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An exploratory study of the relation between concrete and abstract product attributes

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  • Snelders, Dirk
  • Schoormans, Jan P. L.

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  • Snelders, Dirk & Schoormans, Jan P. L., 2004. "An exploratory study of the relation between concrete and abstract product attributes," Journal of Economic Psychology, Elsevier, vol. 25(6), pages 803-820, December.
    • Handle: RePEc:eee:joepsy:v:25:y:2004:i:6:p:803-820
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    References listed on IDEAS

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