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Content
2019, Volume 95, Issue 3
- 9-29 Loyalty Formation for Different Customer Journey Segments
by Herhausen, Dennis & Kleinlercher, Kristina & Verhoef, Peter C. & Emrich, Oliver & Rudolph, Thomas
- 30-46 The Effects of Retail Banner Standardization on the Performance of Global Retailers
by Nath, Pravin & Kirca, Ahmet H. & Kim, Saejoon & Andras, Trina Larsen
- 47-62 Do Mystery Shoppers Really Predict Customer Satisfaction and Sales Performance?
by Blessing, Gerald & Natter, Martin
- 63-75 Sensitivity to Ulterior Motives in Retail Settings: The Moderating Role of Dual-Identity versus Sole-Identity Consumers
by Main, Kelley J. & Guo, Wenxia & White, Katherine
- 76-85 By-Brand or By-Category? The Effect of Display Format on Brand Extension Evaluation
by Zheng, Xiaoying & Baskin, Ernest & Dhar, Ravi
- 86-98 More Than Aesthetic: Visual Boundaries and Perceived Variety
by Wen, Na & Lurie, Nicholas H.
- 99-108 Are Low Price and Price Matching Guarantees Equivalent? The Effects of Different Price Guarantees on Consumers’ Evaluations
by Verma, Swati & Guha, Abhijit & Biswas, Abhijit & Grewal, Dhruv
2019, Volume 95, Issue 2
- 83-83 Foreword
by Roggeveen, Anne L. & Sethuraman, Raj
- 94-114 Let Me Imagine That for You: Transforming the Retail Frontline Through Augmenting Customer Mental Imagery Ability
by Heller, Jonas & Chylinski, Mathew & de Ruyter, Ko & Mahr, Dominik & Keeling, Debbie I.
- 115-129 The Language Backfire Effect: How Frontline Employees Decrease Customer Satisfaction through Language Use
by Holmqvist, Jonas & Van Vaerenbergh, Yves & Lunardo, Renaud & Dahlén, Micael
- 130-143 Driving In-Role and Extra-Role Brand Performance among Retail Frontline Salespeople: Antecedents and the Moderating Role of Customer Orientation
by Hughes, Douglas E. & Richards, Keith A. & Calantone, Roger & Baldus, Brian & Spreng, Richard A.
- 144-155 Store Manager–Store Performance Relationship: A Research Note
by Arnold, Todd J. & Grewal, Dhruv & Motyka, Scott & Kim, Namwoon & Sharma, Arun & Srivastava, Rajendra
2019, Volume 95, Issue 1
- 10-23 Antecedents and Consequences of Customer Satisfaction: Do They Differ Across Online and Offline Purchases?
by Hult, G. Tomas M. & Sharma, Pratyush Nidhi & Morgeson, Forrest V. & Zhang, Yufei
- 24-41 New Hidden Persuaders: An Investigation of Attribute-Level Anchoring Effects of Product Recommendations
by Köcher, Sören & Jugovac, Michael & Jannach, Dietmar & Holzmüller, Hartmut H.
- 42-56 Strategic information management in a distribution channel
by Guan, Xu & Mantrala, Murali & Bian, Yiwen
- 57-66 Couponing Strategies in Competition Between a National Brand and a Private Label Product
by Bauner, Christoph & Jaenicke, Edward & Wang, Emily & Wu, Ping-Chao
- 67-82 Why Museological Merchandise Displays Enhance Luxury Product Evaluations: An Extended Art Infusion Effect
by Logkizidou, Maria & Bottomley, Paul & Angell, Rob & Evanschitzky, Heiner
2018, Volume 94, Issue 4
- 343-351 The Effects of Search-Related and Purchase-Related Mobile App Additions on Retailers’ Shareholder Wealth: The Roles of Firm Size, Product Category, and Customer Segment
by Cao, Lanlan & Liu, Xin & Cao, Wenbin
- 352-363 Small but Sincere: How Firm Size and Gratitude Determine the Effectiveness of Cause Marketing Campaigns
by De Vries, Eline L.E. & Duque, Lola C.
- 364-379 Retailer Categorization: How Store-Format Price Image Influences Expected Prices and Consumer Choices
by Koschmann, Anthony & Isaac, Mathew S.
- 380-392 Is a $200 Nordstrom Gift Card Worth More or Less Than a $200 Gap Gift Card? The Asymmetric Valuations of Luxury Gift Cards
by Gunasti, Kunter & Baskin, Ernest
- 393-407 The Case for Compatibility: Product Attitudes and Purchase Intentions for Upper versus Lowercase Brand Names
by Wen, Na & Lurie, Nicholas H.
