & Serena F Hagerty & Margaret C Campbell & Simona Botti - 289-308 The Regeneration of Consumer Movement Solidarity
by Andreas Chatzidakis & Pauline Maclaran & Rohit Varman & Eileen Fischer & Linda L Price & Eileen Fischer - 309-332 Space as a Resource in the Politics of Consumer Identity
by Andre F Maciel & Melanie Wallendorf & Eileen Fischer & Linda L Price & Zeynep Arsel - 333-351 Language and Consumer Dishonesty: A Self-Diagnosticity Theory
by Phyliss Jia Gai & Stefano Puntoni & Margaret C Campbell & Peter R Darke
2021, Volume 48, Issue 1
- 1-21 Beliefs about Whether Spending Implies Wealth
by Heather Barry Kappes & Joe J Gladstone & Hal E Hershfield & J. Jeffrey Inman & Ashwani Monga - 22-50 The Politicization of Objects: Meaning and Materiality in The U.S. Cannabis Market
by Aimee Dinnin Huff & Ashlee Humphreys & Sarah J.S. Wilner & Eileen FischerEditor & Price Linda LEditor & Julie L Ozanne - 51-76 Exploratory Shopping: Attention Affects In-Store Exploration and Unplanned Purchasing
by Mathias C Streicher & Zachary Estes & Oliver B Büttner & J. Jeffrey Inman & Barbara E Kahn - 77-101 How Do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims
by Haiyue (Felix) Xu & Lisa E Bolton & Karen Page Winterich & Amna Kirmani & Sankar Sen - 102-122 Makeup Who You Are: Self-Expression Enhances the Perceived Authenticity and Public Promotion of Beauty Work
by Rosanna K Smith & Michelle R vanDellen & Lan Anh N Ton & Amna Kirmani & JoAndrea Hoegg - 123-146 How the Eyes Connect to the Heart: The Influence of Eye Gaze Direction on Advertising Effectiveness
by Rita Ngoc To & Vanessa M Patrick & Margaret C Campbell & JoAndrea Hoegg - 147-168 How You Estimate Calories Matters: Calorie Estimation Reversals
by Kaitlin Woolley & Peggy J. Liu & Amna Kirmani & Lauren Block - 169-188 The Psychology of Marginal Utility
by Xilin Li & Christopher K Hsee & J Jeffrey Inman & Hilke Plassmann
2020, Volume 47, Issue 4
- 475-499 On My Own: The Aversion to Being Observed during the Preference-Construction Stage
by Yonat Zwebner & Rom Y Schrift & Margaret C Campbell & Rebecca K Ratner