A Study on Malaysian Consumers¡¯ Attitude and Behavioral Intention Towards Print Advertising
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- Ltifi, Moez & Mesfar, Sahar, 2022. "Does the corporate social responsibility of the service based on Blockchain technology affect the real behaviour of the consumer?," Journal of Air Transport Management, Elsevier, vol. 104(C).
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More about this item
Keywords
attitude; behavioral intention; print advertising;All these keywords.
JEL classification:
- R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
- Z0 - Other Special Topics - - General
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