- 408-418 Retailer Dominance and Quality Variation: Observations and a Theoretical Explanation
by Banerjee, Somnath & Stock, Axel
2018, Volume 94, Issue 3
- 247-264 The Effect of Online Shopping Platform Strategies on Search, Display, and Membership Revenues
by Lee, Ju-Yeon & Fang, Eric & Kim, Jisu J. & Li, Xiaoling & Palmatier, Robert W.
- 265-279 How Does Web Personalization Create Value for Online Retailers? Lower Cash Flow Volatility or Enhanced Cash Flows
by Kalaignanam, Kartik & Kushwaha, Tarun & Rajavi, Koushyar
- 280-295 The Cake Looks Yummy on the Shelf up There: The Interactive Effect of Retail Shelf Position and Consumers’ Personal Sense of Power on Indulgent Choice
by Wongkitrungrueng, Apiradee & Valenzuela, Ana & Sen, Sankar
- 296-311 When Beauty Backfires: The Effects of Server Attractiveness on Consumer Taste Perceptions
by Lin, Lily & Hoegg, JoAndrea & Aquino, Karl
- 312-327 Innovation Cloning: The Introduction and Performance of Private Label Innovation Copycats
by ter Braak, Anne & Deleersnyder, Barbara
- 328-342 Retail Market Power in a Shopping Basket Model of Supermarket Competition
by Richards, Timothy J. & Hamilton, Stephen F. & Yonezawa, Koichi
2018, Volume 94, Issue 2
- 113-135 Testing Retail Marketing-Mix Effects on Patronage: A Meta-Analysis
by Blut, Markus & Teller, Christoph & Floh, Arne
- 136-153 Why is Price Dispersion Higher Online than Offline? The Impact of Retailer Type and Shopping Risk on Price Dispersion
by Zhuang, Hejun & Popkowski Leszczyc, Peter T.L. & Lin, Yuanfang
- 154-166 Perceived Product Sizes in Visually Complex Environments
by Ketron, Seth
- 167-185 The Color of Choice: The Influence of Presenting Product Information in Color on the Compromise Effect
by Kim, Jungkeun & Spence, Mark T. & Marshall, Roger
- 186-202 Appreciating Anonymity: An Exploration of Embarrassing Products and the Power of Blending In
by Esmark Jones, Carol L. & Barney, Christian & Farmer, Adam
- 203-216 The Perfect Fit: The Moderating Role of Selling Cues on Hedonic and Utilitarian Product Types
by Das, Gopal & Mukherjee, Amaradri & Smith, Ronn J.
- 217-230 Breathing Down Your Neck!
by Dahm, Martin & Wentzel, Daniel & Herzog, Walter & Wiecek, Annika
- 231-245 Family Ties that B(l)ind: Do Family-Owned Franchisees Have Lower Financial Performance than Nonfamily-Owned Franchisees?
by Patel, Pankaj C. & Kim, Kyoung Yong & Devaraj, Srikant & Li, Mingxiang
2017, Volume 93, Issue 4
- 401-419 Identifying Sales Performance Gaps with Internal Benchmarking
by Claro, Danny P. & Kamakura, Wagner A.
- 420-439 When Ethical Transgressions of Customers Have Beneficial Long-Term Effects in Retailing: An Empirical Investigation
by Yang, Zhao & Algesheimer, René & Dholakia, Utpal
- 440-457 The Magnitude of Change Effect in Store Remodeling
by Ferraro, Carla R. & Danaher, Tracey S. & Danaher, Peter J. & Sands, Sean J.
- 458-476 Creating Ultimate Customer Loyalty Through Loyalty Conviction and Customer-Company Identification
by Wolter, Jeremy S. & Bock, Dora & Smith, Jeffery S. & Cronin, J. Joseph
- 477-492 Polygamous Store Loyalties: An Empirical Investigation
by Zhang, Qin & Gangwar, Manish & Seetharaman, P.B.
