IDEAS home Printed from https://ideas.repec.org/a/eee/tefoso/v209y2024ics0040162524006280.html
   My bibliography  Save this article

From social norms to pro-environmental behavior: The role of destination social responsibility for families traveling with children

Author

Listed:
  • Sorcaru, Iulian Adrian
  • Muntean, Mihaela-Carmen
  • Manea, Ludmila-Daniela
  • Nistor, Rozalia

Abstract

Sustainable business practices are vital for tourist destinations because they help tackle social and environmental challenges while addressing profit-oriented concerns. The purpose of this study was to explore pro-environmental behaviors in families. The values-identity-personal norm model was combined with the concept of destination social responsibility via normative influences. Partial least squares structural equation modeling (PLS-SEM) and fuzzy-set qualitative comparative analysis (fsQCA) were applied in a mixed-methods approach. The findings confirm the values-identity-personal norm model's normative path to family pro-environmental behavior. The research contributes to theory and practice by introducing two new destination social responsibility perspectives: descriptive and injunctive. Based on social media normative influences on family endorsement of destination social responsibility messages, the analysis showed a significant direct effect of descriptive destination social responsibility and injunctive destination social responsibility on family personal norms. However, the mediating effect of family personal norms on family pro-environmental behavior was significant only for descriptive destination social responsibility. Perceived destination social responsibility activities during family vacations had a nonsignificant effect on family personal norms and family pro-environmental behavior. The fsQCA highlights multiple scenarios leading to family pro-environmental behavior. The findings are valuable for helping destination management organizations (DMOs) develop social marketing strategies for family ecotourism.

