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An Examination of Corporate Social Responsibility and Employee Behavior: The Case of Pakistan

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  • Sehar Zulfiqar

    (Faculty of Economics and Business, Institute of Management and Organisation Sciences, University of Debrecen, H-4032 Debrecen, Hungary)

  • Rabeea Sadaf

    (Faculty of Economics and Business, Institute of Accounting and Finance, Controlling Department, University of Debrecen, Ihrig Károly PhD School, 4028 Debrecen, Hungary)

  • József Popp

    (Faculty of Economics and Social Sciences, Institute of Regional Studies, Szent István University, H-2100 Gödöllő, Hungary)

  • Jolita Vveinhardt

    (Faculty of Economics and Management, Vytautas Magnus University, S. Daukanto Str. 28, LT-44246 Kaunas, Lithuania)

  • Domicián Máté

    (Faculty of Engineering, Institute of Industrial Process Management, Department of Engineering Management and Entrepreneurship, H-4028 Debrecen, Hungary)

Abstract

The internal dimension of Corporate Social Responsibility (CSR) refers to the socially responsible behavior of an organization towards its employees. The CSR relationship to employee behavior has received some attention but in general, there is little knowledge about the underlying explanatory mechanisms that can describe this relationship. In this study, a theoretical model of mediation and moderation is developed to explain how CSR can influence employee behavior. Organizational identification and work engagement are used as proxies for employee behavior in the model and internal dimension of CSR is assumed to affect both of them positively. Further, it is proposed that CSR influences the organizational identification positively and this relationship will be stronger in a collectivist culture, which will eventually lead to higher work engagement. A proposed model was tested on a sample of bank employees in Pakistan by using the Structural Equation Modeling (SEM) method. The results of this study provide contextual and empirical insights into how CSR influences employee behavior.

Suggested Citation

  • Sehar Zulfiqar & Rabeea Sadaf & József Popp & Jolita Vveinhardt & Domicián Máté, 2019. "An Examination of Corporate Social Responsibility and Employee Behavior: The Case of Pakistan," Sustainability, MDPI, vol. 11(13), pages 1-15, June.
    • Handle: RePEc:gam:jsusta:v:11:y:2019:i:13:p:3515-:d:243310
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    References listed on IDEAS

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    4. Jintao Lu & Licheng Ren & Chong Zhang & Chunyan Wang & Rizwan R. Ahmed & Justas Streimikis, 2020. "Corporate social responsibility and employee behavior: Evidence from mediation and moderation analysis," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(4), pages 1719-1728, July.
    5. Lorenzo Revuelto-Taboada & María Teresa Canet-Giner & Francisco Balbastre-Benavent, 2021. "High-Commitment Work Practices and the Social Responsibility Issue: Interaction and Benefits," Sustainability, MDPI, vol. 13(2), pages 1-25, January.
    6. Yi-Ping Chang & Hsiu-Hua Hu & Chih-Ming Lin, 2021. "Consistency or Hypocrisy? The Impact of Internal Corporate Social Responsibility on Employee Behavior: A Moderated Mediation Model," Sustainability, MDPI, vol. 13(17), pages 1-21, August.
    7. Goran Radovanović & Ljiljana Miletić & Samed Karović & Marijana Dukić Mijatović & Milan Bubulj, 2022. "Influence of National Culture in Companies with Different Ownership on Employees’ CSR Perception in a Developing Country: The Case of Serbia," Sustainability, MDPI, vol. 14(4), pages 1-16, February.
    8. Jolita Vveinhardt & Włodzimierz Sroka, 2020. "Nepotism and Favouritism in Polish and Lithuanian Organizations: The Context of Organisational Microclimate," Sustainability, MDPI, vol. 12(4), pages 1-23, February.
    9. Hua Yu & Muhammad Salman Shabbir & Naveed Ahmad & Antonio Ariza-Montes & Alejandro Vega-Muñoz & Heesup Han & Miklas Scholz & Muhammad Safdar Sial, 2021. "A Contemporary Issue of Micro-Foundation of CSR, Employee Pro-Environmental Behavior, and Environmental Performance toward Energy Saving, Carbon Emission Reduction, and Recycling," IJERPH, MDPI, vol. 18(10), pages 1-15, May.
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    14. Wei Gao & Lin Wang & Jingdong Yan & Yanxiong Wu & Sadik Yusuf Musse, 2021. "Fostering Workplace Innovation through CSR and Authentic Leadership: Evidence from SME Sector," Sustainability, MDPI, vol. 13(10), pages 1-16, May.
    15. Qinghua Fu & Wafa Ghardallou & Ubaldo Comite & Irfan Siddique & Heesup Han & Juan Manuel Arjona-Fuentes & Antonio Ariza-Montes, 2022. "The Role of CSR in Promoting Energy-Specific Pro-Environmental Behavior among Hotel Employees," Sustainability, MDPI, vol. 14(11), pages 1-19, May.
    16. Xin Guan & Naveed Ahmad & Muhammad Safdar Sial & Jacob Cherian & Heesup Han, 2023. "CSR and organizational performance: The role of pro‐environmental behavior and personal values," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(2), pages 677-694, March.
    17. Ying Xu & Diao Jie & Hongyu Wu & Xiaolu Shi & Daniel Badulescu & Sher Akbar & Alina Badulescu, 2022. "Reducing Employee Turnover Intentions in Tourism and Hospitality Sector: The Mediating Effect of Quality of Work Life and Intrinsic Motivation," IJERPH, MDPI, vol. 19(18), pages 1-18, September.
    18. Huan Zhang & Khaoula Omhand & Huaizheng Li & Aqeel Ahmad & Sarminah Samad & Darie Gavrilut & Daniel Badulescu, 2022. "Corporate Social Responsibility and Energy-Related Pro-Environmental Behaviour of Employees in Hospitality Industry," IJERPH, MDPI, vol. 19(23), pages 1-19, December.

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