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The Effect of Cultural Orientation on Persuasion

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  1. Kongsompong, Kritika & Green, Robert T. & Patterson, Paul G., 2009. "Collectivism and social influence in the buying decision: A four-country study of inter- and intra-national differences," Australasian marketing journal, Elsevier, vol. 17(3), pages 142-149.
  2. Kwak, Kyu Tae & Oh, Chae Ju & Lee, Sang Woo, 2021. "Who uses paid over-the-top services and why? Cross-national comparisons of consumer demographics and values," Telecommunications Policy, Elsevier, vol. 45(7).
  3. June-Hyuk Kwon & Sally Kim & Yong-Ki Lee & Kisang Ryu, 2021. "Characteristics of Social Media Content and Their Effects on Restaurant Patrons," Sustainability, MDPI, vol. 13(2), pages 1-16, January.
  4. Koo, Minkyung & Shavitt, Sharon & Lalwani, Ashok K. & Chinchanachokchai, Sydney, 2020. "Engaging in a culturally mismatched thinking style increases the preference for familiar consumer options for analytic but not holistic thinkers," International Journal of Research in Marketing, Elsevier, vol. 37(4), pages 837-852.
  5. Bilby, Julie & Reid, Mike & Brennan, Linda & Chen, Jiemiao, 2020. "Tiers and fears: An investigation of the impact of city tiers and uncertainty avoidance on Chinese consumer response to creative advertising," Australasian marketing journal, Elsevier, vol. 28(4), pages 332-348.
  6. Tan, Huimin & Lv, Xingyang & Liu, Xiaoyan & Gursoy, Dogan, 2018. "Evaluation nudge: Effect of evaluation mode of online customer reviews on consumers’ preferences," Tourism Management, Elsevier, vol. 65(C), pages 29-40.
  7. Raju, Sekar & Rajagopal, Priyali & Murdock, Mitchel R., 2021. "The moderating effects of prior trust on consumer responses to firm failures," Journal of Business Research, Elsevier, vol. 122(C), pages 24-37.
  8. Kastanakis, Minas N. & Voyer, Benjamin G., 2014. "The effect of culture on perception and cognition: A conceptual framework," Journal of Business Research, Elsevier, vol. 67(4), pages 425-433.
  9. Lynch, John G. & Bradlow, Eric T. & Huber, Joel C. & Lehmann, Donald R., 2015. "Reflections on the replication corner: In praise of conceptual replications," International Journal of Research in Marketing, Elsevier, vol. 32(4), pages 333-342.
  10. Komal Nagar, 2016. "Consumer Response to Brand Placement in Movies: Investigating the Brand-Event Fit," Vikalpa: The Journal for Decision Makers, , vol. 41(2), pages 149-167, June.
  11. Lasarov, Wassili & Mai, Robert & Hoffmann, Stefan, 2022. "The backfire effect of sustainable social cues. New evidence on social moral licensing," Ecological Economics, Elsevier, vol. 195(C).
  12. Chandan Parsad & Sanjeev Prashar & Vijay Sai Tata, 2017. "Understanding nature of store ambiance and individual impulse buying tendency on impulsive purchasing behaviour: an emerging market perspective," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 44(4), pages 297-311, December.
  13. Chatzipanagiotou, Kalliopi & Christodoulides, George & Veloutsou, Cleopatra, 2019. "Managing the consumer-based brand equity process: A cross-cultural perspective," International Business Review, Elsevier, vol. 28(2), pages 328-343.
  14. Park, Sehoon & Kim, Chaeyeong & Park, Jane, 2023. "How power distance belief, self-construal, and relationship norms impact conspicuous consumption," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
  15. Shavitt, Sharon & Barnes, Aaron J., 2020. "Culture and the Consumer Journey," Journal of Retailing, Elsevier, vol. 96(1), pages 40-54.
  16. Shijin Yoo & Seh-Woong Chung & Jin Han, 2006. "A Durable Replacement Model for Symbolic versus Utilitarian Consumption: An Integrated Cultural and Socio-economic Perspective," Global Economic Review, Taylor & Francis Journals, vol. 35(2), pages 193-206.
