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Strategy Workshops and Strategic Change

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  • MacIntosh, Robert
  • MacLean, Donald
  • Seidl, David

Abstract

Despite the attention that strategic change as a topic of research has received, there remain considerable difficulties in conceptualizing the actual sources of strategic change. Strategy workshops represent one obvious and explicit research site since organizations often use such events as a means of effecting or initiating strategic change. This paper examines empirical data from ninety-nine strategy workshops in ten separate organizations to address the research question: Do strategy workshops produce strategic change? The paper concludes that workshops can produce change but that one-off workshops are much less effective than a series of workshops. The data presented indicates that the elapsed duration of the entire series of workshops, the frequency of workshops, the scope and autonomy of the unit concerned, and the seniority of participants have an impact on the success or failure of the venture.

Suggested Citation

  • MacIntosh, Robert & MacLean, Donald & Seidl, David, 2008. "Strategy Workshops and Strategic Change," Discussion Papers in Business Administration 2145, University of Munich, Munich School of Management.
    • Handle: RePEc:lmu:msmdpa:2145
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    File URL: https://epub.ub.uni-muenchen.de/2145/1/Strategy_Workshops.pdf
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    References listed on IDEAS

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    3. John Hendry & David Seidl, 2003. "The Structure and Significance of Strategic Episodes: Social Systems Theory and the Routine Practices of Strategic Change," Journal of Management Studies, Wiley Blackwell, vol. 40(1), pages 175-196, January.
    4. Paula Jarzabkowski & David C. Wilson, 2002. "Top Teams and Strategy in a UK University," Journal of Management Studies, Wiley Blackwell, vol. 39(3), pages 355-381, May.
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    Cited by:

    1. Frith, David & Tapinos, Efstathios, 2020. "Opening the ‘black box’ of scenario planning through realist synthesis," Technological Forecasting and Social Change, Elsevier, vol. 151(C).

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    More about this item

    Keywords

    Co-production of Knowledge; Engaged Scholarship; Strategic Change; Strategy as Practice; Strategy Workshops;
    All these keywords.

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