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Returns To U.S. Soybean Export Market Development

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  • Williams, Gary W.

Abstract

Public and private investment to enhance agricultural output and revenue can be classified as either supply- or demand-oriented. Supply- oriented investments have concentrated on research to improve agricultural productivity. Demand-oriented investments, on the other hand, have attempted to shift the demand schedules for agricultural cooEJodities through promotional activities, thereby enhancing price and stimulating output. While researchers have long debated the sociological implications, economic impacts, and returns to supply-oriented investments (see, for example, (_^) i C4), (2), Cl), (12)» and (13)3,1' less concern has been directed at the farm-level impact and returns to demand-oriented investments.

Suggested Citation

  • Williams, Gary W., 1983. "Returns To U.S. Soybean Export Market Development," ISU General Staff Papers 198312010800001134, Iowa State University, Department of Economics.
    • Handle: RePEc:isu:genstf:198312010800001134
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    References listed on IDEAS

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    1. Marc Nerlove & Frederick V. Waugh, 1961. "Advertising without Supply Control: Some Implications of a Study of the Advertising of Oranges," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 43(4_Part_I), pages 813-837.
    2. Eithan Hochman & Uri Regev & Ronald W. Ward, 1974. "Optimal Advertising Signals in the Florida Citrus Industry: A Research Application," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 56(4), pages 697-705.
    3. Clement, Wendell E. & Henderson, Peter L. & Eley, Cleveland P., 1965. "The Effect of Different Levels of Promotional Expenditures on Sales of Fluid Milk," Miscellaneous Publications 320751, United States Department of Agriculture, Economic Research Service.
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    1. Shida Rastegari Henneberry & Karen Z. Ackerman & Tommy Eshleman, 1992. "US overseas market promotion: An overview of non-price programs and expenditures," Agribusiness, John Wiley & Sons, Ltd., vol. 8(1), pages 57-78.
    2. Kinnucan, Henry W. & Christian, Jason E., 1997. "A Method For Measuring Returns To Nonprice Export Promotion With Application To Almonds," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 22(1), pages 1-13, July.
    3. Thompson, Stanley R. & Sam, Abdoul G., 2008. "Country of Origin Advertising and U.S. Wine Imports," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6553, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    4. Henry W. Kinnucan & Øystein Myrland, 2001. "A note on measuring returns to nonprice export promotion," Agribusiness, John Wiley & Sons, Ltd., vol. 17(3), pages 423-433.
    5. Karen Halliburton & Shida Rastegari Henneberry, 1995. "A comparative analysis of export promotion programs for US wheat and red meats," Agribusiness, John Wiley & Sons, Ltd., vol. 11(3), pages 207-221.
    6. Luo, Ji & Williams, Gary W., 2015. "The Impacts of Chinese Exchange Rate Policy on World Soybean and Products Markets," 2015 AAEA & WAEA Joint Annual Meeting, July 26-28, San Francisco, California 205075, Agricultural and Applied Economics Association.
    7. Kinnucan, Henry W. & Xiao, Hui & Yu, Shixue, 2000. "Relative Effectiveness Of Usda'S Nonprice Export Promotion Instruments," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 25(2), pages 1-19, December.
    8. Capps, Oral, Jr. & Williams, Gary W., 2006. "The Economic Effectiveness of the Cotton Checkoff Program," Reports 90753, Texas A&M University, Agribusiness, Food, and Consumer Economics Research Center.

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