- 493-506 An Assessment of When, Where and Under What Conditions In-Store Sampling is Most Effective
by Chandukala, Sandeep R. & Dotson, Jeffrey P. & Liu, Qing
- 507-526 Price Adjustment Policy with Partial Refunds
by Cohen-Vernik, Dinah & Pazgal, Amit
- 527-540 Store Brand Quality and Retailer’s Product Line Design
by Chung, Hwan & Lee, Eunkyu
- 541-549 An Upbeat Crowd: Fast In-store Music Alleviates Negative Effects of High Social Density on Customers’ Spending
by Knoeferle, Klemens M. & Paus, Vilhelm Camillus & Vossen, Alexander
2017, Volume 93, Issue 3
- 253-265 Online Purchase Paths and Conversion Dynamics across Multiple Websites
by Park, Chang Hee
- 266-282 How Product–Environment Brightness Contrast and Product Disarray Impact Consumer Choice in Retail Environments
by Reynolds-McIlnay, Ryann & Morrin, Maureen & Nordfält, Jens
- 283-303 An Empirical Analysis of the Impact of Promotional Discounts on Store Performance
by Gauri, Dinesh K. & Ratchford, Brian & Pancras, Joseph & Talukdar, Debabrata
- 304-316 Dual Control of Salesforce in Partially Integrated Channels
by Kim, Stephen K. & Tiwana, Amrit
- 317-335 The Choice of Exclusive Dealing: Economic Rationales and Evidence from French Retail Chains
by Fadairo, Muriel & Yu, Jianyu & Lanchimba, Cintya
- 336-349 I’ll Be Watching You: Shoppers’ Reactions to Perceptions of Being Watched by Employees
by Esmark, Carol L. & Noble, Stephanie M. & Breazeale, Michael J.
- 350-368 How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?
by Hsu, Liwu & Kaufmann, Patrick & Srinivasan, Shuba
- 369-381 Product Touch and Consumers’ Online and Offline Buying: The Role of Mental Representation
by Liu, Wumei & Batra, Rajeev & Wang, Haizhogn
- 382-399 Strategic Implications of Keeping Product Value Secret from Competitor’s Customers
by Harutyunyan, Mushegh & Jiang, Baojun
2017, Volume 93, Issue 2
- 138-153 When the Music Stops Playing: Post-litigation Relationship Dissolution in Franchising
by Grünhagen, Marko & Zheng, Xu (Vivian) & Wang, Jeff Jianfeng
- 154-171 Compete in Price or Service?—A Study of Personalized Pricing and Money Back Guarantees
by Chen, Bintong & Chen, Jing
- 172-186 Competitive Retailer Strategies for New Market Research, Entry and Positioning Decisions
by Yang, Xiaodong & Cai, Gangshu (George) & Chen, Ying-Ju & Yang, Shu-Jung Sunny
- 187-200 When and How Multitasking Impacts Consumer Shopping Decisions
by Selin Atalay, A. & Onur Bodur, H. & Bressoud, Etienne
- 201-211 Regular Price $299; Pre-order Price $199: Price Promotion for a Pre-ordered Product and the Moderating Role of Temporal Orientation
by Mukherjee, Amaradri & Jha, Subhash & Smith, Ronn J.
- 212-227 When Plentiful Platforms Pay Off: Assessment Orientation Moderates the Effect of Assortment Size on Choice Engagement and Product Valuation
by Mathmann, Frank & Chylinski, Mathew & de Ruyter, Ko & Higgins, E. Tory
- 228-240 Calibrating 30 Years of Experimental Research: A Meta-Analysis of the Atmospheric Effects of Music, Scent, and Color
by Roschk, Holger & Loureiro, Sandra Maria Correia & Breitsohl, Jan
- 241-251 The Role of Service Operations Management in New Retail Venture Survival
by Patel, Pankaj C. & Guedes, Maria João & Pearce, John A.
2017, Volume 93, Issue 1
- 1-6 The Future of Retailing
by Grewal, Dhruv & Roggeveen, Anne L. & Nordfält, Jens
- 7-28 Shopper-Facing Retail Technology: A Retailer Adoption Decision Framework Incorporating Shopper Attitudes and Privacy Concerns
by Inman, J. Jeffrey & Nikolova, Hristina
- 29-42 Using Visual Design to Improve Customer Perceptions of Online Assortments
by Kahn, Barbara E.
- 43-54 Sensory Aspects of Package Design
by Krishna, Aradhna & Cian, Luca & Aydınoğlu, Nilüfer Z.
- 55-64 Enhancing Customer Engagement Through Consciousness
by Grewal, Dhruv & Roggeveen, Anne L. & Sisodia, Rajendra & Nordfält, Jens
- 65-78 Healthy Profits: An Interdisciplinary Retail Framework that Increases the Sales of Healthy Foods
by Wansink, Brian
- 79-95 The Role of Big Data and Predictive Analytics in Retailing
by Bradlow, Eric T. & Gangwar, Manish & Kopalle, Praveen & Voleti, Sudhir
- 96-119 Future of Retailer Profitability: An Organizing Framework
by Kumar, V. & Anand, Ankit & Song, Hyunseok
- 120-135 Managing Multi- and Omni-Channel Distribution: Metrics and Research Directions
by Ailawadi, Kusum L. & Farris, Paul W.
