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Exploring Horticultural Employees' Attitudes Toward Their Jobs: A Qualitative Analysis Based on Herzberg's Theory of Job Satisfaction

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  • Bitsch, Vera
  • Hogberg, Michael

Abstract

Job satisfaction is likely the most studied work-related attitude and is assumed to influence a variety of behaviors. This study analyzes the job satisfaction of agricultural employees using Herzberg’s theory, which is broadly employed in management. Fourteen horticultural businesses participated in case studies of labor-management practices. Fifteen nonsupervisory employee interviews were analyzed regarding job satisfaction. Components of job satisfaction relevant to horticultural employees were family-business values, achievement, recognition, work itself, involvement, personal life, interpersonal relationships, job security, supervision, working conditions, organization, safety, compensation, and information. While support for Herzberg’s theory is weak, it is useful for classifying employees’ attitudes.

Suggested Citation

  • Bitsch, Vera & Hogberg, Michael, 2005. "Exploring Horticultural Employees' Attitudes Toward Their Jobs: A Qualitative Analysis Based on Herzberg's Theory of Job Satisfaction," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 37(3), pages 1-12, December.
    • Handle: RePEc:ags:joaaec:43500
    DOI: 10.22004/ag.econ.43500
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    1. Sterns, James A. & Schweikhardt, David B. & Peterson, H. Christopher, 1998. "Using Case Studies As An Approach For Conducting Agribusiness Research," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 1(3), pages 1-17.
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    3. Bitsch, Vera & Harsh, Stephen B., 2004. "Labor Risk Attributes in the Green Industry: Business Owners' and Managers' Perspectives," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 36(3), pages 731-745, December.
    4. Fogleman, Sarah L. & Milligan, Robert A. & Maloney, Thomas R. & Knoblauch, Wayne A., 1999. "Employee Compensation and Job Satisfaction on Dairy Farms in the Northeast," Staff Papers 121151, Cornell University, Department of Applied Economics and Management.
    5. Fogleman, Sarah L. & Milligan, Robert A. & Maloney, Thomas R. & Knoblauch, Wayne A., 1999. "Employee Compensation and Satisfaction on Dairy Farms in the Northeast," Research Bulletins 122674, Cornell University, Department of Applied Economics and Management.
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    1. Bitsch, Vera, 2006. "Job Attitudes of Agricultural Middle Managers," 2006 Annual meeting, July 23-26, Long Beach, CA 21415, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    2. Dirtje Marie Derksen & Dagmar Mithöfer, 2022. "Thinking sustainably? Identifying Stakeholders' positions toward corporate sustainability in floriculture with Q methodology," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 44(4), pages 1762-1787, December.
    3. Meyerding, Stephan G.H., 2017. "Analyzing job satisfaction and preferences of employees: the case of horticultural companies in Germany," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 20(5).
    4. Bentivoglio, Deborah & Bucci, Giorgia & Belletti, Matteo & Finco, Adele, 2022. "A theoretical framework on network’s dynamics for precision agriculture technologies adoption," Revista de Economia e Sociologia Rural (RESR), Sociedade Brasileira de Economia e Sociologia Rural, vol. 60(4), January.
    5. Vera Bitsch & Nicole J. Olynk, 2007. "Skills Required of Managers in Livestock Production: Evidence from Focus Group Research," Review of Agricultural Economics, Agricultural and Applied Economics Association, vol. 29(4), pages 749-764.
    6. Zaw Min Thant & Yongjin Chang, 2021. "Determinants of Public Employee Job Satisfaction in Myanmar: Focus on Herzberg’s Two Factor Theory," Public Organization Review, Springer, vol. 21(1), pages 157-175, March.
    7. Bitsch, Vera & Yakura, Elaine K., 2007. "Middle Management in Agriculture: Roles, Functions, and Practices," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 10(2), pages 1-28.
    8. MEYERDING, Stephan G.H., 2016. "Job Satisfaction And Preferences Regarding Job Charactereistics Of Vocationals And Master Craftsman Scholars And Horticulture Students In Germany," Review of Agricultural and Applied Economics (RAAE), Faculty of Economics and Management, Slovak Agricultural University in Nitra, vol. 19(01), pages 1-20, April.
    9. Bitsch, Vera & Koković, Nevena & Rombach, Meike, 2014. "Risk Communication and Market Effects during Foodborne Illnesses: A Comparative Case Study of Bacterial Outbreaks in the U.S. and in Germany," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 17(3), pages 1-18, September.
    10. Jantsch, Antje & Weirowski, Tobias & Hirschauer, Norbert, 2019. "(Un-)Zufriedenheit in der Landwirtschaft? Eine explorative Analyse der Arbeits- und Lebenszufriedenheit in Ostdeutschland," German Journal of Agricultural Economics, Humboldt-Universitaet zu Berlin, Department for Agricultural Economics, vol. 68(4), December.
    11. Vera Bitsch & Stefan Mair & Marta M. Borucinska & Christiane A. Schettler, 2017. "Introduction of a Nationwide Minimum Wage: Challenges to Agribusinesses in Germany," Economia agro-alimentare, FrancoAngeli Editore, vol. 19(1), pages 13-34.
    12. Duc, Nguyen Minh, 2008. "Farmers' satisfaction with aquaculture -- A logistic model in Vietnam," Ecological Economics, Elsevier, vol. 68(1-2), pages 525-531, December.
    13. Herrera, B. & Gerster-Bentaya, M. & Knierim, A., 2018. "Farm-level factors influencing farmers satisfaction with their work," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277024, International Association of Agricultural Economists.
    14. Maria Naether & Janine Stratmann & Christina Bendfeldt & Ludwig Theuvsen, 2015. "Wodurch wird die Arbeitszufriedenheit landwirtschaftlicher Arbeitnehmer beeinflusst?," Journal of Socio-Economics in Agriculture (Until 2015: Yearbook of Socioeconomics in Agriculture), Swiss Society for Agricultural Economics and Rural Sociology, vol. 8(1), pages 85-96.
    15. Ma. Janice J. Gumasing & Emil Renfred A. Rendon & Josephine D. German, 2023. "Sustainable Ergonomic Workplace: Fostering Job Satisfaction and Productivity among Business Process Outsourcing (BPO) Workers," Sustainability, MDPI, vol. 15(18), pages 1-28, September.
    16. Beatriz Herrera Sabillón & Maria Gerster‐Bentaya & Andrea Knierim, 2022. "Measuring farmers' well‐being: Influence of farm‐level factors on satisfaction with work and quality of life," Journal of Agricultural Economics, Wiley Blackwell, vol. 73(2), pages 452-471, June.

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    More about this item

    JEL classification:

    • B49 - Schools of Economic Thought and Methodology - - Economic Methodology - - - Other
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • M50 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - General
    • M54 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Labor Management
    • Q12 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Micro Analysis of Farm Firms, Farm Households, and Farm Input Markets

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