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Does Ecological Agriculture Moderate the Relationship between Wine Tourism and Economic Performance? A Structural Equation Analysis Applied to the Ribera del Duero Wine Context

Author

Listed:
  • Rosana Fuentes-Fernández

    (Business Management and Economics, University of Leon, 24001 Leon, Spain)

  • Javier Martínez-Falcó

    (Management Department, University of Alicante, 03690 San Vicente del Raspeig, Spain)

  • Eduardo Sánchez-García

    (Management Department, University of Alicante, 03690 San Vicente del Raspeig, Spain)

  • Bartolomé Marco-Lajara

    (Management Department, University of Alicante, 03690 San Vicente del Raspeig, Spain)

Abstract

The purpose of this research is to analyze the effect of wine tourism activity on economic performance in the wine context of Ribera del Duero (Spain), as well as the mediating effect of ecological agriculture on this link. To this end, a conceptual model is proposed based on the literature review carried out and contrasted through structural equation modelling (PLS-SEM) with data from 263 wineries, which in turn represent the population under study. The study results allow for us to empirically demonstrate the positive and significant relationship of wine tourism on performance, as well as the partial mediation of ecological agriculture in this relationship. The study thus contributes to the academic literature in a remarkable way given that, to our knowledge, there are no previous studies that have addressed the mediating role of ecological agriculture in the wine tourism–economic performance link. However, the research also suffers from certain limitations. In particular, given the relevance of the study, it is necessary to broaden its geographical scope so that, as a future line of research, it is proposed to contextualize the model proposed in the California wine industry, being able to subsequently establish similarities and differences in the Old and New World.

Suggested Citation

  • Rosana Fuentes-Fernández & Javier Martínez-Falcó & Eduardo Sánchez-García & Bartolomé Marco-Lajara, 2022. "Does Ecological Agriculture Moderate the Relationship between Wine Tourism and Economic Performance? A Structural Equation Analysis Applied to the Ribera del Duero Wine Context," Agriculture, MDPI, vol. 12(12), pages 1-17, December.
    • Handle: RePEc:gam:jagris:v:12:y:2022:i:12:p:2143-:d:1002132
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    3. František Synák, 2023. "Problems and Opportunities within the Wine Industry in Terms of the COVID-19 Pandemic," Agriculture, MDPI, vol. 13(3), pages 1-20, March.
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    5. Bartolomé Marco-Lajara & Javier Martínez-Falcó & Eduardo Sánchez-García & Luis A. Millan-Tudela, 2023. "Analyzing the Role of Renewable Energy in Meeting the Sustainable Development Goals: A Bibliometric Analysis," Energies, MDPI, vol. 16(7), pages 1-22, March.
    6. Bartolomé Marco-Lajara & Javier Martínez-Falcó & Eduardo Sánchez-García & Luis A. Millan-Tudela, 2023. "Wine Tourism, Designations of Origin and Business Performance: An Analysis Applied to the Valencian Community Wine Industry," Businesses, MDPI, vol. 3(1), pages 1-13, January.
    7. Javier Martínez-Falcó & Eduardo Sánchez-García & Luis A. Millan-Tudela & Bartolomé Marco-Lajara, 2023. "The Role of Green Agriculture and Green Supply Chain Management in the Green Intellectual Capital–Sustainable Performance Relationship: A Structural Equation Modeling Analysis Applied to the Spanish W," Agriculture, MDPI, vol. 13(2), pages 1-17, February.
    8. Inoue Takako, 2023. "Œnotourisme in Switzerland-Producer initiatives and policies," Zeitschrift für Tourismuswissenschaft, De Gruyter, vol. 15(3), pages 291-320, October.

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