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Morality and the consequences of marketing action

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  • Desmond, John
  • Crane, Andrew

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  • Desmond, John & Crane, Andrew, 2004. "Morality and the consequences of marketing action," Journal of Business Research, Elsevier, vol. 57(11), pages 1222-1230, November.
    • Handle: RePEc:eee:jbrese:v:57:y:2004:i:11:p:1222-1230
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    References listed on IDEAS

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    1. Cramton, Peter C. & Dees, J. Gregory, 1993. "Promoting Honesty in Negotiation: An Exercise in Practical Ethics," Business Ethics Quarterly, Cambridge University Press, vol. 3(4), pages 359-394, October.
    2. Stephen Fineman & Ken Clarke, 1996. "Green Stakeholders: Industry Interpretations And Response," Journal of Management Studies, Wiley Blackwell, vol. 33(6), pages 715-730, November.
    3. Ken Starkey, 1998. "Durkheim and the Limits of Corporate Culture: Whose Culture? Which Durkheim," Journal of Management Studies, Wiley Blackwell, vol. 35(2), pages 125-136, March.
    4. Chonko, Lawrence B. & Hunt, Shelby D., 1985. "Ethics and marketing management: An empirical examination," Journal of Business Research, Elsevier, vol. 13(4), pages 339-359, August.
    5. Stanley C. Hollander & Kathleen M. Rassuli (ed.), 1993. "Marketing," Books, Edward Elgar Publishing, volume 0, number 512.
    6. Thomas Sterner (ed.), 1999. "The Market and the Environment," Books, Edward Elgar Publishing, number 1567.
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    Cited by:

    1. Lavinia Dovleac & Gheorghe Epuran & Angela Eliza Micu, 2015. "The Influence Of Sustainable Development Principles On Shaping The Companies' Marketing Policy," Risk in Contemporary Economy, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, pages 560-565.
    2. Hill, Ronald Paul & Capella, Michael L., 2014. "Impoverished consumers, Catholic social teaching, and distributive justice," Journal of Business Research, Elsevier, vol. 67(2), pages 32-41.
    3. Nigel Piercy & Nikala Lane, 2007. "Ethical and Moral Dilemmas Associated with Strategic Relationships between Business-to-Business Buyers and Sellers," Journal of Business Ethics, Springer, vol. 72(1), pages 87-102, April.
    4. Gao, Tao (Tony) & Sirgy, M. Joseph & Johar, J.S., 2010. "Developing a measure to capture marketing faculty's perceptions of unethical behavior," Journal of Business Research, Elsevier, vol. 63(4), pages 366-371, April.
    5. Shadnam, Masoud, 2020. "Choosing whom to be: Theorizing the scene of moral reflexivity," Journal of Business Research, Elsevier, vol. 110(C), pages 12-23.
    6. Watkins, Alison & Hill, Ronald Paul, 2011. "Morality in marketing: Oxymoron or good business practice?," Journal of Business Research, Elsevier, vol. 64(8), pages 922-927, August.
    7. Stoeckl, Verena E. & Luedicke, Marius K., 2015. "Doing well while doing good? An integrative review of marketing criticism and response," Journal of Business Research, Elsevier, vol. 68(12), pages 2452-2463.

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