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Research Note: Testing the Employment Impact of the Guggenheim Museum Bilbao via TSA

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  • Beatriz Plaza
  • Catalina Galvez-Galvez
  • Ana Gonzalez-Flores

Abstract

The official report of the Guggenheim Museum Bilbao states that the museum has contributed to the maintenance (note, not the ‘creation’) of almost 4,400 jobs. Yet, this estimate is not sufficiently enlightening, as it comes from sources too close to the museum. This article offers an alternative estimation based on the regional Tourism Satellite Accounts. The new results thus obtained suggest that overall direct and indirect employment generation can range from 1,000 to 1,200 new full-time jobs. That is, the ratio created by the Guggenheim Museum Bilbao is 1.25 jobs for every 1,000 visitors.

Suggested Citation

  • Beatriz Plaza & Catalina Galvez-Galvez & Ana Gonzalez-Flores, 2011. "Research Note: Testing the Employment Impact of the Guggenheim Museum Bilbao via TSA," Tourism Economics, , vol. 17(1), pages 223-229, February.
    • Handle: RePEc:sae:toueco:v:17:y:2011:i:1:p:223-229
    DOI: 10.5367/te.2011.0032
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    References listed on IDEAS

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    1. Beatriz Plaza, 2008. "On Some Challenges and Conditions for the Guggenheim Museum Bilbao to be an Effective Economic Re‐activator," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 32(2), pages 506-517, June.
    2. Beatriz Plaza, 2006. "The Return on Investment of the Guggenheim Museum Bilbao," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 30(2), pages 452-467, June.
    3. Mihail N. Diakomihalis & Dimitris G. Lagos, 2008. "Estimation of the Economic Impacts of Yachting in Greece via the Tourism Satellite Account," Tourism Economics, , vol. 14(4), pages 871-887, December.
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    1. Beatriz Plaza & Silke N. Haarich, 2015. "The Guggenheim Museum Bilbao: Between Regional Embeddedness and Global Networking," European Planning Studies, Taylor & Francis Journals, vol. 23(8), pages 1456-1475, August.
    2. Beatriz Plaza & Pilar Gonzalez-Casimiro & Paz Moral-Zuazo & Courtney Waldron, 2013. "Culture-led City Brands as Economic Engines: Theory and Empirics," ACEI Working Paper Series AWP-05-2013, Association for Cultural Economics International, revised Oct 2013.

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