IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v58y2005i5p611-618.html
   My bibliography  Save this article

Progress and promise: the last decade of international marketing research

Author

Listed:
  • Nakata, Cheryl
  • Huang, Yili

Abstract

No abstract is available for this item.

Suggested Citation

  • Nakata, Cheryl & Huang, Yili, 2005. "Progress and promise: the last decade of international marketing research," Journal of Business Research, Elsevier, vol. 58(5), pages 611-618, May.
    • Handle: RePEc:eee:jbrese:v:58:y:2005:i:5:p:611-618
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148-2963(03)00207-8
    Download Restriction: Full text for ScienceDirect subscribers only
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Sheth, Jagdish N., 2001. "From international to integrated marketing," Journal of Business Research, Elsevier, vol. 51(1), pages 5-9, January.
    2. John D Daniels, 1991. "Relevance in International Business Research: A Need for More Linkages," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 22(2), pages 177-186, June.
    3. Uma Sekaran, 1983. "Methodological and Theoretical Issues and Advancements in Cross-Cultural Research," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 14(2), pages 61-73, June.
    4. Li, Tiger & Cavusgil, S. Tamer, 1995. "A classification and assessment of research streams in International Marketing," International Business Review, Elsevier, vol. 4(3), pages 251-277, September.
    5. Warren J Bilkey & Erik Nes, 1982. "Country-of-Origin Effects on Product Evaluations," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 13(1), pages 89-100, March.
    6. Bradley, M. Frank, 1987. "Nature and significance of international marketing: A review," Journal of Business Research, Elsevier, vol. 15(3), pages 205-219, June.
    7. Jean J Boddewyn, 1981. "Comparative Marketing: The First Twenty five Years1," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 12(1), pages 61-79, March.
    8. Durvasula, Srinivas, et al, 1993. "Assessing the Cross-National Applicability of Consumer Behavior Models: A Model of Attitude toward Advertising in General," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 19(4), pages 626-636, March.
    9. Daniel Sullivan, 1998. "Cognitive Tendencies in International Business Research: Implications of a “Narrow Vision”," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 29(4), pages 837-855, December.
    10. Allen J Morrison & Andrew C Inkpen, 1991. "An Analysis of Significant Contributions to the International Business Literature," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 22(1), pages 143-153, March.
    11. Frank L DuBois & David Reeb, 2000. "Ranking the International Business Journals," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 31(4), pages 689-704, December.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Engelen, Andreas & Brettel, Malte, 2011. "Assessing cross-cultural marketing theory and research," Journal of Business Research, Elsevier, vol. 64(5), pages 516-523, May.
    2. Blankson, Charles & Iyer, Pramod & Owusu-Frimpong, Nana & Nwankwo, Sonny & Hinson, Robert, 2020. "Positioning strategies of foreign and indigenous firms in an African cultural milieu," Journal of Business Research, Elsevier, vol. 119(C), pages 627-638.
    3. Marc Buelens & Mieke Woestyne & Steven Mestdagh & Dave Bouckenooghe, 2008. "Methodological Issues in Negotiation Research: A State-of-the-Art-Review," Group Decision and Negotiation, Springer, vol. 17(4), pages 321-345, July.
    4. Hoffmann, Stefan & Mai, Robert & Cristescu, Anamaria, 2013. "Do culture-dependent response styles distort substantial relationships?," International Business Review, Elsevier, vol. 22(5), pages 814-827.
    5. Jiang, Ling (Alice) & Zhu, Nibing & Yang, Zhilin & Xu, Shen & Jun, Minjoon, 2018. "The relationships between distance factors and international collaborative research outcomes: A bibliometric examination," Journal of Informetrics, Elsevier, vol. 12(3), pages 618-630.
    6. Mandler, Timo & Sezen, Burcu & Chen, Jieke & Özsomer, Ayşegül, 2021. "Performance consequences of marketing standardization/adaptation: A systematic literature review and future research agenda," Journal of Business Research, Elsevier, vol. 125(C), pages 416-435.
    7. Hüttel, Alexandra & Balderjahn, Ingo & Hoffmann, Stefan, 2020. "Welfare Beyond Consumption: The Benefits of Having Less," Ecological Economics, Elsevier, vol. 176(C).
    8. Engelen, Andreas & Brettel, Malte, 2011. "Assessing cross-cultural marketing theory and research: Reply to Craig and Douglas' commentary," Journal of Business Research, Elsevier, vol. 64(7), pages 782-784, July.
    9. Fastoso, Fernando & Whitelock, Jeryl, 2010. "Regionalization vs. globalization in advertising research: Insights from five decades of academic study," Journal of International Management, Elsevier, vol. 16(1), pages 32-42, March.
    10. Galina Timokhina & Urkmez Taylan & Ralf Wagner, 2018. "Cross-Cultural Variations in Consumer Behavior: A Literature Review of International Studies," South East European Journal of Economics and Business, Sciendo, vol. 13(2), pages 49-71, December.
    11. Fletcher, Margaret & Zhao, Yang & Plakoyiannaki, Emmanuella & Buck, Trevor, 2018. "Three Pathways to Case Selection in International Business: A Twenty–Year Review, Analysis and Synthesis," International Business Review, Elsevier, vol. 27(4), pages 755-766.
