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An Empirical Investigation in the Relationship Between PDOs/PGIs and Trademarks

Author

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  • Kyriakos Drivas

    (Agricultural University of Athens
    Agricultural Economics Research Institute, National Agricultural Research Foundation)

  • Constantine Iliopoulos

    (Agricultural Economics Research Institute, National Agricultural Research Foundation)

Abstract

This paper examines empirically the relationship between geographical indications and trademarks. While protection via geographical indications (GIs) requires collective investment in time and money by different stakeholders, trademarks can be applied and used by single entities such as individuals and firms. Their interplay however has only been recently examined in the theoretical literature. We analyze trademark registrations within the domestic market, European market, and the US market. This type of analysis provides an additional insight as protected denomination of origin (PDOs)/protected geographic indication (PGIs) regime is not recognized across all markets. We find positive, though small, correlations between PDOs/PGIs and trademarks regardless of the trademarks’ jurisdiction. While a positive relationship is encouraging in terms of policy, the small coefficients warrant attention as to how strong is the relationship between GIs and private investments in product differentiation.

Suggested Citation

  • Kyriakos Drivas & Constantine Iliopoulos, 2017. "An Empirical Investigation in the Relationship Between PDOs/PGIs and Trademarks," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 8(2), pages 585-595, June.
    • Handle: RePEc:spr:jknowl:v:8:y:2017:i:2:d:10.1007_s13132-016-0386-4
    DOI: 10.1007/s13132-016-0386-4
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    References listed on IDEAS

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    Cited by:

    1. Tobias Chilla & Benedikt Fink & Richard Balling & Simon Reitmeier & Karola Schober, 2020. "The EU Food Label ‘Protected Geographical Indication’: Economic Implications and Their Spatial Dimension," Sustainability, MDPI, vol. 12(14), pages 1-21, July.
    2. Stephen Petrie & Mitchell Adams & Ben Mitra‐Kahn & Matthew Johnson & Russell Thomson & Paul Jensen & Alfons Palangkaraya & Elizabeth Webster, 2020. "TM‐Link: An Internationally Linked Trademark Database," Australian Economic Review, The University of Melbourne, Melbourne Institute of Applied Economic and Social Research, vol. 53(2), pages 254-269, June.
    3. Fabio Gaetano Santeramo & Roberto Manno & Marco Tappi & Emilia Lamonaca, 2022. "Trademarks and Territorial Marketing: Retrospective and Prospective Analyses of the trademark Prodotti di Qualità," Economia agro-alimentare, FrancoAngeli Editore, vol. 24(1), pages 1-37.
    4. Török, Áron & Maró, Zalán Márk, 2020. "A földrajzi árujelzők gazdaságtana - az empirikus bizonyítékok [The economics of geographical indicators - empirical evidence]," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), vol. 0(3), pages 263-288.
    5. Áron Török & Lili Jantyik & Zalán Márk Maró & Hazel V. J. Moir, 2020. "Understanding the Real-World Impact of Geographical Indications: A Critical Review of the Empirical Economic Literature," Sustainability, MDPI, vol. 12(22), pages 1-24, November.

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    More about this item

    Keywords

    Trademarks; PDOs/PGIs; Domestic market; OHIM; USPTO;
    All these keywords.

    JEL classification:

    • O34 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Intellectual Property and Intellectual Capital
    • O38 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Government Policy

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