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Qualitative Inquiries by Transitioning to ‘Digital Methods’: A Case Study on Leaders’ Perspectives of Agriculture Research Management by Key Performance Indicators

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  • Prabath Chaminda Abeysiriwardana
  • Udith K. Jayasinghe-Mudalige
  • Saluka R. Kodituwakku

Abstract

Strategies redefined and then applied in the process of a research study determine primarily the quality of data/information gathered, and finally, the overall success of that research. This research aims to develop a qualitative study protocol that warrants online-based methodologies to be effectively used for obtaining information from knowledge-intensive entities. A case study was conducted to analyse the metadata of a series of in-person interviews that revealed how the top administration manages the performance of research and development in the commercial agriculture sector in Sri Lanka. The findings and knowledge acquired from the case study were utilized to propose an innovative protocol that can be used to conduct qualitative research. The metadata of the qualitative study was critically analysed in two phases (Phase 1 = 10, and Phase 2 = 32 interviews including Phase 1 interviews) to justify and validate the steps of the protocol. The proposed protocol with robust steps in inquiring is expected to advance the knowledge of the researchers/interviewers on producing better interview experiences in an online environment when a person in the upper echelon of an institute participates as an interviewee. According to the authors’ judgment and experience, the protocol proposed is one of the foremost rationalized attempts to establish an informed guideline for conducting qualitative research in similar capacities and environments.

Suggested Citation

  • Prabath Chaminda Abeysiriwardana & Udith K. Jayasinghe-Mudalige & Saluka R. Kodituwakku, 2023. "Qualitative Inquiries by Transitioning to ‘Digital Methods’: A Case Study on Leaders’ Perspectives of Agriculture Research Management by Key Performance Indicators," Metamorphosis: A Journal of Management Research, , vol. 22(2), pages 178-192, December.
    • Handle: RePEc:sae:metjou:v:22:y:2023:i:2:p:178-192
    DOI: 10.1177/09726225231218052
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    References listed on IDEAS

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    1. Valeria Lo Iacono & Paul Symonds & David H.K. Brown, 2016. "Skype as a Tool for Qualitative Research Interviews," Sociological Research Online, , vol. 21(2), pages 103-117, May.
    2. Ahmad Salman & Ali Al-Hemoud & Saja A. Fakhraldeen & Maha Al-Nashmi & Suad M. AlFadhli & Sungsoo Chun, 2020. "Research and Development as a Moderating Variable for Sustainable Economic Performance: The Asian, European, and Kuwaiti Models," Sustainability, MDPI, vol. 12(18), pages 1-17, September.
    3. Stacy M. Carter & Patti Shih & Jane Williams & Chris Degeling & Julie Mooney-Somers, 2021. "Conducting Qualitative Research Online: Challenges and Solutions," The Patient: Patient-Centered Outcomes Research, Springer;International Academy of Health Preference Research, vol. 14(6), pages 711-718, November.
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