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Effect of export promotion programs on export performance: evidence from manufacturing SMEs

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  • Xiaoting Wang
  • Aihua Chen
  • Huafeng Wang
  • Shengxiao Li

Abstract

The objective of this paper is to examine how a firm’s participation in government export promotion programs (EPPs) may lead to a better export performance. Based on dynamic capabilities perspective, a mediated moderation model of EPPs on export performance was proposed and tested in Chinese manufacturing SMEs. The results show marketing implementation capabilities mediate the effect of information-related programs on export performance, and the financial aid-related EPPs moderate the process. The results contribute to the studies relating EPPs and export performance, as the results confirm the instrumental role of EPPs in enhancing export performance and examine the interplay between different types of EPPs. This study provides a guideline for managers as to how they can benefit from government EPPs. The findings also imply that policy makers should develop EPPs with a specific emphasis rather than a general goal of export performance.This study develops new insights on how export ventures exploit EPPs to develop useful capabilities. Also, the study expands current thinking on exporting by recognizing that different types of EPPs affect exporting.

Suggested Citation

  • Xiaoting Wang & Aihua Chen & Huafeng Wang & Shengxiao Li, 2017. "Effect of export promotion programs on export performance: evidence from manufacturing SMEs," Journal of Business Economics and Management, Taylor & Francis Journals, vol. 18(1), pages 131-145, January.
    • Handle: RePEc:taf:jbemgt:v:18:y:2017:i:1:p:131-145
    DOI: 10.3846/16111699.2016.1278031
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    References listed on IDEAS

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    3. Mohammad Falahat & Yan-Yin Lee & Pedro Soto-Acosta & T. Ramayah, 2021. "Entrepreneurial, market, learning and networking orientations as determinants of business capability and international performance: the contingent role of government support," International Entrepreneurship and Management Journal, Springer, vol. 17(4), pages 1759-1780, December.
    4. Quy T. Vo & Tho V. Nguyen & Tin H. Ho & Hien T. T. Bui & Khoa N. A. Le, 2023. "Supportive Policies of Government as the Drivers of SMEs’ Export Performance: A Study in Ho Chi Minh City, Vietnam," SAGE Open, , vol. 13(4), pages 21582440231, November.
    5. Cigdem Baskici & Yavuz Ercil, 2019. "Discourses on Institutions: Intentions of Umbrella Organizations for Internationalization," Bogazici Journal, Review of Social, Economic and Administrative Studies, Bogazici University, Department of Economics, vol. 33(1), pages 1-15.
    6. Stephane Ruiz-Coupeau & Jaime Rodas-Monge & Raquel Florez-Lopez & Juan Manuel Ramon-Jeronimo, 2019. "Impact of Regional Public Agencies on Firms’ Internationalization Processes: Evidence from Case Studies," Sustainability, MDPI, vol. 11(10), pages 1-16, May.
    7. Oscar Malca & Jesús Peña-Vinces & Francisco J Acedo, 2020. "Export promotion programmes as export performance catalysts for SMEs: insights from an emerging economy," Small Business Economics, Springer, vol. 55(3), pages 831-851, October.
    8. Gupta, Parul & Chauhan, Sumedha, 2021. "Firm capabilities and export performance of small firms: A meta-analytical review," European Management Journal, Elsevier, vol. 39(5), pages 558-576.
    9. Alexis Catanzaro & Christine Teyssier, 2020. "Export promotion programs, export capabilities, and risk management practices of internationalized SMEs," Post-Print hal-03034452, HAL.
    10. Kubra Tekbiyik & Irem Eren Erdogmus, 2020. "How e-WOM Valence Moderates the Effect of Brand Love on e-WOM Intentions of Consumers?," Bogazici Journal, Review of Social, Economic and Administrative Studies, Bogazici University, Department of Economics, vol. 34(1), pages 76-90.

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