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Content
2022, Volume 67, Issue C
- S0969698922000704 In the consumers’ eye: A mixed-method approach to understanding how VR-Content influences unbranded product quality perceptions
by Anderson, Kelley Cours & Laverie, Debra A.
- S0969698922000790 What fuzzy requests bring to frontline employees: An absorptive capacity theory perspective
by Li, Xiaodong & Liu, Zibing & Ren, Ai & Gong, Bengang
- S0969698922000807 Interacting with strategic waiting for store brand: Online selling format selection
by Huang, Lingchen & Huang, Zongsheng & Liu, Bin
- S0969698922000819 Unveiling ways to reach organic purchase: Green perceived value, perceived knowledge, attitude, subjective norm, and trust
by Roh, Taewoo & Seok, Junhee & Kim, Yaeri
- S0969698922000820 Mining the text of online consumer reviews to analyze brand image and brand positioning
by Alzate, Miriam & Arce-Urriza, Marta & Cebollada, Javier
- S0969698922000832 Does shape in backgrounds matter? Effects of Shape–Taste congruence on product evaluations
by Li, Menglin & Jin, Yufang & Zhang, Jurui & Liu, Raymond
- S0969698922000844 Consumer orientations of secondhand fashion shoppers: The role of shopping frequency and store type
by Evans, Freya & Grimmer, Louise & Grimmer, Martin
- S0969698922000856 Does retail type matter? Consumer responses to channel integration in omni-channel retailing
by Lim, Xin-Jean & Cheah, Jun-Hwa & Dwivedi, Yogesh K. & Richard, James E.
- S0969698922000881 Status reinforcing: Unintended rating bias on online shopping platforms
by Hu, Xin & He, Liuyi & Liu, Junjun
- S0969698922000893 Short-term or long-term cooperation between retailer and MCN? New launched products sales strategies in live streaming e-commerce
by Mao, Zhaofang & Du, Zelin & Yuan, Ruiying & Miao, Qiqi
- S0969698922000923 Service robots with (perceived) theory of mind: An examination of humans’ reactions
by Söderlund, Magnus
- S0969698922001151 Transformative value co-creation with older customers in e-services: Exploring the influence of customer participation on appreciation of digital affordances and well-being
by Zhang, Yu & Su, Jiafu & Guo, Honggui & Lee, Jeoung Yul & Xiao, Yan & Fu, Mingqiu
- S0969698922001175 Perceived values, platform attachment and repurchase intention in on-demand service platforms: A cognition-affection-conation perspective
by Lu, Baozhou & Yan, Lixiao & Chen, Zhipeng
- S0969698922001187 Warmth or competence: Brand anthropomorphism, social exclusion, and advertisement effectiveness
by Liu, Fu & Wei, Haiying & Zhu, Zhenzhong & Chen, Haipeng (Allan)
- S0969698922001199 Effective influencer marketing: A social identity perspective
by Farivar, Samira & Wang, Fang
- S0969698922001205 How augmented reality (AR) experience affects purchase intention in sport E-commerce: Roles of perceived diagnosticity, psychological distance, and perceived risks
by Uhm, Jun-Phil & Kim, Sanghoon & Do, Chanwook & Lee, Hyun-Woo
- S0969698922001217 Privacy assurances and social sharing in social commerce: The mediating role of threat-coping appraisals
by Wang, Lu-Yao & Hu, Hai-Hua & Wang, Le & Qin, Jian-Qun
- S0969698922001229 Consumer multihoming predisposition on food platforms: Does gender matter?
by Singh, Neeraj & Kumar, Niraj & Kapoor, Sanjeev
- S0969698922001242 How background visual complexity influences purchase intention in live streaming: The mediating role of emotion and the moderating role of gender
by Tong, Xinjia & Chen, Yuangao & Zhou, Shasha & Yang, Shuiqing
- S0969698922001254 Sustainable consumption and plastic packaging: Relationships among product involvement, perceived marketplace influence and choice behavior
by Kautish, Pradeep & Paço, Arminda & Thaichon, Park
- S0969698922001266 Fitness Apps's purchase behaviour: Amalgamation of Stimulus-Organism-Behaviour-Consequence framework (S–O–B–C) and the innovation resistance theory (IRT)
by Chakraborty, Debarun & Singu, Hari Babu & Patre, Smruti
- S096969892200056X How do customers change their purchasing behaviors during the COVID-19 pandemic?
by Truong, Dothang & Truong, My D.
