Service Quality Variability and Termination Behavior
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DOI: 10.1287/mnsc.2014.2105
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- Bram Foubert & Els Gijsbrechts, 2016. "Try It, You’ll Like It—Or Will You? The Perils of Early Free-Trial Promotions for High-Tech Service Adoption," Marketing Science, INFORMS, vol. 35(5), pages 810-826, September.
- Wayne Taylor & Anand Bodapati, 2024. "The Effect of Gambling Outcomes on Casino Return Times with Scalable DDC," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 11(1), pages 1-28, December.
- Cui-Hua Zhang & Peng Xing & Jin Li, 2018. "Optimal Strategy of Social Responsibility and Quality Effort in Service Supply Chain with Quality Preference," Asia-Pacific Journal of Operational Research (APJOR), World Scientific Publishing Co. Pte. Ltd., vol. 35(03), pages 1-43, June.
- Parast, Mahour Mellat & Safari, Arsalan, 2022. "Enhancing the quality and competitiveness of small businesses: A pooled cross-sectional analysis," International Journal of Production Economics, Elsevier, vol. 246(C).
- Mantian (Mandy) Hu & Chu (Ivy) Dang & Pradeep K. Chintagunta, 2019. "Search and Learning at a Daily Deals Website," Marketing Science, INFORMS, vol. 38(4), pages 609-642, July.
- Ioannis Bellos & Stylianos Kavadias, 2021. "Service Design for a Holistic Customer Experience: A Process Framework," Management Science, INFORMS, vol. 67(3), pages 1718-1736, March.
- Hongshuang (Alice) Li, 2022. "Converting free users to paid subscribers in the SaaS context: The impact of marketing touchpoints, message content, and usage," Production and Operations Management, Production and Operations Management Society, vol. 31(5), pages 2185-2203, May.
- Yusrizal Sufardi Bin Mohd Yunan & Che Aniza Che Well & Lokhman Hakim Osman & Zaleha Yazid & Ahmad Azmi Mohd Ariffin, 2017. "Post Service Quality as Predictor for Halal Warehouse Adopter Satisfaction," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 7(4), pages 999-1008, April.
- Andrew T. Ching & Tülin Erdem & Michael P. Keane, 2020. "How much do consumers know about the quality of products? Evidence from the diaper market," The Japanese Economic Review, Springer, vol. 71(4), pages 541-569, October.
- Changkuk Im, 2023. "Accurate Quality Elicitation in a Multi-Attribute Choice Setting," Papers 2309.00114, arXiv.org, revised Dec 2023.
- Gregory DeCroix & Xiaoyang Long & Jordan Tong, 2021. "How Service Quality Variability Hurts Revenue When Customers Learn: Implications for Dynamic Personalized Pricing," Operations Research, INFORMS, vol. 69(3), pages 683-708, May.
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Keywords
marketing; service quality; economics; econometrics; dynamic programming; applications; customer retention;All these keywords.
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