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The academic study of Public Relations

In: Public Relations for the New Europe

Author

Listed:
  • Trevor Morris
  • Simon Goldsworthy

Abstract

More and more academic courses in Public Relations (PR), at both undergraduate and postgraduate levels, are emerging around the world. Such courses first got underway in the United States in the early decades of the twentieth century and were being offered in Europe, particularly in Britain, by the late twentieth century. This trend is a tribute to the popularity of PR as a career, and indeed an ever-growing number of those starting out in PR now have degrees in the subject. Now such courses are becoming widely available across the New Europe, although many students from the region choose to study abroad.

Suggested Citation

  • Trevor Morris & Simon Goldsworthy, 2008. "The academic study of Public Relations," Palgrave Macmillan Books, in: Public Relations for the New Europe, chapter 0, pages 55-56, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-59484-5_9
    DOI: 10.1057/9780230594845_9
    as

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