- S096969892200090X It is all about our impulsiveness – How consumer impulsiveness modulates neural evaluation of hedonic and utilitarian banners
by Casado-Aranda, Luis-Alberto & Sánchez-Fernández, Juan & Ibáñez-Zapata, José-à ngel
- S096969892200128X “I like to use but do not wish to own†: Exploring the role of de-ownership orientation in the adoption of access-based services
by Khalek, Sk Abu & Chakraborty, Anirban
2022, Volume 66, Issue C
- S0969698921004501 Revisiting the showrooming effect on online and offline retailers: The strategic role of in-store service
by Wang, Junbin & Wang, Shanshan
- S0969698921004549 The role of utilitarian and hedonic aspects in the continuance intention to use social mobile apps
by Akdim, Khaoula & Casaló, Luis V. & Flavián, Carlos
- S0969698921004574 The determinants of Women's redemption of geo-targeted m-coupons
by Ladhari, Riadh & Hudon, Tristan & Massa, Elodie & Souiden, Nizar
- S0969698921004616 The role of brand experience, brand resonance and brand trust in luxury consumption
by Husain, Rehan & Paul, Justin & Koles, Bernadett
- S0969698921004628 Same but different - The effect of the unit of measure on the valuation of a unit price
by Ohlwein, Martin
- S0969698921004641 Value co-creation and employee service behaviours: The moderating role of trust in employee - hotel relationship
by Boadi, Evans Asante & He, Zheng & Antwi, Collins Opoku & Md Altab, Hossin & Bosompem, Josephine & Hinson, Robert Ebo & Atuobuah Boadi, Victoria
- S0969698921004653 How a “China-made†label influences Chinese Youth's product evaluation: The priming effect of patriotic and nationalistic news
by Yu, Anqi & Yu, Shubin & Liu, Huaming
- S0969698921004665 Will artificial intelligence replace human customer service? The impact of communication quality and privacy risks on adoption intention
by Song, Mengmeng & Xing, Xinyu & Duan, Yucong & Cohen, Jason & Mou, Jian
- S0969698921004677 The balancing act: How do moral norms and anticipated pride drive food waste/reduction behaviour?
by Talwar, Shalini & Kaur, Puneet & Kumar, Sushant & Salo, Jari & Dhir, Amandeep
- S0969698921004689 Location effects: Geo-spatial and socio-demographic determinants of sales dynamics in brick-and-mortar retail stores
by Formánek, Tomáš & Sokol, Ondřej
- S0969698921004690 Information effects of warehouse automation on sales in omnichannel retailing
by Tagashira, Takumi
- S0969698921004707 Influencer marketing: Homophily, customer value co-creation behaviour and purchase intention
by Bu, Yi & Parkinson, Joy & Thaichon, Park
- S0969698921004719 Developing and validating a multidisciplinary scale of E-retailing website elements
by Alnawas, Ibrahim & Al Khateeb, Amr
- S0969698921004720 Joint modeling of effects of customer tier program on customer purchase duration and purchase amount
by Nishio, Kazuki & Hoshino, Takahiro
- S0969698921004732 Key influencing factors of green vegetable consumption in Beijing, China
by Yin, Zhengqing & Li, Bo & Li, Shufei & Ding, Junqi & Zhang, Lingxian
- S0969698922000017 Explaining the willingness of consumers to bring their own reusable coffee cups under the condition of monetary incentives
by Nicolau, Juan Luis & Stadlthanner, Katja Anna & Andreu, Luisa & Font, Xavier
- S0969698922000029 Enhancing frontline employee support during a product-harm crisis: Evidence and strategic managerial implications for firms
by Pangarkar, Aniruddha & Fleischman, Gary M. & Iacobucci, Dawn
- S0969698922000030 Contactless but loyal customers: The roles of anxiety and sociability in the hotel service context
by Li, Mingfei & Huang, Shanshan
- S0969698922000042 Assessing co-creation based competitive advantage through consumers’ need for differentiation
by Sahi, Gurjeet Kaur & Devi, Rita & Gupta, Mahesh C. & Cheng, T.C.E.