2016, Volume 92, Issue 4
- 383-396 Survival of The Fittest: How Competitive Service Overlap and Retail Format Impact Incumbents’ Vulnerability to New Entrants
by Obeng, Efua & Luchs, Ryan & Inman, J. Jeffrey & Hulland, John
- 397-410 An Empirical Investigation of Online Gray Markets
by Zhao, Kexin & Zhao, Xia & Deng, Jing
- 411-425 Reimagining Society Through Retail Practice
by Hietanen, Joel & Mattila, Pekka & Schouten, John W. & Sihvonen, Antti & Toyoki, Sammy
- 426-444 Light and Pale Colors in Food Packaging: When Does This Package Cue Signal Superior Healthiness or Inferior Tastiness?
by Mai, Robert & Symmank, Claudia & Seeberg-Elverfeldt, Berenike
- 445-469 Competitive Package Size Decisions
by Yonezawa, Koichi & Richards, Timothy J.
- 470-485 A Model for Inferring Market Preferences from Online Retail Product Information Matrices
by Gilbride, Timothy J. & Currim, Imran S. & Mintz, Ofer & Siddarth, S.
- 486-499 Limited Edition for Me and Best Seller for You: The Impact of Scarcity versus Popularity Cues on Self versus Other-Purchase Behavior
by Wu, Laurie & Lee, Christopher
- 500-517 E-Service Quality: Development of a Hierarchical Model
by Blut, Markus
2016, Volume 92, Issue 3
- 253-267 To Keep or Not to Keep: Effects of Online Customer Reviews on Product Returns
by Minnema, Alec & Bijmolt, Tammo H.A. & Gensler, Sonja & Wiesel, Thorsten
- 268-286 A Bigger Slice of the Multichannel Grocery Pie: When Does Consumers’ Online Channel Use Expand Retailers’ Share of Wallet?
by Melis, Kristina & Campo, Katia & Lamey, Lien & Breugelmans, Els
- 287-299 Feeling Close From Afar: The Role of Psychological Distance in Offsetting Distrust in Unfamiliar Online Retailers
by Darke, Peter R. & Brady, Michael K. & Benedicktus, Ray L. & Wilson, Andrew E.
- 300-318 Battling for the Household's Category Buck: Can Economy Private Labels Defend Supermarkets Against the Hard-Discounter Threat?
by Vroegrijk, Mark & Gijsbrechts, Els & Campo, Katia
- 319-332 The Effectiveness of E-tailers’ Communication Practices in Stimulating Sales of Niche versus Popular Products
by Meiseberg, Brinja
- 333-351 Cross-Channel Effects of Price Promotions: An Empirical Analysis of the Multi-Channel Grocery Retail Sector
by Breugelmans, Els & Campo, Katia
- 352-372 Advertising Effects Under Consumer Heterogeneity – The Moderating Role of Brand Experience, Advertising Recall and Attitude
by Zenetti, German & Klapper, Daniel
- 373-382 Does Greater Online Assortment Pay? An Empirical Study Using Matched Online and Catalog Shoppers
by Ma, Junzhao
2016, Volume 92, Issue 2
- 133-146 Pricing Strategies for Hybrid Bundles: Analytical Model and Insights
by Meyer, Jeffrey & Shankar, Venkatesh
- 147-161 The Economic Benefits to Retailers from Customer Participation in Proprietary Web Panels
by Allen, B.J. & Dholakia, Utpal M. & Basuroy, Suman
- 162-172 The Influence of Trait and State Narcissism on the Uniqueness of Mass-Customized Products
by de Bellis, Emanuel & Sprott, David E. & Herrmann, Andreas & Bierhoff, Hans-Werner & Rohmann, Elke
- 173-184 Sometimes “Fee” Is Better Than “Free”: Token Promotional Pricing and Consumer Reactions to Price Promotion Offering Product Upgrades
by Mao, Wen
- 185-203 Helping Firms Reduce Complexity in Multichannel Online Data: A New Taxonomy-Based Approach for Customer Journeys
by Anderl, Eva & Schumann, Jan Hendrik & Kunz, Werner
- 204-217 When Should Private Label Brands Endorse Ethical Attributes?
by Bodur, H. Onur & Tofighi, Maryam & Grohmann, Bianca
- 218-225 Competitive Effects of Wal-Mart Supercenter Entry: Moderating Roles of Category and Brand Characteristics
by Seenivasan, Satheesh & Talukdar, Debabrata
- 226-235 The Effect of Return Policy Leniency on Consumer Purchase and Return Decisions: A Meta-analytic Review
by Janakiraman, Narayan & Syrdal, Holly A. & Freling, Ryan
- 236-251 Which Categories and Brands to Promote with Targeted Coupons to Reward and to Develop Customers in Supermarkets
by Osuna, Ignacio & González, Jorge & Capizzani, Mario
2016, Volume 92, Issue 1
- 1-12 Alliteration Alters: Phonetic Overlap in Promotional Messages Influences Evaluations and Choice
by Davis, Derick F. & Bagchi, Rajesh & Block, Lauren G.
