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Market dynamics between retail channels and short food supply chains: A case of organic fruits

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  • Mosadegh Sedghy, B.
  • Nematollahi, Mohammadreza
  • Tajbakhsh, Alireza

Abstract

Organic farming and short food supply chains have gained considerable attention as the key contributors of sustainability to agricultural practices. Despite the significant existing literature on these two research realms, the competition between short and retail channels for organic products has not yet been examined.

Suggested Citation

  • Mosadegh Sedghy, B. & Nematollahi, Mohammadreza & Tajbakhsh, Alireza, 2024. "Market dynamics between retail channels and short food supply chains: A case of organic fruits," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
    • Handle: RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924000717
    DOI: 10.1016/j.jretconser.2024.103775
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