    12. Furqan, Mehreen & Ijaz, Maha, 2014. "Publication Trends and Methodological Advancements in the Area of Agency Cost," Sukkur IBA Journal of Management and Business, Sukkur IBA University, vol. 1(1), pages 57-86, October.
    13. Polsa, Pia, 2013. "The crossover-dialog approach: The importance of multiple methods for international business," Journal of Business Research, Elsevier, vol. 66(3), pages 288-297.
    14. Namrata Sandhu, 2017. "Consumer Response to Brand Gender Bending: An Integrated Review and Future Research Agenda," Business Perspectives and Research, , vol. 5(2), pages 151-166, July.
    15. Ingram, Darren, 2017. "Exploratory Investigation Into The Practice Of Communicating To Publics Using English As A Lingua Franca (Elf) By Finnish Companies," Thesis Commons kgx7b, Center for Open Science.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Knight, Gary A. & Spreng, Richard A. & Yaprak, Attila, 2003. "Cross-national development and validation of an international business measurement scale: the COISCALE," International Business Review, Elsevier, vol. 12(5), pages 581-599, October.
    2. Bo Bernhard Nielsen & Catherine Welch & Agnieszka Chidlow & Stewart Robert Miller & Roberta Aguzzoli & Emma Gardner & Maria Karafyllia & Diletta Pegoraro, 2020. "Fifty years of methodological trends in JIBS: Why future IB research needs more triangulation," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 51(9), pages 1478-1499, December.
    3. Peter W. Liesch & Lars Håkanson & Sara L. McGaughey & Stuart Middleton & Julia Cretchley, 2011. "The evolution of the international business field: a scientometric investigation of articles published in its premier journal," Scientometrics, Springer;Akadémiai Kiadó, vol. 88(1), pages 17-42, July.
    4. Acedo, Francisco José & Casillas, José Carlos, 2005. "Current paradigms in the international management field: An author co-citation analysis," International Business Review, Elsevier, vol. 14(5), pages 619-639, October.
    5. Ellis, Paul D. & Zhan, Ge, 2011. "How international are the international business journals?," International Business Review, Elsevier, vol. 20(1), pages 100-112, February.
    6. Manuel Portugal Ferreira & Cláudia Frias Pinto & Fernando Ribeiro Serra, 2014. "The transaction costs theory in international business research: a bibliometric study over three decades," Scientometrics, Springer;Akadémiai Kiadó, vol. 98(3), pages 1899-1922, March.
    7. Shichun Xu & Goksel Yalcinkaya & Steven Seggie, 2008. "Are decisions “Arbitrary” in our international business ranking study? A response to Harzing (2008)," Asia Pacific Journal of Management, Springer, vol. 25(4), pages 691-695, December.
    8. Yang, Zhilin & Wang, Xuehua & Su, Chenting, 2006. "A review of research methodologies in international business," International Business Review, Elsevier, vol. 15(6), pages 601-617, December.
    9. Schmeisser, Bjoern, 2013. "A Systematic Review of Literature on Offshoring of Value Chain Activities," Journal of International Management, Elsevier, vol. 19(4), pages 390-406.
    10. Li, Tiger & Cavusgil, S. Tamer, 1995. "A classification and assessment of research streams in International Marketing," International Business Review, Elsevier, vol. 4(3), pages 251-277, September.
    11. Francesco Paolo Appio & Fabrizio Cesaroni & Alberto Minin, 2014. "Visualizing the structure and bridges of the intellectual property management and strategy literature: a document co-citation analysis," Scientometrics, Springer;Akadémiai Kiadó, vol. 101(1), pages 623-661, October.
    12. Nuno Rosa Reis & Manuel Portugal Ferreira & João Carvalho Santos, 2013. "A bibliometric study of the cultural models in International Business research," Working Papers 104, globADVANTAGE, Polytechnic Institute of Leiria.
    13. Fetscherin, Marc & Voss, Hinrich & Gugler, Philippe, 2010. "30 Years of foreign direct investment to China: An interdisciplinary literature review," International Business Review, Elsevier, vol. 19(3), pages 235-246, June.
    14. Seno-Alday, Sandra, 2010. "International business thought: A 50-year footprint," Journal of International Management, Elsevier, vol. 16(1), pages 16-31, March.
    15. Lu, Jane W., 2003. "The evolving contributions in international strategic management research," Journal of International Management, Elsevier, vol. 9(2), pages 193-213.
    16. Anne-Wil Harzing, 2008. "Arbitrary decisions in ranking studies: A commentary on Xu, Yalcinkaya, and Seggie (2008)," Asia Pacific Journal of Management, Springer, vol. 25(4), pages 685-689, December.
    17. Teo, Thompson S.H. & Liu, Jing, 2007. "Consumer trust in e-commerce in the United States, Singapore and China," Omega, Elsevier, vol. 35(1), pages 22-38, February.
    18. Treviño, Len J. & Mixon Jr., Franklin G. & Funk, Charles A. & Inkpen, Andrew C., 2010. "A perspective on the state of the field: International business publications in the elite journals as a measure of institutional and faculty productivity," International Business Review, Elsevier, vol. 19(4), pages 378-387, August.
    19. Peng, Mike W. & Zhou, Jessie Qi, 2006. "Most cited articles and authors in global strategy research," Journal of International Management, Elsevier, vol. 12(4), pages 490-508, December.
    20. Chidlow, Agnieszka & Ghauri, Pervez N. & Yeniyurt, Sengun & Cavusgil, S. Tamer, 2015. "Establishing rigor in mail-survey procedures in international business research," Journal of World Business, Elsevier, vol. 50(1), pages 26-35.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:58:y:2005:i:5:p:611-618. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.