Employing a data mining approach for identification of mobile opinion leaders and their content usage patterns in large telecommunications datasets
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DOI: 10.1016/j.techfore.2018.01.014
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- Brem, Alexander & Viardot, Eric & Nylund, Petra A., 2021. "Implications of the coronavirus (COVID-19) outbreak for innovation: Which technologies will improve our lives?," Technological Forecasting and Social Change, Elsevier, vol. 163(C).
- Hassani, Hossein & Beneki, Christina & Silva, Emmanuel Sirimal & Vandeput, Nicolas & Madsen, Dag Øivind, 2021. "The science of statistics versus data science: What is the future?," Technological Forecasting and Social Change, Elsevier, vol. 173(C).
- Thangeda, Rahul & Kumar, Niraj & Majhi, Ritanjali, 2024. "A neural network-based predictive decision model for customer retention in the telecommunication sector," Technological Forecasting and Social Change, Elsevier, vol. 202(C).
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Keywords
Data mining; Mobile service; Mobile opinion leader; Web content usage patterns;All these keywords.
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