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Mums with cameras: Technological change, entrepreneurship and motherhood

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  • Robyn Mayes
  • Penelope Williams
  • Paula McDonald

Abstract

This article examines the discursive framing of motherhood and entrepreneurship in the context of the Australian photography industry. Drawing on interviews with both male and female professional photographers, we analyse framings of ‘the mumtographer’ and ‘mums with cameras’. Moving beyond the emphasis in the extant literature on mother business owners in general, our analysis delineates an industry‐specific articulation of the mumpreneur and expands debates around the gender politics of the juxtaposition of entrepreneurship and motherhood. In doing so, we offer insights into the hitherto neglected dimensions of technological change and feminization informing constructions of mumpreneurship. We elucidate masculine constructions of mumpreneurship, adopted in part by female interviewees, and highlight women's understandings of their experiences in the industry as occurring in response to this masculine framing. In concluding we argue that this industry framing not only situates mumpreneurship as feminized practice but demonstrates a broader politicization of motherhood and entrepreneurship in which the entrepreneurial work of mothers is negated if not vilified.

Suggested Citation

  • Robyn Mayes & Penelope Williams & Paula McDonald, 2020. "Mums with cameras: Technological change, entrepreneurship and motherhood," Gender, Work and Organization, Wiley Blackwell, vol. 27(6), pages 1468-1484, November.
    • Handle: RePEc:bla:gender:v:27:y:2020:i:6:p:1468-1484
    DOI: 10.1111/gwao.12526
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    References listed on IDEAS

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    1. Katia Richomme-Huet & Virginie Vial & Aude D'Andria, 2013. "Mumpreneurship: a new concept for an old phenomenon?," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 19(2), pages 251-275.
    2. Cayce C. Hughes & Kristen Schilt & Bridget K. Gorman & Jenifer L. Bratter, 2017. "Framing the Faculty Gender Gap: A View from STEM Doctoral Students," Gender, Work and Organization, Wiley Blackwell, vol. 24(4), pages 398-416, July.
    3. Judy Wajcman, 2010. "Feminist theories of technology," Cambridge Journal of Economics, Cambridge Political Economy Society, vol. 34(1), pages 143-152, January.
    4. Banu Ozkazanc†Pan & Susan Clark Muntean, 2018. "Networking towards (in)equality: Women entrepreneurs in technology," Gender, Work and Organization, Wiley Blackwell, vol. 25(4), pages 379-400, July.
    5. Katia Richomme-Huet & Virginie Vial & Aude d'Andria, 2013. "Mumpreneurship: a new concept for an old phenomenon?," Post-Print hal-01369514, HAL.
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    Cited by:

    1. Ben Kerrane & Emma Banister & Hadi Wijaya, 2022. "Exploring the lived experiences of Singapore’s “opt‐out” mothers: Introducing “Professional Motherhood”," Gender, Work and Organization, Wiley Blackwell, vol. 29(3), pages 863-879, May.
    2. Katrina Pritchard & Helen C. Williams & Maggie C. Miller, 2022. "Tracing networked images of gendered entrepreneurship online," Gender, Work and Organization, Wiley Blackwell, vol. 29(6), pages 1779-1795, November.

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