Strategie di prezzo e profittabilità nel mercato degli oli extra-vergine di oliva:un modello di analisi attraverso gli scanner data
[Big And Small Producers, Private Label And Gdo’S Price Strategies For Extra-Virgin Olive Oil]
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- Antonio Stasi & Francesco Diotallevi & Andrea Marchini, 2012. "Strategie di prezzo e profittabilit? nel mercato degli oli extra-vergine di oliva: un modello di analisi attraverso gli scanner data," RIVISTA DI ECONOMIA AGRARIA, FrancoAngeli Editore, vol. 0(1), pages 69-88.
References listed on IDEAS
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Keywords
BRAND LEADERSHIP. PRIVATE LABEL. GDO’S PRICE STRATEGIES. EXTRAVIRGIN OLIVE OIL MARKET;JEL classification:
- A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
- Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness
- C01 - Mathematical and Quantitative Methods - - General - - - Econometrics
NEP fields
This paper has been announced in the following NEP Reports:- NEP-BEC-2012-08-23 (Business Economics)
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