IDEAS home Printed from https://ideas.repec.org/a/eee/joreco/v67y2022ics096969892200128x.html
   My bibliography  Save this article

“I like to use but do not wish to own†: Exploring the role of de-ownership orientation in the adoption of access-based services

Author

Listed:
  • Khalek, Sk Abu
  • Chakraborty, Anirban

Abstract

Consumers’ outlook towards acquisition-based consumption is changing, and the importance of ownership is fading. Using the stimulus-organism-response framework and a total of 302 responses, this study employed partial least squares structural equation modelling (PLS-SEM) to examine the role of de-ownership orientation in the adoption of access-based services. The results show that de-ownership orientation positively influences access-based services’ attitude and adoption intention. Further, it shows that stimuli such as ownership burden, economic benefits, environmentalism, and product scarcity risk influence de-ownership orientation. The findings contribute to understanding this emerging phenomenon of sharing economy.

Suggested Citation

  • Khalek, Sk Abu & Chakraborty, Anirban, 2022. "“I like to use but do not wish to own†: Exploring the role of de-ownership orientation in the adoption of access-based services," Journal of Retailing and Consumer Services, Elsevier, vol. 67(C).
    • Handle: RePEc:eee:joreco:v:67:y:2022:i:c:s096969892200128x
    DOI: 10.1016/j.jretconser.2022.103035
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S096969892200128X
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jretconser.2022.103035?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Prieto, Marc & Stan, Valentina & Baltas, George, 2022. "New insights in Peer-to-Peer carsharing and ridesharing participation intentions: Evidence from the “provider-user†perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    2. Schaefers, Tobias, 2013. "Exploring carsharing usage motives: A hierarchical means-end chain analysis," Transportation Research Part A: Policy and Practice, Elsevier, vol. 47(C), pages 69-77.
    3. Burghard, Uta & Scherrer, Aline, 2022. "Sharing vehicles or sharing rides - Psychological factors influencing the acceptance of carsharing and ridepooling in Germany," Energy Policy, Elsevier, vol. 164(C).
    4. Philipp Ströhle & Christoph M. Flath & Johannes Gärttner, 2019. "Leveraging Customer Flexibility for Car-Sharing Fleet Optimization," Service Science, INFORMS, vol. 53(1), pages 42-61, February.
    5. Kumar, Anil & Prakash, Gyan & Kumar, Gaurav, 2021. "Does environmentally responsible purchase intention matter for consumers? A predictive sustainable model developed through an empirical study," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    6. Davidson, Alexander & Habibi, Mohammad Reza & Laroche, Michel, 2018. "Materialism and the sharing economy: A cross-cultural study of American and Indian consumers," Journal of Business Research, Elsevier, vol. 82(C), pages 364-372.
    7. Dirsehan, Taşkın & Cankat, Ece, 2021. "Role of mobile food-ordering applications in developing restaurants’ brand satisfaction and loyalty in the pandemic period," Journal of Retailing and Consumer Services, Elsevier, vol. 62(C).
    8. Mark Peterson & Travis Simkins, 2019. "Consumers' processing of mindful commercial car sharing," Business Strategy and the Environment, Wiley Blackwell, vol. 28(3), pages 457-465, March.
    9. Lee, Stacy H.N. & Chow, Pui-Sze, 2020. "Investigating consumer attitudes and intentions toward online fashion renting retailing," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
    10. Efthymiou, Dimitrios & Antoniou, Constantinos, 2016. "Modeling the propensity to join carsharing using hybrid choice models and mixed survey data," Transport Policy, Elsevier, vol. 51(C), pages 143-149.
    11. Golalikhani, Masoud & Oliveira, Beatriz Brito & Carravilla, Maria Antónia & Oliveira, José Fernando & Antunes, António Pais, 2021. "Carsharing: A review of academic literature and business practices toward an integrated decision-support framework," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 149(C).
    12. Barnes, Stuart J. & Mattsson, Jan, 2016. "Understanding current and future issues in collaborative consumption: A four-stage Delphi study," Technological Forecasting and Social Change, Elsevier, vol. 104(C), pages 200-211.
