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Paradigm Shift in Business Education: A Competence-Based Approach

Author

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  • Constantin Bratianu

    (UNESCO Department of Business Administration, Faculty of Business Administration, Bucharest University of Economic Studies, Piata Romana 6, 010731 Bucharest, Romania
    Academy of Romanian Scientists, Splaiul Independentei 5, 05009 Bucharest, Romania)

  • Shahrazad Hadad

    (UNESCO Department of Business Administration, Faculty of Business Administration, Bucharest University of Economic Studies, Piata Romana 6, 010731 Bucharest, Romania
    Academy of Romanian Scientists, Splaiul Independentei 5, 05009 Bucharest, Romania)

  • Ruxandra Bejinaru

    (Academy of Romanian Scientists, Splaiul Independentei 5, 05009 Bucharest, Romania
    Department of Management, Business Administration and Tourism, Faculty of Economics and Public Administration, “Stefan cel Mare” University of Suceava, 720229 Suceava, Romania)

Abstract

The fast and unpredictable changes in the business environment lead to significant changes in the future job market. For current business students, the future will offer many new opportunities for their employment but, at the same time, it will also create many threats disguised in the disappearing jobs. Business education centered mainly on knowledge transmission is challenged to switch towards a competence-based approach which includes knowledge, skills, and attitudes. The present research focuses on the need to change the paradigm of business education by creating a new learning environment centered on business competencies, and on a new knowledge ecosystem dynamics. The approach uses both qualitative and quantitative methods. In the first phase the research is focused on a critical literature review, and extraction of ideas for the next phase based on quantitative methods. In order to evaluate the students’ perception on the need of competence-based business education, a questionnaire has been designed and applied to undergraduate and graduate students enrolled in business and management programs. Data is processed by using SPSS and deriving six logistic regressions based on the conceptual model designed similar to a hierarchy Findings coming from students show a significant awareness for the need of paradigm shift in business education, from knowledge transfer to business competence development.

Suggested Citation

  • Constantin Bratianu & Shahrazad Hadad & Ruxandra Bejinaru, 2020. "Paradigm Shift in Business Education: A Competence-Based Approach," Sustainability, MDPI, vol. 12(4), pages 1-17, February.
    • Handle: RePEc:gam:jsusta:v:12:y:2020:i:4:p:1348-:d:319710
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    2. Zarnadze Giorgi, 2020. "Social interactions impact on product and service development," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 324-332, July.
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    9. Constantin Bratianu, 2021. "Knowledge Management and Business Education," Sustainability, MDPI, vol. 13(14), pages 1-5, July.
    10. Dabija, Dan-Cristian & Brătianu, Constantin & Dominici, Gandolfo & Vătămănescu, Elena-Mădălina, 2024. "Unveiling e-learning and knowledge sharing during the pandemic: From expert skills perception to student satisfaction," Technology in Society, Elsevier, vol. 77(C).
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    13. Bratianu Constantin & Stanescu Dan Florin & Mocanu Rares, 2021. "The mediation role of knowledge management between academic management and business education," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 15(1), pages 102-112, December.
    14. Oualid Abidi & Khalil Nimer & Ahmed Bani-Mustafa & Sam Toglaw, 2022. "Relationship between faculty characteristics and their entrepreneurial orientation in higher education institutions in Kuwait," Journal of Innovation and Entrepreneurship, Springer, vol. 11(1), pages 1-22, December.
    15. Paola Adinolfi & Fernando Giancotti, 2021. "Pedagogical Triage and Emergent Strategies: A Management Educational Program in Pandemic Times," Sustainability, MDPI, vol. 13(6), pages 1-18, March.
    16. Constantin Bratianu & Dan Florin Stanescu & Rares Mocanu, 2021. "Exploring the Knowledge Management Impact on Business Education," Sustainability, MDPI, vol. 13(4), pages 1-16, February.
    17. Bratianu Constantin, 2020. "Toward understanding the complexity of the COVID-19 crisis: a grounded theory approach," Management & Marketing, Sciendo, vol. 15(s1), pages 410-423, October.
    18. Bejinaru Ruxandra, 2021. "Key issues of tranzition to digital entrepreneurship," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 15(1), pages 91-101, December.
    19. Chayomchai Ampol, 2020. "The Online Technology Acceptance Model of Generation-Z People in Thailand during COVID-19 Crisis," Management & Marketing, Sciendo, vol. 15(s1), pages 496-512, October.
    20. Ewa Multan & Bartosz Sobotka, 2022. "Knowledge about Competences Increasing Resilience to Crises in the Modern Business Sector: Results of the Polish University Project," Sustainability, MDPI, vol. 14(16), pages 1-27, August.
    21. Yuzhe Zhao & Jingmiao Zhou & Zhongxiu Peng & Zongyao Wang & Zunkuo Sheng, 2023. "A Big-Data-Based Experimental Platform for Green Shipping Monitoring and Its Teaching Application," Sustainability, MDPI, vol. 15(11), pages 1-19, May.
    22. Tamaş Anca, 2020. "Why should the gravity model be taught in business education?," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 422-433, July.
    23. Motoc Adrian, 2020. "Romanian family business branding: contextual factors of influence of decisional processes," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 607-616, July.
    24. Iliescu Andra Nicoleta, 2021. "From knowledge workers to knowmads: skills, roles and attributes – A literature review," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 15(1), pages 128-138, December.
    25. Ștefan Andrei Neștian & Ana Iolanda Vodă & Silviu Mihail Tiță & Alexandra Luciana Guță & Elena-Sabina Turnea, 2021. "Does Individual Knowledge Management in Online Education Prepare Business Students for Employability in Online Businesses?," Sustainability, MDPI, vol. 13(4), pages 1-24, February.

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