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The Role of Imitation in Global High-Tech Product Development

Author

Listed:
  • Carlos S Baradello

    (University of San Francisco)

  • Andrea Salazzaro

    (University of Milan-Bicocca)

Abstract

Innovation is historically linked to the creation of large departments of Research & Development (R&D) that require large investments in assets. With markets globalization, the department of R&D remains one of the pillars of innovation, but it needs a rethinking of the management. The new R&D department needs to change by a vision of closing within the corporate boundaries to an opening view to the outside. Product development is carried out through several conducts taken by companies ranging from Reverse R&D processes to collaborations with direct competitors for the sharing of risks and knowledge.Generally, and more precisely in high-tech industry, technological advancements and the ability to develop fast-cycle processes by followers are generating an abatement of the timely barriers that allowed first movers to maintain competitive advantages; so, in global markets, the management of imitative strategies becomes of primary importance.

Suggested Citation

  • Carlos S Baradello & Andrea Salazzaro, 2012. "The Role of Imitation in Global High-Tech Product Development," Symphonya. Emerging Issues in Management, Niccolò Cusano University, issue 1 Innovat, pages 57-71.
    • Handle: RePEc:sym:journl:173:y:2012:i:1
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    References listed on IDEAS

    as
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