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La consommation mobiquitaire en gare : approche exploratoire auprès des acteurs de la transformation commerciale des gares

Author

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  • Martine Deparis

    (EBS Paris - European Business School Paris)

  • Marie-Catherine Paquier

    (LIRSA - Laboratoire interdisciplinaire de recherche en sciences de l'action - CNAM - Conservatoire National des Arts et Métiers [CNAM], EBS Paris - European Business School Paris)

Abstract

No abstract is available for this item.

Suggested Citation

  • Martine Deparis & Marie-Catherine Paquier, 2019. "La consommation mobiquitaire en gare : approche exploratoire auprès des acteurs de la transformation commerciale des gares," Post-Print hal-03694411, HAL.
    • Handle: RePEc:hal:journl:hal-03694411
    Note: View the original document on HAL open archive server: https://hal.science/hal-03694411
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    References listed on IDEAS

    as
    1. Okazaki, Shintaro & Mendez, Felipe, 2013. "Perceived Ubiquity in Mobile Services," Journal of Interactive Marketing, Elsevier, vol. 27(2), pages 98-111.
    2. Delphine Dion & Aurélia Michaud-Trévinal, 2004. "Les enjeux de la mobilité des consommateurs : de la gestion des stocks à la gestion des flux de clientèle," Post-Print halshs-02919441, HAL.
    3. Delphine Dion & Aurélia Michaud-Trévinal, 2004. "Les enjeux de la mobilité des consommateurs : de la gestion des stocks à la gestion des flux de clientèle," Post-Print halshs-00069023, HAL.
    4. Zemp, Stefan & Stauffacher, Michael & Lang, Daniel J. & Scholz, Roland W., 2011. "Classifying railway stations for strategic transport and land use planning: Context matters!," Journal of Transport Geography, Elsevier, vol. 19(4), pages 670-679.
    5. Jean-Baptiste Welté & Lionel Ochs, 2015. "Le marketing des lieux de transit: le cas de l'aéroport," Post-Print hal-02310809, HAL.
    6. Nacima Baron, 2019. "Designing Paris Gare du Nord for pedestrians or for clients? New retail patterns as flow optimization strategies," European Planning Studies, Taylor & Francis Journals, vol. 27(3), pages 618-637, March.
    7. Nicole Aubert, 2003. "Le culte de l'urgence," Post-Print hal-01892808, HAL.
    8. Nicole Aubert, 2003. "Le| culte de l'urgence," Post-Print hal-01892800, HAL.
    Full references (including those not matched with items on IDEAS)

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