- 13-24 The Out-of-Stock (OOS) Effect on Choice Shares of Available Options
by Huang, Yunhui & Zhang, Y. Charles
- 25-39 Identifying Demand Effects in a Large Network of Product Categories
by Gelper, Sarah & Wilms, Ines & Croux, Christophe
- 40-55 Saving on Discounts through Accurate Sensing – Salespeople's Estimations of Customer Price Importance and Their Effects on Negotiation Success
by Alavi, Sascha & Wieseke, Jan & Guba, Jan H.
- 56-64 Gilt and Guilt: Should Luxury and Charity Partner at the Point of Sale?
by Hagtvedt, Henrik & Patrick, Vanessa M.
- 65-82 Impact of Healthy Alternatives on Consumer Choice: A Balancing Act
by Trivedi, Minakshi & Sridhar, Karthik & Kumar, Ashish
- 83-95 Music Congruity Effects on Product Memory, Perception, and Choice
by North, Adrian C. & Sheridan, Lorraine P. & Areni, Charles S.
- 96-108 Measuring the Impact of Price Guarantees on Bidding in Consumer Online Auctions
by Haruvy, Ernan & Popkowski Leszczyc, Peter T.L.
- 109-121 Unit Pricing Increases Price Sensitivity Even When Products are of Identical Size
by Yao, Jun & Oppewal, Harmen
- 122-131 Do Digital Displays Enhance Sales? Role of Retail Format and Message Content
by Roggeveen, Anne L. & Nordfält, Jens & Grewal, Dhruv
2015, Volume 91, Issue 4
- 546-568 The Evolution of Marketing Channels: Trends and Research Directions
by Watson, George F. & Worm, Stefan & Palmatier, Robert W. & Ganesan, Shankar
- 569-585 The Evolution of Marketing Channel Research Domains and Methodologies: An Integrative Review and Future Directions
by Krafft, Manfred & Goetz, Oliver & Mantrala, Murali & Sotgiu, Francesca & Tillmanns, Sebastian
- 586-609 The Role of Marketing Channels in Supply Chain Management
by Kozlenkova, Irina V. & Hult, G. Tomas M. & Lund, Donald J. & Mena, Jeannette A. & Kekec, Pinar
- 610-626 Looking Back to Move Forward: A Review of the Evolution of Research in International Marketing Channels
by Hoppner, Jessica J. & Griffith, David A.
- 627-643 Leveraging Distribution to Maximize Firm Performance in Emerging Markets
by Kumar, V. & Sunder, Sarang & Sharma, Amalesh
- 644-659 Consumer Brand Marketing through Full- and Self-Service Channels in an Emerging Economy
by Venkatesan, Rajkumar & Farris, Paul & Guissoni, Leandro A. & Neves, Marcos Fava
- 660-678 B2B Channel Partner Programs: Disentangling Indebtedness from Gratitude
by Pelser, Jan & de Ruyter, Ko & Wetzels, Martin & Grewal, Dhruv & Cox, David & van Beuningen, Jacqueline
- 679-700 E-Service Quality: A Meta-Analytic Review
by Blut, Markus & Chowdhry, Nivriti & Mittal, Vikas & Brock, Christian
2015, Volume 91, Issue 3
- 372-389 User Reviews Variance, Critic Reviews Variance, and Product Sales: An Exploration of Customer Breadth and Depth Effects
by Wang, Feng & Liu, Xuefeng & Fang, Eric (Er)
- 390-409 The Importance of Trust for Personalized Online Advertising
by Bleier, Alexander & Eisenbeiss, Maik
- 410-421 Now that's a Bright Idea: The Influence of Consumer Elaboration and Distance Perceptions on Sustainable Choices
by Tangari, Andrea Heintz & Burton, Scot & Smith, Ronn J.
- 422-435 To Choose or to Reject: The Effect of Decision Frame on Food Customization Decisions
by Nagpal, Anish & Lei, Jing & Khare, Adwait
- 436-450 Drivers of and Barriers to Organic Purchase Behavior
by Van Doorn, Jenny & Verhoef, Peter C.
- 451-467 The Effect of Probabilistic Selling on the Optimal Product Mix
by Fay, Scott & Xie, Jinhong & Feng, Cong
- 468-485 Auction Fever! How Time Pressure and Social Competition Affect Bidders’ Arousal and Bids in Retail Auctions
by Adam, Marc T.P. & Krämer, Jan & Müller, Marius B.