- S0969698922000054 Are 1-endings the new 9-endings? An alternative for generating price discount perceptions
by Dogerlioglu-Demir, Kivilcim & Akpinar, Ezgi & Gurhan-Canli, Zeynep & Koçaş, Cenk
- S0969698922000066 Exploring passenger and flight characteristics' impacts on airport retail income: Evidence from Incheon International Airport
by Choi, Jong Hae & Park, Yonghwa
- S0969698922000078 The effect of overspending on tariff choices and customer churn: Evidence from mobile plan choices
by Jin, Haofeng
- S0969698922000091 More expectations, more disappointments: Ego depletion in uncertain promotion
by Tang, Jiansheng & Zhou, Jiamin & Zheng, Chundong & Jiao, Sijing
- S0969698922000108 Judging a book by its cover? The role of unconventional appearance on social media influencers effectiveness
by Fernandes, Teresa & Nettleship, Heather & Pinto, LuÃsa Helena
- S0969698922000285 Moderating effect of customer's retail format perception on customer satisfaction formation: An empirical study of mini-supermarkets in an urban retail market setting
by Yokoyama, Narimasa & Azuma, Nobukazu & Kim, Woonho
- S0969698922000297 Marketing luxury services beyond affluence in the new normal: Insights from fine dining during the coronavirus pandemic
by Lim, Weng Marc & Aggarwal, Arun & Dandotiya, Ravi
- S0969698922000303 (Im)Balanced customer-oriented behaviors and AI chatbots' Efficiency–Flexibility performance: The moderating role of customers’ rational choices
by Fan, Hua & Han, Bing & Gao, Wei
- S0969698922000315 Examining the role of receptivity to green communication, altruism and openness to change on young consumers’ intention to purchase green apparel: A multi-analytical approach
by Tewari, Alok & Mathur, Smriti & Srivastava, Smriti & Gangwar, Divya
- S0969698922000327 The manifestation of luxury value dimensions in brand engagement in self-concept
by Ostovan, Nima & Khalili Nasr, Arash
- S0969698922000339 “I follow what you post!†: The role of social media influencers’ content characteristics in consumers' online brand-related activities (COBRAs)
by Cheung, Man Lai & Leung, Wilson K.S. & Aw, Eugene Cheng-Xi & Koay, Kian Yeik
- S0969698922000340 The impact of customised mobile marketing on passenger shopping behaviour in the airport terminal
by Wu, Cheng-Lung & Ma, Ngai Ki
- S0969698922000352 “Take it or leave it?†: Evidence on cultural differences affecting return behaviour for Gen Z
by Serravalle, Francesca & Vannucci, Virginia & Pantano, Eleonora
- S0969698922000376 Luxury fashion brand customers’ perceptions of mobile marketing: Evidence of multiple communications and marketing channels
by Azemi, Yllka & Ozuem, Wilson & Wiid, Ria & Hobson, Ana
- S0969698922000388 Corporate Social Responsibility in franchise chains: Specificities, insights from French franchise chains’ CSD, and avenues for future research
by Le Bot, Corentin & Perrigot, Rozenn & Déjean, Frédérique & Oxibar, Bruno
- S0969698922000406 Reconceptualizing value creation: Exploring the role of goal congruence in the Co-creation process
by Sheng, Margaret L. & Natalia, Natalia & Hsieh, C.Y.
- S0969698922000418 Social determinants of panic buying behaviour amidst COVID-19 pandemic: The role of perceived scarcity and anticipated regret
by Yuen, Kum Fai & Tan, Lydia Sonia & Wong, Yiik Diew & Wang, Xueqin
- S0969698922000431 Customer engagement in the context of retail mobile apps: A contingency model integrating spatial presence experience and its drivers
by Ho, Xuan Huong & Nguyen, Dong Phong & Cheng, Julian Ming Sung & Le, Angelina Nhat Hanh
- S0969698922000443 What online game spectators want from their twitch streamers: Flow and well-being perspectives
by Kim, Minseong & Kim, Hyung-Min
- S0969698922000455 Veganism: Theory of planned behaviour, ethical concerns and the moderating role of catalytic experiences
by D'Souza, Clare & Brouwer, Anne Renée & Singaraju, Stephen
- S0969698922000467 Game meats: Consumption values, theory of planned behaviour, and the moderating role of food neophobia/neophiliac behaviour
by D'Souza, Clare
- S0969698922000479 “I can get no e-satisfaction†. What analytics say? Evidence using satisfaction data from e-commerce
by Griva, Anastasia
- S0969698922000480 Impact of trust and knowledge in the food chain on motivation-behavior gap in green consumption
by Dong, Xuemei & Jiang, Baichen & Zeng, Hui & Kassoh, Fallah Samuel
- S0969698922000492 Building user engagement to mhealth apps from a learning perspective: Relationships among functional, emotional and social drivers of user value
by Santos-Vijande, MarÃa Leticia & Gómez-Rico, Mar & Molina-Collado, Arturo & Davison, Robert M.
