Morality and the consequences of marketing action
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Cited by:
- Watkins, Alison & Hill, Ronald Paul, 2011. "Morality in marketing: Oxymoron or good business practice?," Journal of Business Research, Elsevier, vol. 64(8), pages 922-927, August.
- Hill, Ronald Paul & Capella, Michael L., 2014. "Impoverished consumers, Catholic social teaching, and distributive justice," Journal of Business Research, Elsevier, vol. 67(2), pages 32-41.
- Nigel Piercy & Nikala Lane, 2007. "Ethical and Moral Dilemmas Associated with Strategic Relationships between Business-to-Business Buyers and Sellers," Journal of Business Ethics, Springer, vol. 72(1), pages 87-102, April.
- Lavinia Dovleac & Gheorghe Epuran & Angela Eliza Micu, 2015. "The Influence Of Sustainable Development Principles On Shaping The Companies' Marketing Policy," Risk in Contemporary Economy, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, pages 560-565.
- Stoeckl, Verena E. & Luedicke, Marius K., 2015. "Doing well while doing good? An integrative review of marketing criticism and response," Journal of Business Research, Elsevier, vol. 68(12), pages 2452-2463.
- Gao, Tao (Tony) & Sirgy, M. Joseph & Johar, J.S., 2010. "Developing a measure to capture marketing faculty's perceptions of unethical behavior," Journal of Business Research, Elsevier, vol. 63(4), pages 366-371, April.
- Shadnam, Masoud, 2020. "Choosing whom to be: Theorizing the scene of moral reflexivity," Journal of Business Research, Elsevier, vol. 110(C), pages 12-23.
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