- 486-515 When Sales Managers and Salespeople Disagree in the Appreciation for Their Firm: The Phenomenon of Organizational Identification Tension
by Kraus, Florian & Haumann, Till & Ahearne, Michael & Wieseke, Jan
- 516-532 The Impact of Consumer Confidence on Store Satisfaction and Share of Wallet Formation
by Hunneman, Auke & Verhoef, Peter C. & Sloot, Laurens M.
- 533-542 A COOL Effect: The Direct and Indirect Impact of Country-of-Origin Disclosures on Purchase Intentions for Retail Food Products
by Berry, Christopher & Mukherjee, Amaradri & Burton, Scot & Howlett, Elizabeth
2015, Volume 91, Issue 2
- 174-181 From Multi-Channel Retailing to Omni-Channel Retailing
by Verhoef, Peter C. & Kannan, P.K. & Inman, J. Jeffrey
- 182-197 Building With Bricks and Mortar: The Revenue Impact of Opening Physical Stores in a Multichannel Environment
by Pauwels, Koen & Neslin, Scott A.
- 198-216 The Impact of Cross-Channel Integration on Retailers’ Sales Growth
by Cao, Lanlan & Li, Li
- 217-234 On the Go: How Mobile Shopping Affects Customer Purchase Behavior
by Wang, Rebecca Jen-Hui & Malthouse, Edward C. & Krishnamurthi, Lakshman
- 235-253 The Impact of Different Touchpoints on Brand Consideration
by Baxendale, Shane & Macdonald, Emma K. & Wilson, Hugh N.
- 254-271 Social Contagion and Customer Adoption of New Sales Channels
by Bilgicer, Tolga & Jedidi, Kamel & Lehmann, Donald R. & Neslin, Scott A.
- 272-288 The Impact of the Multi-channel Retail Mix on Online Store Choice: Does Online Experience Matter?
by Melis, Kristina & Campo, Katia & Breugelmans, Els & Lamey, Lien
- 289-308 The Hare and the Tortoise: Do Earlier Adopters of Online Channels Purchase More?
by Li, Jing & Konuş, Umut & Pauwels, Koen & Langerak, Fred
- 309-325 Integrating Bricks with Clicks: Retailer-Level and Channel-Level Outcomes of Online–Offline Channel Integration
by Herhausen, Dennis & Binder, Jochen & Schoegel, Marcus & Herrmann, Andreas
- 326-342 Shopping Benefits of Multichannel Assortment Integration and the Moderating Role of Retailer Type
by Emrich, Oliver & Paul, Michael & Rudolph, Thomas
- 343-357 Substitution or Promotion? The Impact of Price Discounts on Cross-Channel Sales of Digital Movies
by Gong, Jing & Smith, Michael D. & Telang, Rahul
- 358-369 Perceived customer showrooming behavior and the effect on retail salesperson self-efficacy and performance
by Rapp, Adam & Baker, Thomas L. & Bachrach, Daniel G. & Ogilvie, Jessica & Beitelspacher, Lauren Skinner
2015, Volume 91, Issue 1
- 1-18 Organizing Products with Complements versus Substitutes: Effects on Store Preferences as a Function of Effort and Assortment Perceptions
by Diehl, Kristin & van Herpen, Erica & Lamberton, Cait
- 19-33 An Analysis of Assortment Choice in Grocery Retailing
by Kwak, Kyuseop & Duvvuri, Sri Devi & Russell, Gary J.
- 34-49 Unraveling the Personalization Paradox: The Effect of Information Collection and Trust-Building Strategies on Online Advertisement Effectiveness
by Aguirre, Elizabeth & Mahr, Dominik & Grewal, Dhruv & de Ruyter, Ko & Wetzels, Martin
- 50-67 Strategic Role of Retailer Bundling in a Distribution Channel
by Cao, Qingning & Geng, Xianjun & Zhang, Jun
- 68-88 Success Factors in Product Seeding: The Role of Homophily
by Nejad, Mohammad G. & Amini, Mehdi & Babakus, Emin
- 89-108 Service-Dominant Orientation: Measurement and Impact on Performance Outcomes
by Karpen, Ingo O. & Bove, Liliana L. & Lukas, Bryan A. & Zyphur, Michael J.
- 109-124 Managing Complaints to Improve Customer Profitability
by Cambra-Fierro, Jesus & Melero, Iguacel & Sese, F. Javier
- 125-139 Online Price Search: Impact of Price Comparison Sites on Offline Price Evaluations
by Bodur, H. Onur & Klein, Noreen M. & Arora, Neeraj
- 140-153 How Does Corporate Social Responsibility Affect Consumer Response to Service Failure in Buyer–Seller Relationships?
by Bolton, Lisa E. & Mattila, Anna S.