Suggested Citation

  • Sorcaru, Iulian Adrian & Muntean, Mihaela-Carmen & Manea, Ludmila-Daniela & Nistor, Rozalia, 2024. "From social norms to pro-environmental behavior: The role of destination social responsibility for families traveling with children," Technological Forecasting and Social Change, Elsevier, vol. 209(C).
    • Handle: RePEc:eee:tefoso:v:209:y:2024:i:c:s0040162524006280
    DOI: 10.1016/j.techfore.2024.123830
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0040162524006280
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.techfore.2024.123830?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Schill, Marie & Godefroit-Winkel, Delphine & Hogg, Margaret K., 2020. "Young children’s consumer agency: The case of French children and recycling," Journal of Business Research, Elsevier, vol. 110(C), pages 292-305.
    2. Patrick Hartmann & Paula Fernández & Vanessa Apaolaza & Martin Eisend & Clare D’Souza, 2021. "Explaining Viral CSR Message Propagation in Social Media: The Role of Normative Influences," Journal of Business Ethics, Springer, vol. 173(2), pages 365-385, October.
    3. Habib Alipour & Hamed Fatemi & Nahid Malazizi, 2020. "Is Edu-Tourism a Sustainable Option? A Case Study of Residents’ Perceptions," Sustainability, MDPI, vol. 12(15), pages 1-29, July.
    4. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    5. Simona Romani & Silvia Grappi & Richard Bagozzi, 2013. "Explaining Consumer Reactions to Corporate Social Responsibility: The Role of Gratitude and Altruistic Values," Journal of Business Ethics, Springer, vol. 114(2), pages 193-206, May.
    6. Xiaoli Zhou & Chengcai Tang & Xingyang Lv & Bo Xing, 2020. "Visitor Engagement, Relationship Quality, and Environmentally Responsible Behavior," IJERPH, MDPI, vol. 17(4), pages 1-17, February.
    7. Elgaaied-Gambier, Leila & Monnot, Elisa & Reniou, Fanny, 2018. "Using descriptive norm appeals effectively to promote green behavior," Journal of Business Research, Elsevier, vol. 82(C), pages 179-191.
    8. Sofia Gomes & João M. Lopes, 2023. "Insights for Pro-Sustainable Tourist Behavior: The Role of Sustainable Destination Information and Pro-Sustainable Tourist Habits," Sustainability, MDPI, vol. 15(11), pages 1-17, May.
    9. Woodside, Arch G., 2014. "Embrace•perform•model: Complexity theory, contrarian case analysis, and multiple realities," Journal of Business Research, Elsevier, vol. 67(12), pages 2495-2503.
    10. Su, Lujun & Swanson, Scott R., 2017. "The effect of destination social responsibility on tourist environmentally responsible behavior: Compared analysis of first-time and repeat tourists," Tourism Management, Elsevier, vol. 60(C), pages 308-321.
    11. Cristinel Petrișor Constantin & Vasile Papuc-Damașcan & Andrei Blumer & Ruxandra-Gabriela Albu & Titus Suciu & Adina Nicoleta Candrea & Ana Ispas, 2021. "Profiling Visitors to Romanian Ecotourism Destinations," Sustainability, MDPI, vol. 13(5), pages 1-16, March.
    12. Zou, Xi & Savani, Krishna, 2019. "Descriptive norms for me, injunctive norms for you: Using norms to explain the risk gap," Judgment and Decision Making, Cambridge University Press, vol. 14(6), pages 644-648, November.
    13. Dash, Ganesh & Paul, Justin, 2021. "CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting," Technological Forecasting and Social Change, Elsevier, vol. 173(C).
    14. Fridanna Maricchiolo & Oriana Mosca & Daniele Paolini & Davide Marino, 2021. "Feeling Good in the Place We Live: The Moderating Role of the Perception of Environmental Resources in the Relationship between Values and Personal and Family Well-Being," Sustainability, MDPI, vol. 13(8), pages 1-12, April.
    15. Bertoldo, Raquel & Castro, Paula, 2016. "The outer influence inside us: Exploring the relation between social and personal norms," Resources, Conservation & Recycling, Elsevier, vol. 112(C), pages 45-53.
    16. Rijk Mercuur & Virginia Dignum & Catholijn Jonker, 2019. "The Value of Values and Norms in Social Simulation," Journal of Artificial Societies and Social Simulation, Journal of Artificial Societies and Social Simulation, vol. 22(1), pages 1-9.
    17. Xingwei Li & Jiachi Dai & Xiaowen Zhu & Jingru Li & Jinrong He & Yicheng Huang & Xiang Liu & Qiong Shen, 2023. "Mechanism of attitude, subjective norms, and perceived behavioral control influence the green development behavior of construction enterprises," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-13, December.
