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An Insider’s Guide to Place Branding

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  • Florian Kaefer

    (The Place Brand Observer)

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Suggested Citation

  • Florian Kaefer, 2021. "An Insider’s Guide to Place Branding," Management for Professionals, Springer, edition 1, number 978-3-030-67144-0, December.
  • Handle: RePEc:spr:mgmtpr:978-3-030-67144-0
    DOI: 10.1007/978-3-030-67144-0
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    Cited by:

    1. Marco Bevolo & Stefano Polito, 2024. "“Placecinemaking”, or participatory social design for urban placemaking," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(1), pages 105-117, March.
    2. Arthur Huang & Efrén De la Mora Velasco & Adam Haney & Sergio Alvarez, 2022. "The Future of Destination Marketing Organizations in the Insight Era," Tourism and Hospitality, MDPI, vol. 3(3), pages 1-6, September.
    3. Zohar Fingerhut & Nurit Alfasi, 2023. "Operationalizing Community Placemaking: A Critical Relationship-Based Typology," Sustainability, MDPI, vol. 15(8), pages 1-16, April.

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