- S0969698922000509 Determinants of switching intention from web-based stores to retail apps: Habit as a moderator
by Iranmanesh, Mohammad & Min, Connie Low & Senali, Madugoda Gunaratnege & Nikbin, Davoud & Foroughi, Behzad
- S0969698922000522 A strategic framework for technological innovations in support of the customer experience: A focus on luxury retailers
by Pantano, Eleonora & Pedeliento, Giuseppe & Christodoulides, George
- S096969892100463X Customers who misbehave: Identifying restaurant guests “acting out†via asymmetric case models
by Chaouali, Walid & Hammami, Samiha Mjahed & Cristóvão VerÃssimo, José Manuel & Harris, Lloyd C. & El-Manstrly, Dahlia & Woodside, Arch G.
- S096969892200008X Facial expressions of beneficiaries and donation intentions of potential donors: Effects of the number of beneficiaries in charity advertising
by Li, Meng-Ran & Yin, Cheng-Yue
- S096969892200011X How customers motive attributions impact intentions to use an interactive kiosk in-store
by van de Sanden, Stephanie & Willems, Kim & Brengman, Malaika
- S096969892200039X Mobile payment apps filling value gaps: Integrating consumption values with initial trust and customer involvement
by Chakraborty, Debarun & Siddiqui, Aaliyah & Siddiqui, Mujahid & Rana, Nripendra P. & Dash, Ganesh
- S096969892200042X Understanding organization-customer links in a service setting in Russia
by Ashill, Nick & Abuelsamen, Amjad & Gibbs, Tanya & Semaan, Rania W.
2022, Volume 65, Issue C
- S0969698919304333 The impact of channel integration on consumers’ channel preferences: Do showrooming and webrooming behaviors matter?
by Shakir Goraya, M. Awais & Zhu, Jing & Akram, Muhammad Shakaib & Shareef, Mahmud Akhter & Malik, Aneela & Bhatti, Zeeshan Ahmed
- S0969698919306290 The omni-channel approach: A utopia for companies?
by Hajdas, Monika & Radomska, Joanna & Silva, Susana C.
- S0969698920300771 Search, purchase, and satisfaction in a multiple-channel environment: How have mobile devices changed consumer behaviors?
by Singh, Sonika & Jang, Sungha
- S0969698920301211 Are privacy concerns still relevant? Revisiting consumer behaviour in omnichannel retailing
by Cheah, Jun-Hwa & Lim, Xin-Jean & Ting, Hiram & Liu, Yide & Quach, Sara
- S0969698920312674 The role of perceived enjoyment and perceived informativeness in assessing the acceptance of AR wearables
by Holdack, Eric & Lurie-Stoyanov, Katja & Fromme, Harro Fabian
- S0969698920312753 Service integration in omnichannel retailing and its impact on customer experience
by Quach, Sara & Barari, Mojtaba & Moudrý, Dann Vit & Quach, Ken
- S0969698920312777 Can't touch this? Conceptualizing the customer touchpoint in the context of omni-channel retailing
by Barann, Benjamin & Hermann, Andreas & Heuchert, Markus & Becker, Jörg
- S0969698920312790 Marketplace, reseller, or web-store channel: The impact of return policy and cross-channel spillover from marketplace to web-store
by Alaei, Amir Mohammad & Taleizadeh, Ata Allah & Rabbani, Masoud
- S0969698920313199 Moving from multi-channel to Omni-channel retailing: Special issue introduction
by Thaichon, Park & Phau, Ian & Weaven, Scott
- S0969698920313205 Identifying multi-channel value co-creator groups in the banking industry
by Hosseini, Monireh & Shajari, Sepideh & Akbarabadi, Mina
- S0969698920313461 Change in technology-enabled omnichannel customer experiences in-store
by Alexander, Bethan & Kent, Anthony
- S0969698921000540 Effects of characteristics of in-store retail technology on customer citizenship behavior
by Gong, Taeshik & Wang, Chen-Ya & Lee, Kangcheol
- S0969698921000552 Is a gift on sale “heart-discounted†? Givers’ misprediction on the value of discounted gifts and the influence of service robots
by Park, Yookyung & Yi, Youjae