    18. Chien-Ta Bruce Ho & Nathatenee Gebsombut, 2019. "Communication Factors Affecting Tourist Adoption of Social Network Sites," Sustainability, MDPI, vol. 11(15), pages 1-13, August.
    19. Cheon Yu & Yun Seop Hwang, 2019. "Do the Social Responsibility Efforts of the Destination Affect the Loyalty of Tourists?," Sustainability, MDPI, vol. 11(7), pages 1-17, April.
    20. Hynes, Niki & Wilson, Juliette, 2016. "I do it, but don't tell anyone! Personal values, personal and social norms: Can social media play a role in changing pro-environmental behaviours?," Technological Forecasting and Social Change, Elsevier, vol. 111(C), pages 349-359.
    21. Brielle Gillovic & Alison McIntosh, 2020. "Accessibility and Inclusive Tourism Development: Current State and Future Agenda," Sustainability, MDPI, vol. 12(22), pages 1-15, November.
    22. Dianne Hofenk & Marcel Birgelen & Josée Bloemer & Janjaap Semeijn, 2019. "How and When Retailers’ Sustainability Efforts Translate into Positive Consumer Responses: The Interplay Between Personal and Social Factors," Journal of Business Ethics, Springer, vol. 156(2), pages 473-492, May.
    23. Puiu NISTOREANU & Maria Roxana DOROBANÞU & Claudia Elena ÞUCLEA, 2011. "The Trilateral Relationship Ecotourism – Sustainable Tourism – Slow Travel Among Nature In The Line With Authentic Tourism Lovers," Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 11(11), pages 35-38, December.
    24. Noah J. Goldstein & Robert B. Cialdini & Vladas Griskevicius, 2008. "A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in Hotels," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 35(3), pages 472-482, March.
    25. Ben Yang & Ningning Wu & Zepeng Tong & Yan Sun, 2022. "Narrative-Based Environmental Education Improves Environmental Awareness and Environmental Attitudes in Children Aged 6–8," IJERPH, MDPI, vol. 19(11), pages 1-19, May.
    26. Shiwei Shen & Marios Sotiriadis & Qing Zhou, 2020. "Could Smart Tourists Be Sustainable and Responsible as Well? The Contribution of Social Networking Sites to Improving Their Sustainable and Responsible Behavior," Sustainability, MDPI, vol. 12(4), pages 1-21, February.
    27. Dora Agapito & Rosalie Kronenburg & Patrícia Pinto, 2023. "A review on destination social responsibility: towards a research agenda," Current Issues in Tourism, Taylor & Francis Journals, vol. 26(4), pages 554-572, February.
    28. Dragan, George Bogdan & Arfi, Wissal Ben & Tiberius, Victor & Ammari, Aymen & Ferasso, Marcos, 2024. "Acceptance of circular entrepreneurship: Employees’ perceptions on organizations’ transition to the circular economy," Journal of Business Research, Elsevier, vol. 173(C).
    29. Ting Liu & Jianhong Xia & Lesley Crowe-Delaney, 2020. "Tourism Information Diffusion through SNSs: A Theoretical Investigation," Sustainability, MDPI, vol. 12(5), pages 1-22, February.
    30. Tanja Mihalic & Sahar Mohamadi & Abbas Abbasi & Lóránt Dénes Dávid, 2021. "Mapping a Sustainable and Responsible Tourism Paradigm: A Bibliometric and Citation Network Analysis," Sustainability, MDPI, vol. 13(2), pages 1-22, January.
    31. Massimiliano Scopelliti & Daniela Barni & Elena Rinallo, 2022. "My Parents Taught…Green Was My Growth! The Role of Intergenerational Transmission of Ecological Values in Young Adults’ Pro-Environmental Behaviors and Their Psychosocial Mechanisms," IJERPH, MDPI, vol. 19(3), pages 1-23, February.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Hae-Ryong Kim & So-Yeon Yoon, 2020. "How to Help Crowded Destinations: Tourist Anger vs. Sympathy and Role of Destination Social Responsibility," Sustainability, MDPI, vol. 12(6), pages 1-15, March.
    2. Mengyi Lin & Fu-Yuan Li & Haibin Zhou, 2020. "A Research on the Combination of Oblique Photography and Mobile Applications Based on the Sustainable Development of Tourism," Sustainability, MDPI, vol. 12(9), pages 1-19, April.
    3. Jian Xu & Ruixia Han, 2019. "The Influence of Place Attachment on Pro-Environmental Behaviors: The Moderating Effect of Social Media," IJERPH, MDPI, vol. 16(24), pages 1-16, December.
    4. Drăgan, George Bogdan & Ben Arfi, Wissal & Tiberius, Victor & Ammari, Aymen, 2023. "Gravitating exogenous shocks to the next normal through entrepreneurial coopetive interactions: A PLS-SEM and fsQCA approach," Journal of Business Research, Elsevier, vol. 157(C).