    13. Curtale, Riccardo & Liao, Feixiong & van der Waerden, Peter, 2021. "User acceptance of electric car-sharing services: The case of the Netherlands," Transportation Research Part A: Policy and Practice, Elsevier, vol. 149(C), pages 266-282.
    14. Laato, Samuli & Islam, A.K.M. Najmul & Farooq, Ali & Dhir, Amandeep, 2020. "Unusual purchasing behavior during the early stages of the COVID-19 pandemic: The stimulus-organism-response approach," Journal of Retailing and Consumer Services, Elsevier, vol. 57(C).
    15. Liang, Jyun-Kai & Eccarius, Timo & Lu, Chung-Cheng, 2019. "Investigating factors that affect the intention to use shared parking: A case study of Taipei City," Transportation Research Part A: Policy and Practice, Elsevier, vol. 130(C), pages 799-812.
    16. John T. Gourville & Dilip Soman, 2005. "Overchoice and Assortment Type: When and Why Variety Backfires," Marketing Science, INFORMS, vol. 24(3), pages 382-395, July.
    17. Alonso-Almeida, María del Mar & Perramon, Jordi & Bagur-Femenías, Llorenç, 2020. "Shedding light on sharing ECONOMY and new materialist consumption: An empirical approach," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
    18. Sarker, Moniruzzaman & Mohd-Any, Amrul Asraf & Kamarulzaman, Yusniza, 2021. "Validating a consumer-based service brand equity (CBSBE) model in the airline industry," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
    19. Juho Hamari & Mimmi Sjöklint & Antti Ukkonen, 2016. "The sharing economy: Why people participate in collaborative consumption," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 67(9), pages 2047-2059, September.
    20. Lindblom, Arto & Lindblom, Taru & Wechtler, Heidi, 2018. "Collaborative consumption as C2C trading: Analyzing the effects of materialism and price consciousness," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 244-252.
    21. Pierpaolo D’Urso & Alessio Guandalini & Francesca Romana Mallamaci & Vincenzina Vitale & Laura Bocci, 2021. "To Share or not to Share? Determinants of Sharing Mobility in Italy," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 154(2), pages 647-692, April.
    22. Cheah, Jun-Hwa & Waller, David & Thaichon, Park & Ting, Hiram & Lim, Xin-Jean, 2020. "Price image and the sugrophobia effect on luxury retail purchase intention," Journal of Retailing and Consumer Services, Elsevier, vol. 57(C).
    23. Barnes, Stuart J. & Mattsson, Jan, 2017. "Understanding collaborative consumption: Test of a theoretical model," Technological Forecasting and Social Change, Elsevier, vol. 118(C), pages 281-292.
    24. Merfeld, Katrin & Wilhelms, Mark-Philipp & Henkel, Sven & Kreutzer, Karin, 2019. "Carsharing with shared autonomous vehicles: Uncovering drivers, barriers and future developments – A four-stage Delphi study," Technological Forecasting and Social Change, Elsevier, vol. 144(C), pages 66-81.
    25. Prieto, Marc & Baltas, George & Stan, Valentina, 2017. "Car sharing adoption intention in urban areas: What are the key sociodemographic drivers?," Transportation Research Part A: Policy and Practice, Elsevier, vol. 101(C), pages 218-227.
    26. Belk, Russell W, 1988. "Possessions and the Extended Self," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 139-168, September.
    27. Fleura Bardhi & Giana M. Eckhardt, 2012. "Access-Based Consumption: The Case of Car Sharing," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 39(4), pages 881-898.
    28. Cait Lamberton & Kelly Goldsmith, 2020. "Ownership: A Perennial Prize or a Fading Goal? A Curation, Framework, and Agenda for Future Research [“Sharing-Dominant Logic? Quantifying the Association between Consumer Intelligence and Choice o," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 47(2), pages 301-309.
    29. Park, Hyejune & Joyner Armstrong, Cosette M., 2019. "Is money the biggest driver? Uncovering motives for engaging in online collaborative consumption retail models for apparel," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 42-50.
    30. Ni, Shaowen, 2021. "Collaborative consumption in China: An empirical investigation of its antecedents and consequences," Journal of Retailing and Consumer Services, Elsevier, vol. 62(C).
    31. Akram, Umair & Ansari, Aisha Rehman & Fu, Guoqun & Junaid, Muhammad, 2020. "Feeling hungry? let's order through mobile! examining the fast food mobile commerce in China," Journal of Retailing and Consumer Services, Elsevier, vol. 56(C).
