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Knowledge Push Curve (KPC) in retailing: Evidence from patented innovations analysis affecting retailers' competitiveness

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  • Pantano, Eleonora
  • Priporas, Constantinos-Vasilios
  • Stylos, Nikolaos

Abstract

Previous studies have demonstrated the extent to which an analysis of patent growth can be used to study the innovation level of a certain industry, national competitiveness in terms of technological innovation, and the inventive capacity in a specific domain etc. In terms of the retail industry, there is a propensity for patenting and an increasing consumer demand for technological innovation. In fact, integrating innovative technologies, including innovative systems for conducting product searches and comparisons, and for paying, are one of the most efficient ways to create value for businesses. Building on a historical series of patents from 1990 to 2015, this paper explores the trends in the sector, analysing the increasing number of patents. Secondly it develops a predictive curve, a technology-push curve (TPC) for making some predictions about the future directions in the retail industry that might affect retailers’ competitiveness and subsequent innovation management strategies.

Suggested Citation

  • Pantano, Eleonora & Priporas, Constantinos-Vasilios & Stylos, Nikolaos, 2018. "Knowledge Push Curve (KPC) in retailing: Evidence from patented innovations analysis affecting retailers' competitiveness," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 150-160.
    • Handle: RePEc:eee:joreco:v:44:y:2018:i:c:p:150-160
    DOI: 10.1016/j.jretconser.2018.06.004
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    7. Grigorescu Adriana & Ion Amalia Elena, 2020. "Innovation and product management – The direction of the 21st century luxury market," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 1035-1045, July.
    8. Pinto, Marcelo Rezende & Salume, Paula Karina & Barbosa, Marcelo Werneck & de Sousa, Paulo Renato, 2023. "The path to digital maturity: A cluster analysis of the retail industry in an emerging economy," Technology in Society, Elsevier, vol. 72(C).
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