    5. Md. Moddassir Alam & Abdalwali Lutfi & Abdallah Alsaad, 2023. "Antecedents and Consequences of Customers’ Engagement with Pro-Environmental Consumption-Related Content on Social Media," Sustainability, MDPI, vol. 15(5), pages 1-16, February.
    6. Arne K. Albrecht & Gianfranco Walsh & Simon Brach & Dwayne D. Gremler & Erica Herpen, 2017. "The influence of service employees and other customers on customer unfriendliness: a social norms perspective," Journal of the Academy of Marketing Science, Springer, vol. 45(6), pages 827-847, November.
    7. Han, Heesup & Hyun, Sunghyup Sean, 2018. "What influences water conservation and towel reuse practices of hotel guests?," Tourism Management, Elsevier, vol. 64(C), pages 87-97.
    8. Petschnig, Martin & Heidenreich, Sven & Spieth, Patrick, 2014. "Innovative alternatives take action – Investigating determinants of alternative fuel vehicle adoption," Transportation Research Part A: Policy and Practice, Elsevier, vol. 61(C), pages 68-83.
    9. Alfiero, Simona & Battisti, Enrico & Ηadjielias, Elias, 2022. "Black box technology, usage-based insurance, and prediction of purchase behavior: Evidence from the auto insurance sector," Technological Forecasting and Social Change, Elsevier, vol. 183(C).
    10. Scarpi, Daniele & Pizzi, Gabriele & Raggiotto, Francesco & Mason, Michela, 2018. "A qualitative comparative analysis (QCA) of satisfaction toward extreme sporting Events," Australasian marketing journal, Elsevier, vol. 26(4), pages 358-368.
    11. Lujun Su & Yinghua Huang, 2018. "How does Perceived Destination Social Responsibility Impact Revisit Intentions: The Mediating Roles of Destination Preference and Relationship Quality," Sustainability, MDPI, vol. 11(1), pages 1-22, December.
    12. Johan Jansson, 2011. "Consumer eco‐innovation adoption: assessing attitudinal factors and perceived product characteristics," Business Strategy and the Environment, Wiley Blackwell, vol. 20(3), pages 192-210, March.
    13. Sara Rafael Almeida & Joana Sousa Lourenco & Francois J. Dessart & Emanuele Ciriolo, 2017. "Insights from behavioural sciences to prevent and combat violence against women. Literature review," JRC Research Reports JRC103975, Joint Research Centre.
    14. Hynes, Niki & Wilson, Juliette, 2016. "I do it, but don't tell anyone! Personal values, personal and social norms: Can social media play a role in changing pro-environmental behaviours?," Technological Forecasting and Social Change, Elsevier, vol. 111(C), pages 349-359.
    15. Anne Hamby & Cristel Russell, 2022. "How does ambivalence affect young consumers’ response to risky products?," Journal of the Academy of Marketing Science, Springer, vol. 50(4), pages 841-863, July.
    16. Merima Èinjareviæ Emir Agiæ Almir Peštek, 2018. "When Consumers are in Doubt, You Better Watch Out! The Moderating Role of consumer Skepticism and Subjective Knowledge in the Context of Organic Food Consumption," Zagreb International Review of Economics and Business, Faculty of Economics and Business, University of Zagreb, vol. 21(SCI), pages 1-14, December.
    17. Lee, Carmen Kar Hang & Tse, Ying Kei & Leung, Eric Ka Ho & Wang, Yichuan, 2024. "Causal recipes of customer loyalty in a sharing economy: Integrating social media analytics and fsQCA," Journal of Business Research, Elsevier, vol. 181(C).
    18. Ruixia Han & Jian Xu, 2020. "A Comparative Study of the Role of Interpersonal Communication, Traditional Media and Social Media in Pro-Environmental Behavior: A China-Based Study," IJERPH, MDPI, vol. 17(6), pages 1-21, March.
    19. Huseyin Arasli & Maryam Abdullahi & Tugrul Gunay, 2021. "Social Media as a Destination Marketing Tool for a Sustainable Heritage Festival in Nigeria: A Moderated Mediation Study," Sustainability, MDPI, vol. 13(11), pages 1-27, May.
    20. Heesup Han & Myong Jae Lee & Wansoo Kim, 2018. "Promoting towel reuse behaviour in guests: A water conservation management and environmental policy in the hotel industry," Business Strategy and the Environment, Wiley Blackwell, vol. 27(8), pages 1302-1312, December.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:tefoso:v:209:y:2024:i:c:s0040162524006280. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.sciencedirect.com/science/journal/00401625 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.