    32. Rotaris, Lucia & Danielis, Romeo & Maltese, Ila, 2019. "Carsharing use by college students: The case of Milan and Rome," Transportation Research Part A: Policy and Practice, Elsevier, vol. 120(C), pages 239-251.
    33. Belk, Russell, 2014. "You are what you can access: Sharing and collaborative consumption online," Journal of Business Research, Elsevier, vol. 67(8), pages 1595-1600.
    34. Ransford A. Acheampong & Alhassan Siiba, 2020. "Modelling the determinants of car-sharing adoption intentions among young adults: the role of attitude, perceived benefits, travel expectations and socio-demographic factors," Transportation, Springer, vol. 47(5), pages 2557-2580, October.
    35. Benoit, Sabine & Baker, Thomas L. & Bolton, Ruth N. & Gruber, Thorsten & Kandampully, Jay, 2017. "A triadic framework for collaborative consumption (CC): Motives, activities and resources & capabilities of actors," Journal of Business Research, Elsevier, vol. 79(C), pages 219-227.
    36. Kos Koklic, Mateja & Kukar-Kinney, Monika & Vida, Irena, 2022. "Consumers’ de-ownership as a predictor of dark-side digital acquisition behavior: Moderating role of moral intensity and collectivism," Journal of Business Research, Elsevier, vol. 138(C), pages 108-116.
    37. Jaakko Aspara & Kristina Wittkowski & Vicki G Morwitz & J Jeffrey Inman & Olivier Toubia, 2019. "Sharing-Dominant Logic? Quantifying the Association between Consumer Intelligence and Choice of Social Access Modes," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 46(2), pages 201-222.
    38. Bauer, Johannes C. & Kotouc, Alexander J. & Rudolph, Thomas, 2012. "What constitutes a “good assortment†? A scale for measuring consumers' perceptions of an assortment offered in a grocery category," Journal of Retailing and Consumer Services, Elsevier, vol. 19(1), pages 11-26.
    39. Pangarkar, Aniruddha & Shukla, Paurav & Taylor, Charles R. “Ray”, 2021. "Minimalism in consumption: A typology and brand engagement strategies," Journal of Business Research, Elsevier, vol. 127(C), pages 167-178.
    40. Hackbarth, André & Löbbe, Sabine, 2020. "Attitudes, preferences, and intentions of German households concerning participation in peer-to-peer electricity trading," Energy Policy, Elsevier, vol. 138(C).
    41. Thurner, Thomas & Fursov, Konstantin & Nefedova, Alena, 2022. "Early adopters of new transportation technologies: Attitudes of Russia’s population towards car sharing, the electric car and autonomous driving," Transportation Research Part A: Policy and Practice, Elsevier, vol. 155(C), pages 403-417.
    42. Rüdiger Hahn & Felix Ostertag & Adrian Lehr & Marion Büttgen & Sabine Benoit, 2020. "“I like it, but I don't use it”: Impact of carsharing business models on usage intentions in the sharing economy," Business Strategy and the Environment, Wiley Blackwell, vol. 29(3), pages 1404-1418, March.
    43. Catherine Morency & Hubert Verreault & Marie Demers, 2015. "Identification of the minimum size of the shared-car fleet required to satisfy car-driving trips in Montreal," Transportation, Springer, vol. 42(3), pages 435-447, May.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Nadeem, Waqar & Alimamy, Saifeddin & Ashraf, Abdul Rehman, 2023. "Navigating through difficult times with ethical marketing: Assessing consumers' willingness-to-pay in the sharing economy," Journal of Retailing and Consumer Services, Elsevier, vol. 70(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sirkeci Kübra & Arıkan Esra, 2021. "The Infinite Wardrobe: Female Consumers’ Value Perceptions Regarding Collaborative Consumption of Apparel," South East European Journal of Economics and Business, Sciendo, vol. 16(2), pages 150-170, December.
    2. Sk Abu Khalek & Anirban Chakraborty, 2023. "‘Do I share because I care?’: Investigating the factors influencing consumer's adoption of shared consumption," Business Strategy and the Environment, Wiley Blackwell, vol. 32(8), pages 5669-5685, December.
    3. Khalek, Sk Abu & Chakraborty, Anirban, 2023. "Access or collaboration? A typology of sharing economy," Technological Forecasting and Social Change, Elsevier, vol. 186(PA).
    4. Jiang Jiang & Rui Feng & Eldon Y. Li, 2021. "Uncovering the Providers’ Continuance Intention of Participation in the Sharing Economy: A Moderated Mediation Model," Sustainability, MDPI, vol. 13(9), pages 1-22, May.
