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The Corporate Shared Value for Sustainable Development: An Ecosystem Perspective

Author

Listed:
  • Ta-Kai Yang

    (Department of International Business Administration, Chinese Culture University, Taipei City 106, Taiwan)

  • Min-Ren Yan

    (Institute for Innovation Economy, College of Business, Chinese Culture University, Taipei City 106, Taiwan)

Abstract

While corporate social responsibility (CSR) is prevailing, the concept of creating shared value (CSV) by coordinating business activities and social concerns brings a great opportunity to transforming the business model for sustainable development. To better understand the systems comprising corporate shared value chains would be beneficial to economics, society, and sustainability. This study refers to the ecosystem as the theoretical lens in the exploration of the CSV components and contexts, and takes Macy’s as a focal case. In terms of academic contributions, this study generalizes the CSV components, including markets, social innovations, social performances, new business models, corporate entrepreneurship, and social network support. The research findings contribute to conceptualize and systemize the concept of CSV. In terms of practical contributions, the contexts for the operation of CSV, as summarized by this study, can serve as a template for corporate planning of CSV activities and sustainable development.

Suggested Citation

  • Ta-Kai Yang & Min-Ren Yan, 2020. "The Corporate Shared Value for Sustainable Development: An Ecosystem Perspective," Sustainability, MDPI, vol. 12(6), pages 1-16, March.
    • Handle: RePEc:gam:jsusta:v:12:y:2020:i:6:p:2348-:d:333652
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    7. Sharmin Taskin & Amna Javed & Youji Kohda, 2023. "Creating Shared Value in Banking by Offering Entrepreneurship Education to Female Entrepreneurs," Sustainability, MDPI, vol. 15(19), pages 1-15, October.
    8. Atour Taghipour & Moein Khazaei & Adel Azar & Ali Rajabzadeh Ghatari & Mostafa Hajiaghaei-Keshteli & Mohammad Ramezani, 2022. "Creating Shared Value and Strategic Corporate Social Responsibility through Outsourcing within Supply Chain Management," Sustainability, MDPI, vol. 14(4), pages 1-25, February.
    9. Carlos González-Rossano & Antonia Terán-Bustamante & Marisol Velázquez-Salazar & Antonieta Martínez-Velasco, 2023. "What Drives Profit Income in Mexico’s Main Banks? Evidence Using Machine Learning," Sustainability, MDPI, vol. 15(7), pages 1-19, March.
    10. Turja, Tuuli & Särkikoski, Tuomo & Koistinen, Pertti & Melin, Harri, 2022. "Basic human needs and robotization: How to make deployment of robots worthwhile for everyone?," Technology in Society, Elsevier, vol. 68(C).
    11. George Martinidis & Muluken Elias Adamseged & Arkadiusz Dyjakon & Yannis Fallas & Angeliki Foutri & Philipp Grundmann & Karen Hamann & Stanislaw Minta & Nikolaos Ntavos & Tora Råberg & Silvia Russo & , 2021. "How Clusters Create Shared Value in Rural Areas: An Examination of Six Case Studies," Sustainability, MDPI, vol. 13(8), pages 1-16, April.
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