  17. Yisitie Xing & Chang-Hyun Jin, 2023. "The Impact of Cultural Values on Attitude Formation toward Cultural Products: Mediating Effects of Country Image," Sustainability, MDPI, vol. 15(14), pages 1-19, July.
  18. Molintas, Dominique Trual, 2013. "Impact of Globalisation on the British consumer motivations towards luxury commodities: Generation Y in focus," MPRA Paper 98878, University Library of Munich, Germany.
  19. Perez-Aranda, Javier & González Robles, Eva & Urbistondo, Pilar, 2017. "The Influence of Membership Groups on Selecting Accommodations: The Case of the Residential Tourist," Journal of Tourism, Sustainability and Well-being, Cinturs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, vol. 5(2), pages 59-72.
  20. Aaker, Jennifer & Benet-Martinez, Veronica & Garolera, Jordi, 2001. "Consumption Symbols as Carriers of Culture: A Study of Japanese and Spanish Brand Personality Constructs," Research Papers 1668r, Stanford University, Graduate School of Business.
  21. Beichen Liang & Joseph Cherian, 2014. "American And Chinese Thinking Styles: Attitude Effects On Holistic And Attribute Ads," Organizations and Markets in Emerging Economies, Faculty of Economics, Vilnius University, vol. 5(1).
  22. Jia Li & Rachel McCrary, 2022. "Consumer communications and current events: a cross-cultural study of the change in consumer response to company social media posts due to the COVID-19 pandemic," Journal of Marketing Analytics, Palgrave Macmillan, vol. 10(2), pages 173-183, June.
  23. Money, R. Bruce, 2004. "Word-of-mouth promotion and switching behavior in Japanese and American business-to-business service clients," Journal of Business Research, Elsevier, vol. 57(3), pages 297-305, March.
  24. Zourrig, Haithem & Chebat, Jean-Charles & Toffoli, Roy, 2009. "Consumer revenge behavior: A cross-cultural perspective," Journal of Business Research, Elsevier, vol. 62(10), pages 995-1001, October.
  25. Eunjung Lim & Shin Arita & Soonhee Joung, 2019. "Advancing Sustainable Consumption in Korea and Japan—From Re-Orientation of Consumer Behavior to Civic Actions," Sustainability, MDPI, vol. 11(23), pages 1-22, November.
  26. Jeong, Ji Youn & Crompton, John L., 2018. "Do subjects from high and low context cultures attribute different meanings to tourism services with 9-ending prices?," Tourism Management, Elsevier, vol. 64(C), pages 110-118.
  27. Thomas Kramer & Suri Spolter-Weisfeld & Maneesh Thakkar, 2007. "The Effect of Cultural Orientation on Consumer Responses to Personalization," Marketing Science, INFORMS, vol. 26(2), pages 246-258, 03-04.
  28. Pillai, Rajasekharan & Rajan, Jainey S. & Variyamveettil, Sunitha & Mathew, Dhanu E. & Nath, Subodh S., 2011. "Group Norms and Consumer Behaviour," MPRA Paper 28177, University Library of Munich, Germany.
  29. Kong, Juan & Lou, Chen, 2023. "Do cultural orientations moderate the effect of online review features on review helpfulness? A case study of online movie reviews," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
  30. Marah Abu Judaa & Aseel Alshbeekat, 2024. "A Contrastive Study of Persuasive Appeals in Online Advertising: Investigating Persuasive Appeals in Jordanian and Egyptian Telecommunication Advertisements During Ramadan," English Language Teaching, Canadian Center of Science and Education, vol. 17(8), pages 1-21, August.
  31. Teng, Lefa & Laroche, Michel, 2007. "Building and testing models of consumer purchase intention in competitive and multicultural environments," Journal of Business Research, Elsevier, vol. 60(3), pages 260-268, March.
  32. Mark ANDERSON & Peter MARTINS DA SILVA, 2015. "Evaluations of Co-Brands: A Two-Country Comparison," Expert Journal of Marketing, Sprint Investify, vol. 3(2), pages 51-61.
  33. Jiménez, Fernando R. & Mendoza, Norma A., 2013. "Too Popular to Ignore: The Influence of Online Reviews on Purchase Intentions of Search and Experience Products," Journal of Interactive Marketing, Elsevier, vol. 27(3), pages 226-235.
