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Do We Follow the Leader or the Masses? Antecedents of the Willingness to Pay Extra for Eco-Products

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  • Helen Arce Salazar
  • Leon Oerlemans

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  • Helen Arce Salazar & Leon Oerlemans, 2016. "Do We Follow the Leader or the Masses? Antecedents of the Willingness to Pay Extra for Eco-Products," Journal of Consumer Affairs, Wiley Blackwell, vol. 50(2), pages 286-314, July.
    • Handle: RePEc:bla:jconsa:v:50:y:2016:i:2:p:286-314
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    2. Multala, Brendan & Wagner, Jeffrey & Wang, Yiwei, 2022. "Durability standards and clothing libraries for strengthening sustainable clothing markets," Ecological Economics, Elsevier, vol. 194(C).
    3. Ami, Dominique & Aprahamian, Frédéric & Chanel, Olivier & Luchini, Stéphane, 2018. "When do social cues and scientific information affect stated preferences? Insights from an experiment on air pollution," Journal of choice modelling, Elsevier, vol. 29(C), pages 33-46.
    4. Mohammed Hussen Alemu & Søren Bøye Olsen, 2020. "An analysis of the impacts of tasting experience and peer effects on consumers’ willingness to pay for novel foods," Agribusiness, John Wiley & Sons, Ltd., vol. 36(4), pages 653-674, October.
    5. Anna K. Edenbrandt & Christian Gamborg & Bo Jellesmark Thorsen, 2020. "Observational learning in food choices: The effect of product familiarity and closeness of peers," Agribusiness, John Wiley & Sons, Ltd., vol. 36(3), pages 482-498, June.

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