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Social signaling and interorganizational relationships: Lessons learned from the professional sports industry

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  • Posthuma, Richard A.
  • Flores, Gabriela L.
  • Barlow, Matthew A.
  • Dworkin, James B.

Abstract

In today’s connected economy, interorganizational relationships are increasingly important. Whether government-to-government, political party-to-political party, business-to-business, department-to-department, or some other interorganizational pairing, these relationships can provide organizations with signals used to identify and better respond to changes in their environment and in their interorganizational relationships. This enables astute organizations to not only understand how others will interpret the social signals they send, but also to shape those signals in ways that will improve their interorganizational relationships. We illustrate this herein, using the public and readily recognizable relationships involved with labor relations in the professional sports industry. We show how social signals can explain the way organizations change and adapt to their environments, and how these changes send messages to related organizations. Finally, we provide a set of recommended advice for managers based on this case analysis.

Suggested Citation

  • Posthuma, Richard A. & Flores, Gabriela L. & Barlow, Matthew A. & Dworkin, James B., 2018. "Social signaling and interorganizational relationships: Lessons learned from the professional sports industry," Business Horizons, Elsevier, vol. 61(4), pages 521-531.
    • Handle: RePEc:eee:bushor:v:61:y:2018:i:4:p:521-531
    DOI: 10.1016/j.bushor.2018.03.001
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    References listed on IDEAS

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    Cited by:

    1. Bruning, Patrick F. & Alge, Bradley J. & Lin, Hsin-Chen, 2020. "Social networks and social media: Understanding and managing influence vulnerability in a connected society," Business Horizons, Elsevier, vol. 63(6), pages 749-761.
    2. Song, Hua & Yang, Xuan & Yu, Kangkang, 2020. "How do supply chain network and SMEs’ operational capabilities enhance working capital financing? An integrative signaling view," International Journal of Production Economics, Elsevier, vol. 220(C).

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