- 154-170 The Roles of Cultural Elements in International Retailing of Cultural Products: An Application to the Motion Picture Industry
by Moon, Sangkil & Song, Reo
2014, Volume 90, Issue 4
- 445-462 A Network Bidder Behavior Model in Online Auctions: A Case of Fine Art Auctions
by Dass, Mayukh & Reddy, Srinivas K. & Iacobucci, Dawn
- 463-480 Contrasting the Drivers of Switching Intent and Switching Behavior in Contractual Service Settings
by Wirtz, Jochen & Xiao, Ping & Chiang, Jeongwen & Malhotra, Naresh
- 481-492 Gift Cards and Gifted Cash: The Impact of Fit between Gift Type and Message Construal
by Yao, Qing & Chen, Rong
- 493-510 An Empirical Investigation of Composite Product Choice
by Desai, Kalpesh Kaushik & Gauri, Dinesh Kumar & Ma, Yu
- 511-523 Simple Decision Aids and Consumer Decision Making
by Lurie, Nicholas H. & Wen, Na
- 524-537 Is Beauty in the Aisles of the Retailer? Package Processing in Visually Complex Contexts
by Orth, Ulrich R. & Crouch, Roberta C.
- 538-551 Selling Vertically Differentiated Products under One Roof or Two? A Signaling Model of a Retailer's Roof Policies
by Zhang, Xubing & Cao, Yong
- 552-566 The Recent versus The Out-Dated: An Experimental Examination of the Time-Variant Effects of Online Consumer Reviews
by Jin, Liyin & Hu, Bingyan & He, Yanqun
- 567-586 Affect versus Cognition in the Chain from Perceived Quality to Customer Loyalty: The Roles of Product Beliefs and Experience
by Frank, Björn & Herbas Torrico, Boris & Enkawa, Takao & Schvaneveldt, Shane J.
- 587-593 Do Retailers Benefit from Deploying Customer Analytics?
by Germann, Frank & Lilien, Gary L. & Fiedler, Lars & Kraus, Matthias
2014, Volume 90, Issue 3
- 301-320 Offline and Online Search in Used Durables Markets
by Singh, Sonika & Ratchford, Brian T. & Prasad, Ashutosh
- 321-331 Asymmetric Perception of Sparse Shelves in Retail Displays
by Massara, Francesco & Porcheddu, Daniele & Melara, Robert D.
- 332-346 Price Knowledge During Grocery Shopping: What We Learn and What We Forget
by Jensen, Birger Boutrup & Grunert, Klaus G.
- 347-364 M(Art)Worlds: Consumer Perceptions of How Luxury Brand Stores Become Art Institutions
by Joy, Annamma & Wang, Jeff Jianfeng & Chan, Tsang-Sing & Sherry, John F. & Cui, Geng
- 365-378 Pleasantly Plump: Offsetting Negative Obesity Stereotypes for Frontline Service Employees
by Cowart, Kelly O. & Brady, Michael K.
- 379-392 The Impact of Category Captainship on the Breadth and Appeal of a Retailer's Assortment
by Kurtuluş, Mümin & Ülkü, Sezer & Dotson, Jeffrey P. & Nakkas, Alper
- 393-407 On the Edge of Buying: A Targeting Approach for Indecisive Buyers Based on Willingness-to-Pay Ranges
by Dost, Florian & Wilken, Robert & Eisenbeiss, Maik & Skiera, Bernd
- 408-427 New Insights in the Moderating Effect of Switching Costs on the Satisfaction–Repurchase Behavior Link
by Nagengast, Liane & Evanschitzky, Heiner & Blut, Markus & Rudolph, Thomas
- 428-441 Utilitarian and Hedonic Motivators of Shoppers’ Decision to Consult with Salespeople
by Haas, Alexander & Kenning, Peter
2014, Volume 90, Issue 2
- 125-140 Taking private labels upmarket: Empirical generalizations on category drivers of premium private label introductions
by ter Braak, Anne & Geyskens, Inge & Dekimpe, Marnik G.
- 141-153 Determinants of Store Brand Share
by Sethuraman, Raj & Gielens, Katrijn
- 154-167 Distribution and Market Share
by Wilbur, Kenneth C. & Farris, Paul W.
- 168-181 Shelf space elasticity: A meta-analysis
by Eisend, Martin
- 182-197 A Meta-analysis of Loss Aversion in Product Choice
by Neumann, Nico & Böckenholt, Ulf
- 198-205 The Contingent Effects of Semantic Price Cues
by Grewal, Dhruv & Roggeveen, Anne L. & Lindsey-Mullikin, Joan
- 206-216 Empirical Generalizations in Search Engine Advertising
by Abou Nabout, Nadia & Lilienthal, Markus & Skiera, Bernd
- 217-232 How Online Product Reviews Affect Retail Sales: A Meta-analysis
by Floyd, Kristopher & Freling, Ryan & Alhoqail, Saad & Cho, Hyun Young & Freling, Traci
- 233-254 The Antecedents and Moderators of Offline Information Search: A Meta-Analysis
by Maity, Moutusy & Dass, Mayukh & Malhotra, Naresh K.