  34. Pauwels, Koen & Aksehirli, Zeynep & Lackman, Andrew, 2016. "Like the ad or the brand? Marketing stimulates different electronic word-of-mouth content to drive online and offline performance," International Journal of Research in Marketing, Elsevier, vol. 33(3), pages 639-655.
  35. Gelbrich, Katja & Schröder, Eva-Maria, 2008. "Werbewirkung von Furchtappellen: Stand der Forschung," Ilmenauer Schriften zur Betriebswirtschaftslehre, Technische Universität Ilmenau, Institut für Betriebswirtschaftslehre, volume 2, number 22008, September.
  36. Zhu, Weiwei & Wei, Jiuchang & Zhao, Dingtao, 2016. "Anti-nuclear behavioral intentions: The role of perceived knowledge, information processing, and risk perception," Energy Policy, Elsevier, vol. 88(C), pages 168-177.
  37. Jianwei Lai & Peng He & Hsien-Ming Chou & Lina Zhou, 2013. "Impact Of National Culture On Online Consumer Review Behavior," Global Journal of Business Research, The Institute for Business and Finance Research, vol. 7(1), pages 109-115.
  38. Baskentli, Sara & Hadi, Rhonda & Lee, Leonard, 2023. "How culture shapes consumer responses to anthropomorphic products," International Journal of Research in Marketing, Elsevier, vol. 40(3), pages 495-512.
  39. Jooyoung Kim & Hye‐Jin Paek, 2009. "Information Processing of Genetically Modified Food Messages Under Different Motives: An Adaptation of the Multiple‐Motive Heuristic‐Systematic Model," Risk Analysis, John Wiley & Sons, vol. 29(12), pages 1793-1806, December.
  40. Jouba Hmaida, 2009. "La conception de soi : une contribution à la littérature française en Marketing," Post-Print hal-02320955, HAL.
  41. Matthew Etherington, 2019. "Pride in Education: A Narrative Study of Five Finnish Schoolteachers," SAGE Open, , vol. 9(3), pages 21582440198, July.
  42. Alaa Hanbazazah & Carlton Reeve, 2022. "Acceptance of Advergames Design: A Critical Analysis from Cross-Cultural Aspect," International Journal of Economics and Finance, Canadian Center of Science and Education, vol. 14(5), pages 1-37, May.
  43. Muhammad Mazhar & Muhammad Amir Nadeem & Haider Ali Abbasi & Umaima Tariq & Amin Jan & Rao Abdul Hannan Jaffar, 2022. "Reparation for Service Failure Through Service Recovery: An Assessment of Consumer Behaviour in an Online Shopping Context," Business Management and Strategy, Macrothink Institute, vol. 13(1), pages 64-87, June.
  44. Sivadas, Eugene & Bruvold, Norman T. & Nelson, Michelle R., 2008. "A reduced version of the horizontal and vertical individualism and collectivism scale: A four-country assessment," Journal of Business Research, Elsevier, vol. 61(3), pages 201-210, March.
  45. Jamal, Ahmad & Peattie, Sue & Peattie, Ken, 2012. "Ethnic minority consumers' responses to sales promotions in the packaged food market," Journal of Retailing and Consumer Services, Elsevier, vol. 19(1), pages 98-108.
  46. Wendy K. T. Gubler & Matthew W. McCarter & Kristie K. W. Seawright & Yuli Zhang, 2008. "Service Recovery in Transition Economies: Russia and China," Managing Global Transitions, University of Primorska, Faculty of Management Koper, vol. 6(1), pages 23-51.
  47. Alaa Hanbazazah & Carlton Reeve & Mohammad Abuljadail, 2022. "Advergames and Consumer Behaviour: A Quantitative Comparative Analysis of the United Kingdom and Saudi Arabia," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 14(2), pages 113-113, December.
  48. Andreas Herrmann & René Befurt & Mark Heitmann & Hans Berger, 2007. "Alles für die Marke? Produktdesign im Konflikt zwischen einer markenkonformen und einer eigenständigen Produktliniengestaltung," Schmalenbach Journal of Business Research, Springer, vol. 59(8), pages 1055-1079, December.
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