Google or BizRate? How search engines and comparison sites affect unplanned choices of online retailers
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Cited by:
- Qiang Yan & Lingli Wang & Wenjing Chen & Junghoo Cho, 2016. "Study on the influencing factors of unplanned consumption in a large online promotion activity," Electronic Commerce Research, Springer, vol. 16(4), pages 453-477, December.
- Chang, Young Bong & Kwon, YoungOk, 2018. "Ambiguities in valuing information technology firms: Do internet searches help?," Journal of Business Research, Elsevier, vol. 92(C), pages 260-269.
- Liu, Feng & Zhao, Shaoqiong & Li, Yang, 2017. "How many, how often, and how new? A multivariate profiling of mobile app users," Journal of Retailing and Consumer Services, Elsevier, vol. 38(C), pages 71-80.
- Suryandari, Retno Tanding & Paswan, Audhesh K., 2014. "Online customer service and retail type-product congruence," Journal of Retailing and Consumer Services, Elsevier, vol. 21(1), pages 69-76.
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Keywords
Online retailing Unplanned purchases Search engines Comparison sites Household production Human capital;Statistics
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