- S0969698921000564 The convenience of shopping via voice AI: Introducing AIDM
by Klaus, Phil & Zaichkowsky, Judith Lynne
- S0969698921000588 Enhancing the role of flow experience in social media usage and its impact on shopping
by Hyun, Hyowon & Thavisay, Toulany & Lee, Suk Hyung
- S0969698921000813 Does social trust always explain the active use of sharing-based programs?: A cross-national comparison of Indian and U.S. rideshare consumers
by Cha, Moon-Kyung & Lee, Hee-Jung
- S0969698921000849 Spillover effects of a mega shopping complex on pre-existing, small retail shops over space, over time and across retail types
by Chung, Hwan & Ahn, Dae-Yong & Ahn, Seungho
- S0969698921000850 The informational value of multi-attribute online consumer reviews: A text mining approach
by Yi, Jisu & Oh, Yun Kyung
- S0969698921000874 How looking forward over the short period to-go affects consumer enjoyment: Role of temporal scarcity in access-based services
by Lee, Shinhyoung & Park, Kiwan
- S0969698921000898 Technology readiness and technology paradox of unmanned convenience store users
by Park, Hyun Jung & Zhang, Yining
- S0969698921002988 Less light, better bite: How ambient lighting influences taste perceptions
by Lefebvre, Sarah & Hasford, Jonathan & Boman, Laura
- S0969698921003970 When e-commerce becomes more human by transposing the hospitality concept to merchant websites
by Bataoui, Soffien
- S0969698921004045 The facets of consumer-based food label equity: Measurement, structure and managerial relevance
by Coderre, François & Sirieix, Lucie & Valette-Florence, Pierre
- S0969698921004057 Does impact of campaign and consumer guilt help in exploring the role of national identity and purchase decisions of consumers?
by Malhotra, Gunjan & Ramalingam, Mahesh
- S0969698921004070 When can interaction orientation create more service value? The moderating role of frontline employees' trust in managers and employee deep acting
by Yang, Defeng & Chen, Xiaoyun & Ma, Baolong & Wei, Haiying
- S0969698921004082 The customer retail app experience: Implications for customer loyalty
by Molinillo, Sebastian & Aguilar-Illescas, RocÃo & Anaya-Sánchez, Rafael & Carvajal-Trujillo, Elena
- S0969698921004100 Is the shopper always the king/queen? Study of omnichannel retail technology use and shopping orientations
by Ben Mimoun, Mohamed Slim & Lancelot Miltgen, Caroline & Slama, Boulbeba
- S0969698921004124 How online reviews and coupons affect sales and pricing: An empirical study based on e-commerce platform
by Duan, Yongrui & Liu, Tonghui & Mao, Zhixin
- S0969698921004136 Keep it vague? New product preannouncement, regulatory focus, and word-of-mouth
by Wang, Xingyuan & Liu, Yun & Wang, Shuyang & Chen, Haipeng (Allan)
- S0969698921004148 Shopping in the omnichannel supply chain under price competition and product return
by Jena, Sarat Kumar & Meena, Purushottam
- S0969698921004161 Short and sweet: Effects of pop-up stores’ ephemerality on store sales
by Henkel, Laura & Jahn, Steffen & Toporowski, Waldemar
- S0969698921004173 Fashion shopping on the go: A Dual-stage predictive-analytics SEM-ANN analysis on usage behaviour, experience response and cross-category usage
by Ng, Felicity Zi-Xuan & Yap, Hui-Yee & Tan, Garry Wei-Han & Lo, Pei-San & Ooi, Keng-Boon
- S0969698921004185 Managing advertising investments in marketing channels
by Karray, Salma & MartÃn-Herrán, Guiomar & Sigué, Simon Pierre
- S0969698921004252 Exploring the e-shopping geography of Lisbon: Assessing online shopping adoption for retail purchases and food deliveries using a 7-day shopping survey
by Colaço, Rui & de Abreu e Silva, João
- S0969698921004264 Social distancing and store choice in times of a pandemic
by Rossetti, Tomás & Yoon, So-Yeon & Daziano, Ricardo A.