    5. Rüdiger Hahn & Felix Ostertag & Adrian Lehr & Marion Büttgen & Sabine Benoit, 2020. "“I like it, but I don't use it”: Impact of carsharing business models on usage intentions in the sharing economy," Business Strategy and the Environment, Wiley Blackwell, vol. 29(3), pages 1404-1418, March.
    6. Prieto, Marc & Stan, Valentina & Baltas, George, 2022. "New insights in Peer-to-Peer carsharing and ridesharing participation intentions: Evidence from the “provider-user†perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    7. Wei, Xiaoyong & Lo, Chris.K.Y. & Jung, Sojin & Choi, Tsan-Ming, 2021. "From co-consumption to co-production: A systematic review and research synthesis of collaborative consumption practices," Journal of Business Research, Elsevier, vol. 129(C), pages 282-294.
    8. Anne Bäro & Felix Toepler & Timo Meynhardt & Vivek K. Velamuri, 2022. "Participating in the sharing economy: The role of individual characteristics," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 43(8), pages 3715-3735, December.
    9. Michalak Szymon & Bartkowiak Paweł & Ankiel Magdalena & Olejniczak Tomasz & Stachowiak-Krzyżan Magda, 2022. "Motives for the Usage of Collaborative Fashion Consumption Online Platforms," Marketing of Scientific and Research Organizations, Sciendo, vol. 44(2), pages 41-66, June.
    10. Dabbous, Amal & Tarhini, Abbas, 2019. "Assessing the impact of knowledge and perceived economic benefits on sustainable consumption through the sharing economy: A sociotechnical approach," Technological Forecasting and Social Change, Elsevier, vol. 149(C).
    11. Pedro Hinojo & David Suárez & Begoña García-Mariñoso, 2022. "Drivers of Consumer Participation in Online Second-Hand Transactions," Sustainability, MDPI, vol. 14(7), pages 1-13, April.
    12. Martina Toni & Maria Francesca Renzi & Laura Di Pietro & Roberta Guglielmetti Mugion & Giovanni Mattia, 2021. "The Relation between Collaborative Consumption and Subjective Well-Being: An Analysis of P2P Accommodation," Sustainability, MDPI, vol. 13(11), pages 1-17, May.
    13. Juana Camacho-Otero & Casper Boks & Ida Nilstad Pettersen, 2018. "Consumption in the Circular Economy: A Literature Review," Sustainability, MDPI, vol. 10(8), pages 1-25, August.
    14. Merfeld, Katrin & Wilhelms, Mark-Philipp & Henkel, Sven & Kreutzer, Karin, 2019. "Carsharing with shared autonomous vehicles: Uncovering drivers, barriers and future developments – A four-stage Delphi study," Technological Forecasting and Social Change, Elsevier, vol. 144(C), pages 66-81.
    15. Kyung-Tae Lee, 2022. "How Are Material Values and Voluntary Simplicity Lifestyle Related to Attitudes and Intentions toward Commercial Sharing during the COVID-19 Pandemic? Evidence from Japan," Sustainability, MDPI, vol. 14(13), pages 1-14, June.
    16. Davlembayeva, Dinara & Papagiannidis, Savvas & Alamanos, Eleftherios, 2020. "Sharing economy: Studying the social and psychological factors and the outcomes of social exchange," Technological Forecasting and Social Change, Elsevier, vol. 158(C).
    17. Małecka, Agnieszka & Mitręga, Maciej & Mróz-Gorgoń, Barbara & Pfajfar, Gregor, 2022. "Adoption of collaborative consumption as sustainable social innovation: Sociability and novelty seeking perspective," Journal of Business Research, Elsevier, vol. 144(C), pages 163-179.
    18. Correa, Juan C. & Garzón, Wilmer & Brooker, Phillip & Sakarkar, Gopal & Carranza, Steven A. & Yunado, Leidy & Rincón, Alejandro, 2019. "Evaluation of collaborative consumption of food delivery services through web mining techniques," Journal of Retailing and Consumer Services, Elsevier, vol. 46(C), pages 45-50.
    19. Klein, Jan F. & Merfeld, Katrin & Wilhelms, Mark-Philipp & Falk, Tomas & Henkel, Sven, 2022. "Buying to share: How prosumption promotes purchases in peer-to-peer asset sharing," Journal of Business Research, Elsevier, vol. 143(C), pages 171-183.
    20. Soha Abutaleb & Noha El-Bassiouny & Sara Hamed, 2023. "Using norm activation theory to understand intentions for collaborative consumption," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 20(1), pages 245-268, March.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:joreco:v:67:y:2022:i:c:s096969892200128x. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/journal-of-retailing-and-consumer-services .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.