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Sustainable consumption: Introspecting across multiple lived cultures

Author

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  • Banbury, Catherine
  • Stinerock, Robert
  • Subrahmanyan, Saroja

Abstract

The idea of sustainable consumption is one that receives a great deal of attention. Everyone from the scientific research community, to Green Peace, to Nobel Laureate Al Gore has argued convincingly and forcefully that our current level of consumption of natural resources is unsustainable. Our aim is to provide a deeper and more mature understanding of the layers of richness, collectively shared meanings, common values and environmental factors that both enable and discourage sustainable consumption practices. Using a method of subjective personal introspection, SPI, the authors uncover several dimensions that, taken together, form a more comprehensive explanation of why individuals may or may not succeed in their effort to consume more sustainably. Several of the dimensions revealed included the presence or absence of public infrastructure of one's place of residence, family composition, and the educational awareness of consumers.

Suggested Citation

  • Banbury, Catherine & Stinerock, Robert & Subrahmanyan, Saroja, 2012. "Sustainable consumption: Introspecting across multiple lived cultures," Journal of Business Research, Elsevier, vol. 65(4), pages 497-503.
  • Handle: RePEc:eee:jbrese:v:65:y:2012:i:4:p:497-503
    DOI: 10.1016/j.jbusres.2011.02.028
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    References listed on IDEAS

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    Cited by:

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    2. Gilboa, Shaked & Vilnai-Yavetz, Iris & Mitchell, Vince, 2024. "Shopping mall detachment: Why do some consumers avoid malls?," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
    3. Ying Lu & Sang Do Park, 2022. "Time Series Analysis of Policy Discourse on Green Consumption in China: Text Mining and Network Analysis," Sustainability, MDPI, vol. 14(22), pages 1-20, November.
    4. Maud Daniel & Lucie Sirieix, 2014. "From sustainable consumption to sustainable practices," Post-Print hal-01595623, HAL.
    5. Moon, Sangkil & Bergey, Paul K. & Bove, Liliana L. & Robinson, Stefanie, 2016. "Message framing and individual traits in adopting innovative, sustainable products (ISPs): Evidence from biofuel adoption," Journal of Business Research, Elsevier, vol. 69(9), pages 3553-3560.
    6. Elfriede Penz & Barbara Hartl & Eva Hofmann, 2018. "Collectively Building a Sustainable Sharing Economy Based on Trust and Regulation," Sustainability, MDPI, vol. 10(10), pages 1-6, October.
    7. Shuai Yang & Lei Li & Jiemin Zhang, 2018. "Understanding Consumers’ Sustainable Consumption Intention at China’s Double-11 Online Shopping Festival: An Extended Theory of Planned Behavior Model," Sustainability, MDPI, vol. 10(6), pages 1-19, May.
    8. Wintschnig, Bea Alexandra, 2021. "The Attitude-Behavior Gap – Drivers and Barriers of Sustainable Consumption," Junior Management Science (JUMS), Junior Management Science e. V., vol. 6(2), pages 324-346.
    9. Muhammad Zafar Yaqub & Rana Muhammad Shahid Yaqub & Tahira Riaz & Hani Abdulrehman Alamri, 2023. "Prolificacy of Green Consumption Orientation and Environmental Knowledge to Slash Plastic Bag Consumption: The Moderating Role of Consumer Attitudes and the Demarketing Efforts," Sustainability, MDPI, vol. 15(13), pages 1-15, June.
    10. Ai Sian Ng & May O. Lwin & Augustine Pang, 2017. "Toward a Theoretical Framework for Studying Climate Change Policies: Insights from the Case Study of Singapore," Sustainability, MDPI, vol. 9(7), pages 1-21, July.
    11. Atul Parvatiyar & Jagdish N. Sheth, 2023. "Confronting the deep problem of consumption: Why individual responsibility for mindful consumption matters," Journal of Consumer Affairs, Wiley Blackwell, vol. 57(2), pages 785-820, April.
    12. Yuting Cui & Raphael Lissillour & Juraj Chebeň & Drahoslav Lančarič & Chunlin Duan, 2022. "The position of financial prudence, social influence, and environmental satisfaction in the sustainable consumption behavioural model: Cross‐market intergenerational investigation during the Covid‐19 ," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 29(4), pages 996-1020, July.
    13. Lasarov, Wassili & Mai, Robert & García de Frutos, Nieves & Egea, José Manuel Ortega & Hoffmann, Stefan, 2019. "Counter-arguing as barriers to environmentally motivated consumption reduction: A multi-country study," International Journal of Research in Marketing, Elsevier, vol. 36(2), pages 281-305.
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