- S0969698921004276 To smile or not to smile: The role of facial expression valence on mundane and luxury products premiumness
by Zhu, Hong & Zhou, Yayu & Wu, Yening & Wang, Xin
- S0969698921004318 Critical factors characterizing consumers’ intentions to use drones for last-mile delivery: Does delivery risk matter?
by Osakwe, Christian Nedu & Hudik, Marek & ŘÃha, David & Stros, Michael & Ramayah, T.
- S0969698921004331 Online shopping adoption during COVID-19 and social isolation: Extending the UTAUT model with herd behavior
by Erjavec, Jure & Manfreda, Anton
- S0969698921004343 Comparison of localized and foreign restaurant brands for consumer behavior prediction
by Liu, Chih-Hsing & Gan, Bernard & Ko, Wen-Hwa & Teng, Chih-Ching
- S0969698921004355 Understanding the omnichannel customer journey: The effect of online and offline channel interactivity on consumer value co-creation behavior
by Cui, Xingwen & Xie, Qinghong & Zhu, Jing & Shareef, Mahmud Akhter & Goraya, M. Awais Shakir & Akram, Muhammad Shakaib
- S0969698921004367 Examining consumer experience in using m-banking apps: A study of its antecedents and outcomes
by Shahid, Shadma & Islam, Jamid Ul & Malik, Shehla & Hasan, Uzma
- S0969698921004379 Pick a card: Price ranges and gift card choice
by Carlson, Jay P. & Paul, Iman
- S0969698921004380 Do tech products have a beauty premium? The effect of visual aesthetics of wearables on willingness-to-pay premium and the role of product category involvement
by Lee, Eun-Jung
- S0969698921004392 The effect of a Halal label and label size on purchasing intent for non-Muslim consumers
by Nugraha, Widya Satya & Chen, Dennis & Yang, Shang-Ho
- S0969698921004409 Changes in consumption patterns during the COVID-19 pandemic: Analyzing the revenge spending motivations of different emotional groups
by Park, Inyoung & Lee, Jieon & Lee, Daeho & Lee, Changjun & Chung, Won Young
- S0969698921004410 To trust or not to trust? The interplay between labor-related CSR claim type and prior CSR reputation of apparel retailers
by Ginder, Whitney & Byun, Sang-Eun
- S0969698921004422 Service brand coolness in the construction of brand loyalty: A self-presentation theory approach
by Jiménez-Barreto, Jano & Correia Loureiro, Sandra Maria & Rubio, Natalia & Romero, Jaime
- S0969698921004434 A green experience with eco-friendly cars: A young consumer electric vehicle rental behavioral model
by Gulzari, Adeela & Wang, Yuchen & Prybutok, Victor
- S0969698921004446 Social anxiety as a moderator in consumer willingness to accept AI assistants based on utilitarian and hedonic values
by Yuan, Chunlin & Zhang, Chenlei & Wang, Shuman
- S0969698921004458 Effects of confidence and social benefits on consumers’ extra-role and in-role behaviors: A social identity and social exchange perspective
by Utkarsh, & Gupta, Roopak Kumar
- S0969698921004471 Detection of potential customers’ empathy behavior towards customers' reviews
by Hossain, Md Shamim & Rahman, Mst Farjana
- S0969698921004483 Study on the steady state of the propagation model of consumers’ perceived service quality in the community group-buying
by Li, Jianfei & Li, Bei & Shen, Yang & Tang, Kun
- S0969698921004495 Optimal seller strategy in overlapping auctions
by Zhuang, Hejun & Popkowski Leszczyc, Peter T.L.
