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Marken und Sport

Editor

Listed:
  • Holger Preuß
  • Frank Huber
  • Holger Schunk
    (Johannes Gutenberg-Universität Mainz Center for Brand Equity and Competition)

  • Thomas Könecke
    (Johannes-Gutenberg-Universität)

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Suggested Citation

  • Holger Preuß & Frank Huber & Holger Schunk & Thomas Könecke (ed.), 2014. "Marken und Sport," Springer Books, Springer, edition 127, number 978-3-8349-3695-0, June.
    • Handle: RePEc:spr:sprbok:978-3-8349-3695-0
    DOI: 10.1007/978-3-8349-3695-0
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