Public Relations for the New Europe
Author
Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1057/9780230594845
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Citations
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Cited by:
- Arandas, Mohammed Fadel, 2019. "Malaysian Media Coverage of Palestinian Presidents’ Image during Crises 1996-2016," SocArXiv kbcr4, Center for Open Science.
Book Chapters
The following chapters of this book are listed in IDEAS- Trevor Morris & Simon Goldsworthy, 2008. "What is Public Relations?," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 3-5, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Lessons from history," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 7-14, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "The structure of the PR industry," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 15-18, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "PR and integrated marketing communications," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 19-20, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "PR sectors and specialisms," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 21-34, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "The reputation of Public Relations," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 35-38, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "The Law and Public Relations," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 39-43, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Public Relations ethics," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 45-54, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "The academic study of Public Relations," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 55-56, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "POSTAR, a PR planning aid," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 59-67, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Objectives," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 69-71, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Strategy," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 73-86, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Methods," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 87-96, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "How to be creative," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 97-105, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Tactics," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 107-109, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Administration," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 111-118, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Evaluating results," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 119-129, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Crisis management," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 131-143, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Creating a socially responsible image," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 145-148, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Dealing with the media," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 151-158, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Press releases," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 159-164, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Writing feature articles and opinion pieces," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 165-166, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "How to call a journalist," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 167-169, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Internal communications," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 171-177, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "How to make an effective speech or presentation," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 179-188, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "PR photography and images," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 189-191, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "How to plan and run events," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 193-196, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "PR skills in the online world," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 197-207, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "PR growth sectors," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 211-217, Palgrave Macmillan.
- Trevor Morris & Simon Goldsworthy, 2008. "Factors influencing growth," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 219-228, Palgrave Macmillan.
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