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Strategic issue identification among agribusiness firms

Author

Listed:
  • R. E. Westgren

    (Assistant Professor at Santa Clara University, Santa Clara, California)

  • S. T. Sonka

    (Professor at the University of Illinois at Urbana-Champaign)

  • K. K. Litzenberg

    (Associate Professor at Texas A & M University, College Station)

Abstract

Identification of strategic issues is a key managerial task. This study reports on an exploratory survey effort to identify strategic issues as perceived by managers of a diverse sample of agribusiness firms. The results suggest that both strategic management and strategic issue identification are important to agricultural managers. In general there was considerable commonality of interest expressed relative to individual strategic issues. However, the existence of key differences in concern were documented based on structural characteristics of the firm.

Suggested Citation

  • R. E. Westgren & S. T. Sonka & K. K. Litzenberg, 1988. "Strategic issue identification among agribusiness firms," Agribusiness, John Wiley & Sons, Ltd., vol. 4(1), pages 25-37.
  • Handle: RePEc:wly:agribz:v:4:y:1988:i:1:p:25-37
    DOI: 10.1002/1520-6297(198801)4:1<25::AID-AGR2720040105>3.0.CO;2-1
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    References listed on IDEAS

    as
    1. Polopolus, Leo, 1982. "Agricultural Economics Beyond The Farm Gate," 1982 Annual Meeting, August 1-4, Logan, Utah 279436, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
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    3. Joseph Havlicek, 1986. "Megatrends Affecting Agriculture: Implications for Agricultural Economics," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 68(5), pages 1053-1064.
    4. Leo Polopolus, 1982. "Agricultural Economics Beyond the Farm Gate," American Journal of Agricultural Economics, John Wiley & Sons, vol. 64(5), pages 803-810, December.
    5. Leo Polopolus, 1982. "Agricultural Economics Beyond the Farm Gate," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 64(5), pages 803-810.
    6. Randall E. Westgren & Michael L. Cook, 1986. "Strategic management and planning," Agribusiness, John Wiley & Sons, Ltd., vol. 2(4), pages 477-489.
    7. Baker, C. B., 1984. "Agricultural Effects Of Changes In Financial Markets," 1984 Annual Meeting, August 5-8, Ithaca, New York 279073, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    8. Havlicek Jr., Joseph, 1986. "Megatrends Affecting Agriculture: Implications For Agricultural Economics," 1986 Annual Meeting, July 27-30, Reno, Nevada 278432, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    Full references (including those not matched with items on IDEAS)

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    Cited by:

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    2. Chao-Chien Chen & Hsiu-Ping Yueh & Chaoyun Liang, 2016. "Strategic Management of Agribusiness: Determinants and Trends," Journal of Entrepreneurship, Management and Innovation, Fundacja Upowszechniająca Wiedzę i Naukę "Cognitione", vol. 12(4), pages 69-97.
    3. Litzenberg, Kerry K., 1995. "Agribusiness Industry Expectations Of Computer Skills Of Agricultural Economics And Agribusiness Students," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 27(1), pages 1-8, July.
    4. Litzenberg, Kerry K., 1992. "Agribusiness And The Agricultural Economics Profession: Research Agendas In Agribusiness," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 24(1), pages 1-5, July.
    5. Bill Schroder & Felix Mavondo, 1994. "Strategy|performance|environmental linkages in agribusiness: Conceptual issues and a developing country example," Agribusiness, John Wiley & Sons, Ltd., vol. 10(5), pages 419-429.
    6. David W. Hughes, 1996. "Teaching rural development economics to undergraduate agribusiness students," Agribusiness, John Wiley & Sons, Ltd., vol. 12(6), pages 497-508.
    7. Fraser McLeay & Sandra Martin & Tony Zwart, 1996. "Farm business marketing behavior and strategic groups in agriculture," Agribusiness, John Wiley & Sons, Ltd., vol. 12(4), pages 339-351.
    8. W. R. Schroder, 1989. "Future priorities in agribusiness education: An Australian perspective," Agribusiness, John Wiley & Sons, Ltd., vol. 5(3), pages 281-286.

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