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The Economic Impacts of Direct Produce Marketing: A Case Study of Oklahoma's Famers' Markets

Author

Listed:
  • Henneberry, Shida Rastegari
  • Taylor, Merritt J.
  • Whitacre, Brian E.
  • Agustini, Haerani N.
  • Mutondo, Joao E.
  • Roberts, Warren

Abstract

The IMPLAN model is used to estimate total (direct and secondary) economic impacts of farmers' markets in Oklahoma's economy. The results show that Oklahoma farmers' markets generate a total gross sale of $3.3 million, with a total economic impact of $7.8 million.

Suggested Citation

  • Henneberry, Shida Rastegari & Taylor, Merritt J. & Whitacre, Brian E. & Agustini, Haerani N. & Mutondo, Joao E. & Roberts, Warren, 2008. "The Economic Impacts of Direct Produce Marketing: A Case Study of Oklahoma's Famers' Markets," 2008 Annual Meeting, February 2-6, 2008, Dallas, Texas 6785, Southern Agricultural Economics Association.
    • Handle: RePEc:ags:saeaed:6785
    DOI: 10.22004/ag.econ.6785
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    References listed on IDEAS

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    1. Govindasamy, Ramu & Zurbriggen, Marta & Italia, John & Adelaja, Adesoji O. & Nitzsche, Peter & VanVranken, Richard, 1998. "Farmers Markets: Consumer Trends, Preferences, and Characteristics," P Series 36722, Rutgers University, Department of Agricultural, Food and Resource Economics.
    2. Payne, Tim, 2002. "U.S. Farmers' Markets 2000: A Study Of Emerging Trends," Journal of Food Distribution Research, Food Distribution Research Society, vol. 33(1), pages 1-3, March.
    3. Kezis, Alan S. & Gwebu, Thula & Peavey, Stephanie R. & Cheng, Hsiang-Tai, 1998. "A Study Of Consumers At A Small Farmers' Market In Maine: Results From A 1995 Survey," Journal of Food Distribution Research, Food Distribution Research Society, vol. 29(1), pages 1-9, February.
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    Cited by:

    1. Phillip Warsaw & Steven Archambault & Arden He & Stacy Miller, 2021. "The Economic, Social, and Environmental Impacts of Farmers Markets: Recent Evidence from the US," Sustainability, MDPI, vol. 13(6), pages 1-18, March.

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    Keywords

    Food Consumption/Nutrition/Food Safety; Marketing;

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