- S0969698921004513 Studying the impact of food values, subjective norm and brand love on behavioral loyalty
by Izquierdo-Yusta, Alicia & MartÃnez–Ruiz, MarÃa Pilar & Pérez–Villarreal, Héctor Hugo
- S0969698921004525 Cross-national differences in travelers’ continuance of knowledge sharing in online travel communities
by Selim, Hassan & Eid, Riyad & Agag, Gomaa & Shehawy, Yasser Moustafa
- S0969698921004537 “Do not impose on others what you desire.†Research on the influence of service Personnel's interactive orientation on customer comfort
by Li, Mengyi & Ma, Qin-hai
- S0969698921004550 Exploring consumer purchase intentions and behavior of buying ayurveda products using SOBC framework
by Chakraborty, Debarun & Siddiqui, Aaliyah & Siddiqui, Mujahid & Mohmmad H Alatawi, Fatmah
- S0969698921004562 What does it mean to “shop local†? Examining the experiences of shoppers and store owners within the framework of downtown revitalization
by Wilson, Jennifer L. & Hodges, Nancy J.
- S0969698921004586 Hedonic consumption experience in videogaming: A multidimensional perspective
by Hollebeek, Linda D. & Abbasi, Amir Zaib & Schultz, Carsten D. & Ting, Ding Hooi & Sigurdsson, Valdimar
- S0969698921004598 Clean labeling: Is it about the presence of benefits or the absence of detriments? Consumer response to personal care claims
by Grappe, Cindy G. & Lombart, Cindy & Louis, Didier & Durif, Fabien
- S0969698921004604 Is bigger better? How the scale effect influences green purchase intention: The case of washing machine
by Hou, Chenxuan & Sarigöllü, Emine
- S096969892100059X Importance of offline service quality in building loyalty of OC service brand
by Park, Joonyong & Kim, Renee B.
- S096969892100401X The geography of lifestyle center growth: The emergence of a retail cluster format in the United States
by Rice, Murray & Sorenson, Matthew & Aversa, Joseph
- S096969892100415X The relative impact of advertising and referral reward programs on the post-consumption evaluations in the context of service failure
by Kuang, Di & Ma, Baolong & Wang, Hong
- S096969892100432X Building engagement in online brand communities: The effects of socially beneficial initiatives on collective social capital
by Wong, Amy & Lee, Marcus
- S096969892100446X Combining sell-out data with shopper behaviour data for category performance measurement: The role of category conversion power
by Pascucci, Federica & Nardi, Lorenzo & Marinelli, Luca & Paolanti, Marina & Frontoni, Emanuele & Gregori, Gian Luca
2022, Volume 64, Issue C
- S0969698921002903 A sound brand identity design: The interplay between sound symbolism and typography on brand attitude and memory
by Jun, Yesel & Lee, Hyunju
- S0969698921002915 I read, therefore I buy? Analyzing the impact of flyer distribution and readership on purchase behaviour
by Ieva, Marco & Ziliani, Cristina & Gázquez-Abad, Juan Carlos & D'Attoma, Ida
- S0969698921002976 Additive omnichannel atmospheric cues: The mediating effects of cognitive and affective responses on purchase intention
by Lazaris, Chris & Vrechopoulos, Adam & Sarantopoulos, Panagiotis & Doukidis, Georgios
- S0969698921003106 Linking atmospherics to shopping outcomes: The role of the desire to stay
by Elmashhara, Maher Georges & Soares, Ana Maria
- S0969698921003167 Better support for supportive jobs. How to improve brand performance through better compensation and training for in-store merchandisers
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by Liu, Yunqiang & Liu, Sha & Ye, Deping & Tang, Hong & Wang, Fang
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by Tsai, Pei-Hsuan & Tang, Jia-Wei & Chen, Chih-Jou
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by Moshood, Taofeeq D. & Nawanir, Gusman & Mahmud, Fatimah & Mohamad, Fazeeda & Ahmad, Mohd Hanafiah & AbdulGhani, Airin
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by Trinh, Giang & Wright, Malcolm J.
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by Elg, Ulf & Welinder, Axel
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by Subero-Navarro, Ã urea & PelegrÃn-Borondo, Jorge & Reinares-Lara, Eva & Olarte-Pascual, Cristina
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by Punj, Girish
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by Cambra-Fierro, Jesús & Fuentes-Blasco, MarÃa & Gao, Lily Xuehui & Melero-Polo, Iguácel & Trifu, Andreea
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