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Student satisfaction in higher education: a meta-analytic study

Author

Listed:
  • Fernando de Oliveira Santini
  • Wagner Junior Ladeira
  • Claudio Hoffmann Sampaio
  • Gustavo da Silva Costa

Abstract

This paper discusses the results of a meta-analysis performed to identify key antecedent and consequent constructs of satisfaction in higher education. We offer an integrated model to achieve a better understanding of satisfaction in the context of higher education. To accomplish this objective, we identified 83 studies that were valid and relevant to the research objective of the current study, generating a total of 469 observations. We identified studies published from 1986 to 2016 and analyzed six antecedent dimensions (perceived value of educational services, resources provided to the student, service quality perception, marketing orientation, identity of the higher education institution, university environment) and one consequent dimension related to satisfaction. The 7 dimensions exhibited a total of 51 relationships. We believe that the originality of the findings clearly contributes to future academic research in higher education.

Suggested Citation

  • Fernando de Oliveira Santini & Wagner Junior Ladeira & Claudio Hoffmann Sampaio & Gustavo da Silva Costa, 2017. "Student satisfaction in higher education: a meta-analytic study," Journal of Marketing for Higher Education, Taylor & Francis Journals, vol. 27(1), pages 1-18, January.
    • Handle: RePEc:taf:jmkthe:v:27:y:2017:i:1:p:1-18
    DOI: 10.1080/08841241.2017.1311980
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    1. Zuraidah Zainol & Rusliza Yahaya & Juliana Osman & Monizaihasra Mohamed, 2017. "Student Engagement Towards HEIs: Relationship Marketing Perspective," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 7(10), pages 543-555, October.
    2. Růžena Lukášová & Daria Kuchařová, 2019. "Criteria of Satisfaction with Universities from the Perspective of Czech Students: A Qualitative Research Study," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 67(4), pages 1049-1060.
    3. Lovemore Chikazhe & cmakanyeza@unam.na, 2022. "Self-Perceived Job Performance as a Mediator of the Effects of Academic Satisfaction and Quality on Loyalty," Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, Faculty of Management, vol. 2(15), pages 37-52.
    4. Nina Petreska & Jana Prodanova & Ljupco Kocarev, 2023. "Should I Leave My Country? Higher Education Value Shaping Students’ Satisfaction and Brain Drain Intentions in Western Balkans," SAGE Open, , vol. 13(4), pages 21582440231, November.
    5. Jingwei Fan & Mei Tian, 2024. "Satisfaction with Online Chinese Learning among International Students in China: A Study Based on the fsQCA Method," Sustainability, MDPI, vol. 16(3), pages 1-18, January.
    6. Luis Doña-Toledo & Teodoro Luque-Martínez & Salvador Barrio-García, 2017. "Antecedents and consequences of university perceived value, according to graduates: The moderating role of Higher Education involvement," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 14(4), pages 535-565, December.
    7. Daniel T. L. Shek & Xiang Li & Lu Yu & Li Lin & Yikang Chen, 2022. "Evaluation of Electronic Service-Learning (e-Service-Learning) Projects in Mainland China under COVID-19," Applied Research in Quality of Life, Springer;International Society for Quality-of-Life Studies, vol. 17(5), pages 3175-3198, October.
    8. Padlee, Siti Falindah & Reimers, Vaughan & Mokhlis, Safiek & Anuar, Marhana Mohamed & Ahmad, Azlinzuraini, 2020. "Keep up the good work in research universities: An importance-performance analysis," Australasian marketing journal, Elsevier, vol. 28(2), pages 128-138.
    9. Fakhra Yasmin & Shengbing Li & Yan Zhang & Petra Poulova & Ahsan Akbar, 2021. "Unveiling the International Students’ Perspective of Service Quality in Chinese Higher Education Institutions," Sustainability, MDPI, vol. 13(11), pages 1-23, May.
    10. Getahun Demis Alamirew, 2024. "Investigating quality service and student satisfaction: evidence from College of Business & Economics, University of Gondar, Ethiopia," Journal of Innovation and Entrepreneurship, Springer, vol. 13(1), pages 1-22, December.
    11. K. C. Culver & Nicholas A. Bowman, 2020. "Is What Glitters Really Gold? A Quasi-Experimental Study of First-Year Seminars and College Student Success," Research in Higher Education, Springer;Association for Institutional Research, vol. 61(2), pages 167-196, March.
    12. Faiz Muhammad Khuwaja & Waheed Ali Umrani & Sanober Salman Shaikh & Ammar Ahmed & Sanaullah Shar, 2019. "University Markor: A Context-Specific Scale to Measure Market-Orientation in Universities," SAGE Open, , vol. 9(2), pages 21582440198, June.

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