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Series handle: RePEc:eee:jouret
ISSN: 0022-4359
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Content
2008, Volume 84, Issue 2
- 165-179 Store inventory can affect demand: Empirical evidence from magazine retailing
by Koschat, Martin A.
- 181-194 Product form bundling: Implications for marketing digital products
by Koukova, Nevena T. & Kannan, P.K. & Ratchford, Brian T.
- 195-204 Customer complaining: The role of tie strength and information control
by Mittal, Vikas & Huppertz, John W. & Khare, Adwait
- 205-217 Protecting children's privacy online: How parental mediation strategies affect website safeguard effectiveness
by Lwin, May O. & Stanaland, Andrea J.S. & Miyazaki, Anthony D.
- 219-232 Shopping context and consumers’ mental representation of complex shopping trip decision problems
by Dellaert, Benedict G.C. & Arentze, Theo A. & Timmermans, Harry J.P.
- 233-242 The dynamics of online word-of-mouth and product sales—An empirical investigation of the movie industry
by Duan, Wenjing & Gu, Bin & Whinston, Andrew B.
2008, Volume 84, Issue 1
- 1-13 Scientific method and retailing research: A retrospective
by Brown, James R. & Dant, Rajiv P.
- 15-27 Cross-buying in retailing: Drivers and consequences
by Kumar, V. & George, Morris & Pancras, Joseph
- 29-38 Trip chaining behavior in multi-destination shopping trips: A field experiment and laboratory replication
by Brooks, Charles M. & Kaufmann, Patrick J. & Lichtenstein, Donald R.
- 39-47 Franchising as a plural system: A risk-based explanation
by Bürkle, Thomas & Posselt, Thorsten
- 49-57 Using transformational appeals to enhance the retail experience
by Naylor, Gillian & Kleiser, Susan Bardi & Baker, Julie & Yorkston, Eric
- 59-75 Selling an opaque product through an intermediary: The case of disguising one's product
by Fay, Scott
- 77-94 A categorization of small retailer research streams: What does it portend for future research?
by Runyan, Rodney C. & Droge, Cornelia
- 95-117 Pricing of mall services in the presence of sales leakage
by Yuan, Hong & Krishna, Aradhna
- 119-129 Global media, local metaphor: Television shopping and marketing-as-relationship in America, Japan, and Taiwan
by Warden, Clyde A. & Huang, Stephen Chi-Tsun & Liu, Tsung-Chi & Wu, Wann-Yih
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