- 255-274 The Role of the Beneficiary in Willingness to Pay for Socially Responsible Products: A Meta-analysis
by Tully, Stephanie M. & Winer, Russell S.
- 275-290 The Impact of Service Characteristics on the Switching Costs–Customer Loyalty Link
by Blut, Markus & Beatty, Sharon E. & Evanschitzky, Heiner & Brock, Christian
- 291-300 The Accuracy of Scanned Prices
by Hardesty, David M. & Goodstein, Ronald C. & Grewal, Dhruv & Miyazaki, Anthony D. & Kopalle, Praveen
2014, Volume 90, Issue 1
- 1-12 Consumer Response to Package Downsizing: Evidence from the Chicago Ice Cream Market
by Çakır, Metin & Balagtas, Joseph V.
- 13-26 Shopper Response to Front-of-Package Nutrition Labeling Programs: Potential Consumer and Retail Store Benefits
by Newman, Christopher L. & Howlett, Elizabeth & Burton, Scot
- 27-39 Improving the Effect of Guarantees: The Role of a Retailer's Reputation
by Roggeveen, Anne L. & Goodstein, Ronald C. & Grewal, Dhruv
- 40-61 Coupon Trading and its Impacts on Consumer Purchase and Firm Profits
by Su, Meng & Zheng, Xiaona & Sun, Luping
- 62-73 Socialization Tactics of New Retail Employees: A Pathway to Organizational Commitment
by Tang, Chuanyi & Liu, Yongmei & Oh, Hyunjoo & Weitz, Barton
- 74-92 It's Closing Time: Territorial Behaviors from Customers in Response to Front Line Employees
by Ashley, Christy & Noble, Stephanie M.
- 93-110 Surprise, Surprise. Ambient Media as Promotion Tool for Retailers
by Hutter, Katharina & Hoffmann, Stefan
- 111-118 Spillover Effects of Service Failures in Coalition Loyalty Programs: The Buffering Effect of Special Treatment Benefits
by Schumann, Jan H. & Wünderlich, Nancy V. & Evanschitzky, Heiner
2013, Volume 89, Issue 4
- 361-373 To Whom, When, and How Much to Discount? A Constrained Optimization of Customized Temporal Discounts
by Johnson, Joseph & Tellis, Gerard J. & Ip, Edward H.
- 374-396 Maximizing Profits for a Multi-Category Catalog Retailer
by George, Morris & Kumar, V. & Grewal, Dhruv
- 397-408 Positive affect moderates the impact of assortment size on choice satisfaction
by Spassova, Gerri & Isen, Alice M.
- 409-422 Evaluating and Managing Brand Repurchase Across Multiple Geographic Retail Markets
by Echambadi, Raj & Jindal, Rupinder P. & Blair, Edward A.
- 423-437 Pure Components versus Pure Bundling in a Marketing Channel
by Girju, Marina & Prasad, Ashutosh & Ratchford, Brian T.
- 438-446 Shaping Retail Brand Personality Perceptions by Bodily Experiences
by Möller, Jana & Herm, Steffen
- 447-459 Reciprocal Effects of the Corporate Reputation and Store Equity of Retailers
by Swoboda, Bernhard & Berg, Bettina & Schramm-Klein, Hanna
- 460-466 The Impact of a Flagship vs. a Brand Store on Brand Attitude, Brand Attachment and Brand Equity
by Dolbec, Pierre-Yann & Chebat, Jean-Charles
2013, Volume 89, Issue 3
- 231-245 Capturing the Evolution of Customer–Firm Relationships: How Customers Become More (or Less) Valuable Over Time
by Mark, Tanya & Lemon, Katherine N. & Vandenbosch, Mark & Bulla, Jan & Maruotti, Antonello
- 246-262 Revisiting the Satisfaction–Loyalty Relationship: Empirical Generalizations and Directions for Future Research
by Kumar, V. & Pozza, Ilaria Dalla & Ganesh, Jaishankar
- 263-280 Customer Relationship Stage and the Use of Picture-Dominant versus Text-Dominant Advertising: A Field Study
by Lewis, Michael & Whitler, Kimberly A. & Hoegg, JoAndrea
- 281-300 Why Quality May Not Always Win: The Impact of Product Generation Life Cycles on Quality and Network Effects in High-tech Markets
by Gretz, Richard T. & Basuroy, Suman
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