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Assessing contribution of research in business to practice

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  • Ellson, Tony

Abstract

This editorial offers some thoughts on wider criteria of evaluation than journal and article impact metrics. The editorial suggests that the measurement of journal and article impact metrics simply confirms the status quo rather than the promotion of resonance between practice, research and theory. The editorial proposes a more holistic recognition of impact, influence and usefulness that elevates the importance of three further dimensions of application, context and involvement. The editorial considers the value of scientific research to business practitioners and students concluding that an ingenuous and on-going scheme of exchange between scholars and practitioners would lead to cross-fertilization of ideas and experience and enhance empathy, learning and understanding. The alternative pursuit of scientific "respectability" by scholars in the most myopic academic sense has become less and less useful to students as well as the business community leaving the suspicion of business schools obsessed with making money whilst pretending to pursue knowledge and produce future citizens to make the world a better place.

Suggested Citation

  • Ellson, Tony, 2009. "Assessing contribution of research in business to practice," Journal of Business Research, Elsevier, vol. 62(11), pages 1160-1164, November.
    • Handle: RePEc:eee:jbrese:v:62:y:2009:i:11:p:1160-1164
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    References listed on IDEAS

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    1. Forster, Nick, 2007. "CEOs' readership of business and management journals in Australia: Implications for research and teaching," Journal of Management & Organization, Cambridge University Press, vol. 13(1), pages 24-40, March.
    2. Wind, Yoram (Jerry), 2005. "Marketing as an engine of business growth: a cross-functional perspective," Journal of Business Research, Elsevier, vol. 58(7), pages 863-873, July.
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    Cited by:

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    3. Santini, Cristina & Marinelli, Elisabetta & Boden, Mark & Cavicchi, Alessio & Haegeman, Karel, 2016. "Reducing the distance between thinkers and doers in the entrepreneurial discovery process: An exploratory study," Journal of Business Research, Elsevier, vol. 69(5), pages 1840-1844.
    4. David, Fred R. & David, Meredith E. & David, Forest R., 2011. "What are business schools doing for business today?," Business Horizons, Elsevier, vol. 54(1), pages 51-62.
    5. Davis, Donna F. & Golicic, Susan L. & Boerstler, Courtney N. & Choi, Sunny & Oh, Hanmo, 2013. "Does marketing research suffer from methods myopia?," Journal of Business Research, Elsevier, vol. 66(9), pages 1245-1250.
    6. Amara, Nabil & Halilem, Norrin & Traoré, Namatié, 2016. "Adding value to companies' value chain: Role of business schools scholars," Journal of Business Research, Elsevier, vol. 69(5), pages 1661-1668.
    7. David, Fred R. & David, Meredith E. & David, Forest R., 2011. "What are business schools doing for business today?," Business Horizons, Elsevier, vol. 54(1), pages 51-62, January.
    8. Geuens, Maggie, 2011. "Where does business research go from here? Food-for-thought on academic papers in business research," Journal of Business Research, Elsevier, vol. 64(10), pages 1104-1107, October.
    9. Schiele, Holger & Krummaker, Stefan, 2011. "Consortium benchmarking: Collaborative academic-practitioner case study research," Journal of Business Research, Elsevier, vol. 64(10), pages 1137-1145, October.

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