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Fluid Milk Purchase Patterns in the South: Effects of Use of Nutrition Information and Household Characteristics

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  • Jensen, Kim

Abstract

This study measures the impacts of use of nutrition information and household socioeconomic characteristics on market participation and amount purchased of whole-fat and low-fat milks in the South. Data are from the 1987-88 Nationwide Food Consumption Survey. The results showed that use of nutrition information had little effect on purchase levels, but did affect market participation. Results suggest promotion of milk purchases on the basis of nutritional benefits through health professionals and product packaging are useful tools for the dairy industry to attract market participation.

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  • Jensen, Kim, 1995. "Fluid Milk Purchase Patterns in the South: Effects of Use of Nutrition Information and Household Characteristics," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 27(2), pages 644-657, December.
    • Handle: RePEc:cup:jagaec:v:27:y:1995:i:02:p:644-657_02
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    2. Hayley H. Chouinard & David E. Davis & Jeffrey T. LaFrance & Jeffrey M. Perloff, 2010. "Milk Marketing Order Winners and Losers," Applied Economic Perspectives and Policy, Agricultural and Applied Economics Association, vol. 32(1), pages 59-76.
    3. Bethea, Vernish V. & McLean-Meyinsse, Patricia E. & Harbor-Locure, Anetra L., 2001. "Label Use And Importance Rankings For Selected Milk Labeling Attributes," Journal of Food Distribution Research, Food Distribution Research Society, vol. 32(3), pages 1-15, November.
    4. Akinyosoye, Vincent O., 2007. "Demand For Dairy Products In Nigeria: Evidence From The Nigerian," Journal of Rural Economics and Development, University of Ibadan, Department of Agricultural Economics, vol. 16, pages 1-14.
    5. Harrington, Donna Ramirez, 2012. "Two-stage adoption of different types of pollution prevention (P2) activities," Resource and Energy Economics, Elsevier, vol. 34(3), pages 349-373.
    6. Fuller, Frank H. & Beghin, John C. & Rozelle, Scott, 2007. "Consumption of dairy products in urban China: results from Beijing, Shangai and Guangzhou," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 51(4), pages 1-16.
    7. Rimal, Arbindra & Fletcher, Stanley M., 2003. "Household Snack-Food Purchases: Does Nutrition Matter?," Journal of Food Distribution Research, Food Distribution Research Society, vol. 34(2), pages 1-11, July.
    8. Rimal, Arbindra & Fletcher, Stanley M., 2002. "Snack Peanuts Purchase Pattern: Effects Of Nutritional Considerations And Household Characteristics," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 34(1), pages 1-15, April.
    9. Green, Geoffrey M. & Park, John L., 1998. "Retail Demand For Whole Vs. Low-Fat Milk: New Perspectives On Loss Leader Pricing," 1998 Annual meeting, August 2-5, Salt Lake City, UT 20827, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    10. Brouhle, Keith & Khanna, Madhu, 2012. "Determinants of participation versus consumption in the Nordic Swan eco-labeled market," Ecological Economics, Elsevier, vol. 73(C), pages 142-151.
    11. Green, Geoffrey M. & Park, John L., 1998. "New Insights Into Supermarket Promotions Via Scanner Data Analysis: The Case Of Milk," Journal of Food Distribution Research, Food Distribution Research Society, vol. 29(3), pages 1-10, November.
    12. Han, Jae-Hwan & Harrison, R. Wes, 2006. "Consumer Valuation of the Second Generation of Genetically Modified (GM) Foods with Benefits Disclosure," 2006 Annual Meeting, February 5-8, 2006, Orlando, Florida 35277, Southern Agricultural Economics Association.

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