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Push–pull factors in international birders' travel

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  • Chen, Li-Ju
  • Chen, Wei-Peng

Abstract

This study aims to identify international birders' motivations and preferred destination attributes using the push–pull framework, and to explore their travel behaviors. Through snowball and purposive sampling, 257 international birders completed a self-administered online or pencil-and-paper questionnaire. The results of a factor analysis identified six push factor constructs consisting of 19 items and four pull factor constructs consisting of 26 items. In order of importance, the push factors are bird-related, novelty seeking, contribution and sharing, spiritual refreshment, relationship building, and competition. The pull factors, in order of importance, are avian resources, professional guides, facilities and infrastructure, and local culture and traditions. The study provides valuable information for governments, travel operators, and birding clubs in designing international birdwatching tour packages.

Suggested Citation

  • Chen, Li-Ju & Chen, Wei-Peng, 2015. "Push–pull factors in international birders' travel," Tourism Management, Elsevier, vol. 48(C), pages 416-425.
    • Handle: RePEc:eee:touman:v:48:y:2015:i:c:p:416-425
    DOI: 10.1016/j.tourman.2014.12.011
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    References listed on IDEAS

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    1. Prayag, Girish & Hosany, Sameer, 2014. "When Middle East meets West: Understanding the motives and perceptions of young tourists from United Arab Emirates," Tourism Management, Elsevier, vol. 40(C), pages 35-45.
    2. ., 2014. "Natural Environment," Chapters, in: Common Innovation, chapter 17, pages 144-152, Edward Elgar Publishing.
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    Cited by:

    1. Cumming, Graeme S. & Maciejewski, Kristine, 2017. "Reconciling community ecology and ecosystem services: Cultural services and benefits from birds in South African National Parks," Ecosystem Services, Elsevier, vol. 28(PB), pages 219-227.
    2. Murdy, Samantha & Alexander, Matthew & Bryce, Derek, 2018. "What pulls ancestral tourists ‘home’? An analysis of ancestral tourist motivations," Tourism Management, Elsevier, vol. 64(C), pages 13-19.
    3. Yi, Xiaoli & Fu, Xiaoxiao & Jin, Wenmin & Okumus, Fevzi, 2018. "Constructing a model of exhibition attachment: Motivation, attachment, and loyalty," Tourism Management, Elsevier, vol. 65(C), pages 224-236.

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